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Articles by Victoria
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Here's how you can mitigate the long-term effects of a poor work-life balance as a life coach.
As a life coach, mitigating the long-term effects of a poor work-life balance involves helping clients implement strategies and mindset shifts that promote overall well-being. Guide clients in adopting stress management techniques such as mindfulness, meditation, deep breathing exercises, and physical activities. These can help reduce stress levels and improve overall resilience. Encourage the development of healthy habits including adequate sleep, nutritious diet, regular exercise, and social connections. These habits contribute significantly to overall well-being and resilience against the negative effects of work stress.
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What do you do if you're struggling to maintain work-life balance as a new professional?
It's important to separate work and personal spaces. If working remotely, designate a dedicated workspace away from personal areas to separate work and home life mentally. Knowing how to say NO is a fundamental skill for any professional. It's okay to decline additional tasks or commitments if your plate is full. Learn to prioritize your workload effectively. It might seem unusual, but you can actually practice saying "No" alone Try standing before a mirror and looking at yourself. Often, people feel uneasy about refusing and might agree due to anxiety. Practicing can help quell some of this anxiety. Remember, achieving work-life balance is a journey, and it's normal to face challenges along the way.
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Your coaching team is facing power struggles. How can you foster harmony among your team members?
Here are a few quick leadership rules for achieving great results in a hybrid work environment: 1. Trust your team to deliver results. 2. Foster clear and consistent communication. 3. Focus on outcomes and goals rather than micromanaging. 4. Create a culture of feedback and continuous improvement. 5. Prioritize employee well-being, mental health, and work-life balance. Flexibility and trust can lead to even greater success.
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Here's how you can integrate mindfulness practices into your daily routine as a life coach.
I wish I had learned about mindfulness in school. Now, I am implementing these 5 quick hacks to feel the significant effects of mindfulness: Hack #1: Mindful Breathing Hack #2: Sensory Comfort (e.g., warm bath, relaxing music) Hack #3: Grounding Hack #4: Writing Your Feelings Hack #5: Nature Time
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How do you modify your coaching methods to support clients facing unexpected life challenges?
When coaching clients facing unexpected life challenges, it's essential to adapt and modify approaches to best support them through their unique circumstances. Introduce stress management techniques such as mindfulness, deep breathing exercises, or guided relaxation to help them cope with heightened emotions and maintain focus. Collaborate on problem-solving strategies that are practical and tailored to their current circumstances. Encourage brainstorming and exploring different perspectives. Help them find intrinsic motivation by reconnecting with their core values and long-term aspirations. Remind them of their strengths and past successes.
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Your client is resistant to setting challenging goals. How can you motivate them to aim higher?
Sometimes large goals can seem daunting. Break them down into smaller, manageable steps. This approach makes the goal-setting process less intimidating and more achievable. Encourage your client to celebrate small wins along the way. Acknowledging progress boosts confidence and reinforces the importance of aiming higher. Address any fears or limiting beliefs that may be holding your client back from setting challenging goals. Help them reframe negative thoughts into positive affirmations about their abilities.
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Love this 👏 Most people sell themselves short. (And miss out on what they deserve) This is an inspiring story but it’s not the reality for most.…
Love this 👏 Most people sell themselves short. (And miss out on what they deserve) This is an inspiring story but it’s not the reality for most.…
Liked by Victoria Repa
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I wish I knew this hack 15 years ago! If you want to get hired, then you must ask great questions. According to Forbes, over 100+ people apply…
I wish I knew this hack 15 years ago! If you want to get hired, then you must ask great questions. According to Forbes, over 100+ people apply…
Liked by Victoria Repa
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Communication is the most important career skill. But the truth is most people suck at it. When you talk to managers, you get the feeling they're…
Communication is the most important career skill. But the truth is most people suck at it. When you talk to managers, you get the feeling they're…
Liked by Victoria Repa
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Companies with a strong culture see a 400% increase in revenue growth (Harvard Business Review). Think culture doesn't matter? Think again. Culture…
Companies with a strong culture see a 400% increase in revenue growth (Harvard Business Review). Think culture doesn't matter? Think again. Culture…
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Maria Janos
🧲 Affiliate Marketing Pros: Let's Talk Recruitment & ROI! 🧲 When it comes to building a high-performing affiliate program, which types of affiliates do you prioritize recruiting? Here are a few categories I'm particularly interested in: - Mass Media Publishers: Think large publications with massive reach. - Content Publishers: Bloggers, niche websites, and online magazines. - Media Buyers: Experts in paid traffic across various platforms like: - Native Ads - Facebook Ads - YouTube Ads - Google Ads - Display Ads - Email Marketers: Leveraging email lists for targeted promotions. - Review Sites: Providing in-depth product reviews and comparisons. - Bloggers & Influencers: Individuals with dedicated followings in specific niches. More importantly, in your experience, which type of affiliate consistently delivers the highest ROI? 💰 Share your insights and let's learn from each other! 👇 #affiliatemarketing #digitalmarketing #marketing #business #entrepreneur #roi #affiliates #collaboration
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3 Comments -
MD. Ashikuzzaman Shovon
Could a one-second delay in page load lead to a 7% drop in conversions? (Source: [Impact of Page Speed on Conversion Rate]) Every second counts regarding user experience (UX) and search engine optimization (SEO). 📑 Here is how optimizing a website's loading speed can significantly benefit the site: 💡 Enhanced User Experience: Studies show that 47% of users expect a web page to load in 2 seconds or less. (Source: [Web Page Load Time Statistics]) A faster-loading website translates to happier, more engaged visitors. 💡 Improved SEO Ranking: Google prioritizes user experience in its search engine algorithms. Faster loading speeds can lead to higher rankings in search results. 💡 Increased Conversions: Faster load times mean fewer users' waiting times, which can directly translate to more sales or desired actions on the website. 📑 Let's Get Technical: Speed Optimization Strategies Now that the importance of website speed is understood, here are some key strategies to put into action: 🔎 Image Optimization (50% of website weight): 💡 Compress Images: Utilize tools like TinyPNG or Smush to reduce image file size without sacrificing quality. 💡 Correct Format, Right Size: Choose JPEG for photos and PNG for transparent graphics. Resize images to fit their exact display dimensions. 🔎 Code Optimization: 💡 Minify Code: Streamline HTML, CSS, and JavaScript files by removing unnecessary characters and spaces. This can reduce file size by up to 70%. 💡 Reduce HTTP Requests: The fewer files the website needs to download, the faster it loads. Combine multiple CSS or JavaScript files when possible. 💡 Leverage Browser Caching: Allow visitors' browsers to store frequently accessed files locally, minimizing download times on return visits. 📑 Beyond the Code: Additional Speed Boosters 💡 Invest in Quality Hosting: A reliable web hosting provider with a robust infrastructure plays a significant role in website speed. Consider managed hosting plans that often prioritize performance optimization. 💡 Content Delivery Network (CDN): A CDN distributes a website's content across geographically dispersed servers. This ensures faster loading times for visitors from different locations. 💡 Minimize Redirects: Too many redirects can slow down the loading process. Streamline the website's structure to avoid unnecessary redirects. 📑 Test, Track, and Refine 💡 Free Speed Testing Tools: Utilize free tools like Google PageSpeed Insights or GTmetrix to assess the website's loading speed and receive specific recommendations for improvement. 💡 Monitor Performance: Regularly track the website's speed metrics using website analytics tools. This allows you to identify areas that need further optimization. Implementing these data-driven strategies and continuously monitoring the website's performance can significantly enhance website speed, leading to a more positive user experience, improved SEO ranking, and, ultimately, a boost to the bottom line.
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Adarsh kumar
4 Simple Ways You Can 2x Your Conversions Rates. 1. Add Personalized Widgets In B/w Articles 2. Add Lead Magnets On SideBar 3. Add Enough Internal links 4. Write Sales-led Articles Apply these methods and add trackable links to measure it’s performance. Do a lot of A/B testing with UI and see what’s working best for you. Need help with conversion? Lemme know
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1 Comment -
Raphael Paulin-Daigle
Here are the tools we use the most for CRO and landing pages at SplitBase: - Analytics: GA4 + BigQuery - Heatmaps + Session Recordings: Heatmap.com 🔥 - Website Polls: Hotjar - Customer surveys: Typeform - Upsells / Cross-sells: Rebuy Engine - A/B Testing: Convert.com - Landing Pages: Replo - Design: Figma - Project Management: ClickUp - Automations: Make
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6 Comments -
Mark Chen
Unlimited power 🥊 - AI is more than just Chat-GPT- Here are 8 AI driven marketing platforms you should know about. 1. Markopolo: An AI-driven eCommerce growth platform that optimizes ad spending and enhances marketing strategies through precision targeting and advanced attribution. 2. Botify AI: Create. Chat. Bot: A mobile app enabling users to create and interact with AI-powered chatbots for various applications, enhancing communication and customer engagement 3. HelloWoofy: A smart marketing tool that uses AI to assist in content creation, scheduling, and social media management, aimed at maximizing engagement and efficiency 4. Surfer: An SEO tool that helps users optimize their website content through data-driven insights and recommendations to improve search engine rankings 5. AISocialBio: A platform leveraging AI to generate optimized social media bios and profiles, enhancing personal branding and visibility 6. Taplio: A LinkedIn growth tool that helps users boost their presence and engagement on LinkedIn through AI-driven content recommendations and analytics. 7. Connectly: A customer communication platform that uses AI to streamline interactions across various messaging apps, improving customer service and engagement 8. AISocialBio: An AI-powered service that creates personalized and optimized social media bios to enhance user profiles and online presence.
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Victor Shulga
How I helped a software development company get $3mm in generated Pipeline in 6 months plus 5 Lead gen channels and 2x in New Revenue 𝗣𝗼𝗶𝗻𝘁 𝗔 - 1 working lead gen channel - Positioning as an Upwork agency - Lack of new leads and revenue sources - Team of junior level that couldn’t work without micromanagement It took 6 months of hard work to reach 𝗣𝗼𝗶𝗻𝘁 𝗕 1️⃣ 𝗡𝗲𝘄 𝗥𝗲𝘃𝗲𝗻𝘂𝗲. 2x growth of New Revenue 2️⃣ 𝗚𝗼-𝘁𝗼-𝗠𝗮𝗿𝗸𝗲𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆. Shift from Upwork agency with the lowest rates to the Agency for tech businesses eager to be #1 in their niche 3️⃣ 𝗚𝗿𝗼𝘄𝘁𝗵. 5 Revenue sources and predictable pipeline. 4️⃣ 𝗦𝗮𝗹𝗲𝘀. 74% increased Average Deal Size 5️⃣ 𝗟𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻. Reached Appointment target of 20 MQLs per month “Yeah, but is it cost-effective to pay for the team of top performers for months without immediate results?” - Investing in the team for 6 months can get 6:1 ROI - You’ll get in-house expertise on how to scale further To increase efficiency and depending on project involvement I help with: - hiring - operations - reporting - automation - frameworks, templates, and instructions It’s not so easy and takes time and effort but totally worth it If you want to understand how your software development company could reach the same results, comment “AUDIT” and I will make your company's biz dev audit for FREE (value $745) P.S. I can take only 3 companies. The offer closes by the end of the week.
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2 Comments -
XpertzTech - Best Website Design Agency
5 Key Elements of a High-Converting Landing Page A well-designed landing page can significantly boost conversions. Here are the key elements: 1. Compelling Headline: Grab attention with a clear and engaging headline. 2. Clear Call-to-Action (CTA): Use a prominent, action-oriented CTA to guide visitors. 3. Relevant Visuals: Use high-quality images or videos that support your message. 4. Trust Signals: Include testimonials, reviews, or trust badges to build credibility. 5. Concise Copy: Keep the text focused and persuasive, addressing visitors’ needs and pain points. Optimize your landing pages for maximum conversions. Learn more at https://www.xpertztech.com What elements have worked best on your landing pages? Share your insights below! 👇 #LandingPage #WebDesign #Conversions #DigitalMarketing #UserExperience
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Patrick Simone
Instead of worrying about AI taking over your sales job, do this: Think less about: 1. Manual profile optimization 2. Time-consuming content creation 3. Exhausting outreach tasks Think more about: 1. AI-powered profile optimization 2. Efficient content creation with AI 3. AI-assisted outreach activities Let's face it. AI is no longer a distant dream. It's here. and it's transforming the way we work. No, AI won't replace you, but a person knowing how to leverage AI probably will. It's your decision. 👉 Do the first step and join the LinkedIn AI Sales Accelerator Bootcamp next week. Details are in the featured section of my profile Patrick Simone #linkedin #socialselling #AI
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23 Comments -
Marty Stewart
Physician Pay Per Click (PPC) Ads: Maximizing Digital Marketing For Healthcare https://lnkd.in/g3ZyXEs8 PPC ads are a game-changer in healthcare marketing. They offer control over who sees your ads, based on the keywords they use. Google Ads stands out as the go-to platform, thanks to its specific targeting options related to healthcare services. Yet, Bing Ads, Facebook, and LinkedIn have also emerged as great choices given their reach and tailored options. And you know what’s exciting? The cost won’t break your bank as it varies based on factors like keyword competition and ad quality. Now here’s the real-deal. Key Takeaways of Physician Pay Per Click PPC Ads - PPC ads in healthcare allow precise targeting based on keywords, making platforms like Google Ads, Bing, Facebook, and LinkedIn highly effective for reaching specific audiences. - Effective PPC advertising for physicians targets specific treatments or conditions, leading to high-quality leads and potential for increased ROI through well-targeted patient searches. - The cost of PPC ads varies with factors like keyword competitiveness and ad quality, but careful planning and targeting can lead to cost-efficient and effective advertising. - Evaluating PPC ad ROI involves tracking metrics like click-through and conversion rates, with a focus on generating patient appointments and gauging ad performance for budget optimization. - High-quality PPC ad traffic prioritizes relevance and engagement, using specific keywords and compelling ad copy to attract potential patients likely to convert, bolstered by strategic landing page optimization. Need Strategic Marketing Guidance For Your Doctor's Office, Healthcare, Medical, Clinic, Medspa, Plastic or Cosmetic Surgical Practice? Schedule a Deep-Dive Marketing Analysis for Your Medical Practice: https://lnkd.in/gyHuveuC #PayPerClick #PhysicianPPC #PPC #Healthcare #Medical #Marketing #SEO #DigitalMarketing #HealthcareMarketing #MedicalMarketing #HealthcareSEO #MedicalSEO #PlasticSurgery #CosmeticSurgery #DoctorMarketing #DoctorMarketingMD
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Anirudh Gupta
This Outreach workflow generated → 7 leads for our client who is a Consultant. We started by building a targeted Lead List - - Scraped B2B SAAS startups that were recently funded. - Enriched Decision Makers in these startups. - Reached out to only those leads who posted regularly on LinkedIn. Now we have developed a system that sends 20 hyper Personalized Invitation notes to these ICPs daily based on their LinkedIn Post. This is the Invitation Note Template - “Hey <first_name>, I saw your post on <Post Topic>. I particularly liked the <Whatever you liked in 1 liner> and thought the next natural step would be to connect!” We got around 50-65% acceptance rate on average with this note. Then we build rapport with them using another personalized message with a this or that question. Then we sent them this cold DM - “<First_Name>, I was going through <Company_Name>’s website, and I’m just curious: Are you considering a price change but unsure of the results? Many SaaS platforms rely on trial and error or copy competitors—are you doing the same? P.S. I am a SaaS Revenue consultant, so I couldn’t hold myself back from asking that question 😅.” We got ghosted by tonnes of people after this message. But we followed up with a GIF referring to 'waiting for your response'. And boom we got many responses after it. and we finally got 7 qualified leads. PS - Want to create your own Outreach Workflow and automate the whole process? Message me “Outreach” and let’s chat.
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8 Comments -
Mo Mullah
🚀 7 Proven Strategies to Revitalize Your Blog this Summer 🖊️ Struggling to make your blog profitable? Here are some powerful strategies to boost your traffic and income: 1️⃣ Optimize for Low-Competition Keywords 🔍 Find easy-to-rank, low-competition keywords in your niche. Tools like Ahrefs or Keysearch are your best friends here! 2️⃣ Diversify Your Content Types 📊 Mix up your content with videos, infographics, and podcasts. Different formats reach different audiences! 3️⃣ Focus on Long-Tail Keywords 🗝️ Long-tail keywords are specific and less competitive. They attract a highly targeted audience ready to convert! 4️⃣ Leverage Social Media Platforms 📱 Share your content on social media to drive traffic. Engage with your audience and build a community! 5️⃣ Create Comprehensive Guides 📚 Offer in-depth, valuable guides on your blog. These can rank higher and attract more backlinks. 6️⃣ Build an Email List 📧 Start collecting emails from day one. Use pop-ups and lead magnets to grow your list and keep your audience engaged. 7️⃣ Monetize Beyond Affiliate Marketing 💸 Explore other revenue streams like digital products, courses, and sponsored content. Multiple income sources mean more stability! What strategies have you found most effective for your blog? Share your thoughts below! 👇 💡 Want more actionable tips? Follow @nichewebsitemgt for the latest insights! 🌟 #BloggingTips #SEO #ContentMarketing #DigitalStrategy #LeadGeneration #Marketing #ContentCreation #EmailMarketing #RevenueStreams
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Sair Khan
🌟 Pro Tip for eComm Success: Enhance Your Landing Page Performance with a 90/10 Split Test! 🚀 If your current landing page is killing it but you are looking to optimize it for more growth, here's a game-changer: Allocate 10% of your traffic to a new landing page variant. 📈 Test its performance rigorously. If it outshines your current champ, scale up! If not, no sweat – cut losses swiftly. Save time and money, and keep your conversion game strong! 🛍️💡 #eCommerceTips #DigitalMarketing #ConversionOptimization #ABTesting #OnlineBusiness #GrowthHacking #SplitTesting #LandingPageOptimization #MarketingStrategy #BusinessDevelopment #DataDrivenMarketing #SmallBusinessTips #OnlineMarketing #RetailStrategy #CustomerExperience #WebsiteOptimization #MarketingTips #ABTest #ROI #BusinessGrowth #DataAnalysis #UXDesign #SEO #SMBs
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Tanyo Gochev
How Lattice used content marketing to reach a $3B valuation: Their content strategy is based on one thing - providing value to their users while showing what the platform can do for them. Lattice gets a ton of traffic from articles such as: - Tips for Writing a Strong Self-Evaluation (With Examples) - How to Write More Effective Performance Review Comments With valuable pieces like these, you can understand why Lattice gets over 40% of its traffic from SEO. They have also built an impressive library of content. Lattice offers a wide range of articles, ebooks, podcast interviews, and courses that educate its users. All of these digital assets generate traffic and build strong relationships with their audience. All of their written content follows the same formula: - It's long-form valuable content - Links to other pieces of content - Has a ton of visuals - Solves a real problem - It's easy to read With content like this, it's no surprise Lattice got to a $3B valuation. P.S. If you want to grow your revenue with content marketing, you need to study the best. In my 5-day email course, I share the strategies top B2B SaaS companies use to grow their revenue via content marketing. Get them here for free: https://lnkd.in/dbqinVdt #b2bsaas #saas #saasmarketing #contentmarketing #content
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Wiehan Britz
𝗡𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿-𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗙𝗥𝗘𝗘𝗕𝗜𝗘 𝗗𝗿𝗼𝗽𝗽𝗶𝗻𝗴 𝗧𝗼𝗺𝗼𝗿𝗿𝗼𝘄: 6-Part ChatGPT Course to Make You a Faster Email and SMS Marketer 👇 🔗 Join our newsletter via the link in the comment section. Part 1: Innovate with zero-party data collection methods Part 2: Craft compelling email campaigns using Empathy Mapping Part 3: Create scalable DTC survey strategies Part 4: Conduct in-depth DTC product performance analyses Part 5: Develop extensive DTC A/B testing frameworks Part 6: Enhance your DTC campaign evaluations Seize this opportunity to enhance your Email & SMS Marketing prowess with ChatGPT.
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2 Comments -
Lauren Loreto
How to increase website conversions as a B2B brand with multiple audience personas 👇🏼 ✨Persona-specific landing pages ✨ A generic, one-size-fits-all "services" or "how it works" page won’t make for an impactful website visit. 👉 I recommend dedicating entire landing pages on your brand's website to those audience personas and how your product/services directly impact them. ✅ Show each audience type how your solution perfectly fits them ✅ Include relevant case studies for those industries ✅ Optimize the page with specific calls to action ✅ Speak their language: industry lingo and all Want some strategic advice and direction on how you can boost conversions through your website? Check out our website audit service and let us take your website from a business card in the sky to an experience that screams "good times only" to your target audience. (Linked in the comments).
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12 Comments -
Rod Solar
Lessons learned after managing over £10,000,000 on eye surgery PPC ads over twenty years.💰🔍 The most common question: "Does it work?" Answer: "It" doesn't work. YOU work IT. 2nd most common question: "Google or Meta (Facebook & Instagram)?" Answer: It's not about preference—it’s about audience and math. Always start where your audience is. Offering something people search for (e.g. LASIK)? Start with Google. These ad clicks are low in the funnel (more intent to buy). That means the Cost Per Lead (CPL) will often be lower on Google than on Meta. Not always, but the intent on Google is typically much higher since these users actively seek what you offer (vs. interrupting them with offers on Meta). The beauty of Google is that it gets you in front of people who are "ready now". The downside is that only so many people search on Google each day/month. This is where other channels like Meta become impactful as you aren't reliant on only people already interested in eye surgery. YOU can be the reason they become interested. So, if very few actively search for what you offer (e.g. lens replacement), Meta might be better. 📊 Now for the math. New? Start with a daily budget of at least (£$€) 100 and track your Customer Acquisition Cost (CAC). Commit to 100 days. Keep increasing your daily budget in small steps if your CAC is less than one-third of your gross margin. Double that if you're offering laser eye surgery. Bigger markets = bigger budgets. 💡 Counter-intuitive, but still good advice: Spend as much on these ads as you can. Use customer-financed acquisition. All you have to do is get the first sale. If you make more in the first sale (e.g. 5000) than the cost to acquire and fulfil that customer (e.g. 1500) plus the cost to acquire and fulfil the next customer (e.g. 1500), you eliminate capital as a constraint of your business. 📈 Want volume? The business that can outspend everyone else will always get the most customers. Only stop increasing your daily budget when you hit one of these limits: one-third of your gross margin or your ads stop getting clicked. If you can’t spend more, the problem isn’t the platform; it’s the ads. They need to be better. Once your ads stop bringing in “ready now” clicks, you’ll need to improve them. High CPLs? Optimise your landing pages to boost conversions. That's where the magic is. You can cut your CPL in half with a high-performing landing page and an attractive free offer. Move to Meta ads only after you’ve squeezed every penny out of Google Ads. And vice versa. Repeat the same process there. So, here’s the approach: • More: Spend more on your chosen ad platform. • Better: Improve your ads and landing pages to lower CPLs and CAC and increase conversions. • New: Move to new platforms after maximising the first. #PPC #DigitalMarketing #EyeSurgery #GoogleAds #FacebookAds
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Leo Sadeq
Growth loops can 10x your product growth and market share. But, how to do that with conviction? This workflow can be helpful: ⬆ Understand Growth Loops. - There are 3 loops: viral, content, and paid loops - Each category has specific subtypes (WOM, inbound, outbound, UGC, ads, etc) 1. Viral examples: Word of mouth (Zappos), Organic (LinkedIn), Casual contact (Lime Bike) 2. Content examples: User-Generated Content (YouTube), Company-Generated Content (WebMD) 3. Paid examples: Ad-based (Headspace), Integration (Zapier), Inbound/Outbound sales (HubSpot/Palantir) ⬆ Choose the right loop. There are 2 notes to consider here: 1. Model Channel Fit. - Low ARPU products (e.g., Facebook) use low CAC channels like viral and UGC loops - Mid-range ARPU products (e.g., Airbnb, Dropbox) can use incentivized viral loops - Higher ARPU products (e.g., HubSpot, Salesforce) can afford high CAC channels like sales teams 2. Product Channel Fit: Design your product to enable specific growth loops - E.g., for UGC loops, your product must motivate content creation and sharing. ⬆ Assess Product-Channel Fit: - Ask targeted questions for each loop type to evaluate fit 1. Viral loop example: "Can our product create raving fans who talk about their experience?" 2. Content loop example: "Do users have motivation to create shareable content in our product?" 3. Paid loop example: "Can we efficiently target our audience on ad platforms?" ⬆ Synthesize Your Findings - Watch out for these scenarios. - Ideal scenario: Model and Product fits converge on 1-2 growth loops - If they diverge, consider pivoting your product strategy - Watch out for the "danger zone" between CGC and paid loops - ARPU too high for low-CAC loops but too low for high-CAC loops ➡ Take Action: - Double down on your identified growth loop(s) - Start optimizing each step of the loop - Be prepared to pivot if necessary, e.g., moving upmarket in B2B scenarios For example, you may realize that you need to pivot from SMB to enterprise, aligning with a sales-driven loop or vice versa. This is a lot to do, so ideally Id focus on one or 2 growth loops max. Your product's unique characteristics and target audience will guide you to the most suitable growth strategy. #GrowthStrategy #ProductDevelopment #StartupTips
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2 Comments -
Hira Amin Saddozai
🚀 Unlocking Google's Secrets: What Makes Content Truly Helpful? 🚀 Ever wondered how Google decides what’s truly helpful? 🤔 A recent study analyzed 260,000 search results to uncover the secrets behind top rankings. Here are some key factors they identified: 🔵 Expertise, Authoritativeness, Trustworthiness (E-A-T): Your content must demonstrate deep expertise, authoritative insights, and unwavering trustworthiness. It’s all about building your digital reputation! 🔵 Semantic SEO: Beyond keywords, Google loves content that explores related topics deeply. Connecting the dots boosts your SEO game. 🔵 Speed and Size: Fast load times and streamlined HTML coding are crucial for climbing search result rankings. Keep it fast, keep it light! 🔵 User Intent Optimization: Customize your content for user needs—whether informational or buying intent. Understanding this drives higher rankings. 🔵 Domain Authority: Build credibility with quality content and reputable backlinks. Your domain’s authority matters more than ever. Is your content hitting these marks? 🎯 If not, your rankings might be at risk. Google’s core ranking algorithm now prioritizes helpful content—time to play by their rules and elevate your SEO strategy! At HIB Recruitment Services, we’re uncovering these secrets and more with our team of digital marketing experts. Let’s unlock your content’s potential together and drive your business growth! 🚀💡 #SEO #digitalmarketing #ContentStrategy #GoogleRankings #LinkedInMarketing #technology #creativity #futurism #startups #marketing
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David Begazo
7 angles to reverse engineer a competitor's SEO content (and how to make yours better) 1. Title tags - This is the first thing people see on the SERPs - Optimize it for your target keyword - Make it click-worthy for users 2. Heading tags - Look for your ICP's pain points & questions - Use SEO Pro Extension to find this - Take heading ideas as inspiration 3. Content flow - Observe how content is visually structured - Notice how you consume content - Look for breaks & formatting 4. Images - See how images complement the text - Take notes on the types of images - Dive into their alt texts 5. CRO - Consider signing up for stuff & dive into funnels - Look for CRO opportunities within the copy - See how the images complement the text 6. Linking - Look for external links to credible resources - Look for internal links to help with crawling - Note how links add to the user experience 7. Schema - Use SEO Pro Extension and go to the Schema tab - Plug the site into the Rich Results test - See if they're missing any schema --- With this new wealth of knowledge: - Imitate the most impactful and effective elements - Aim to create content with more depth, not width - Create content that satisfies the keyword intent - Get creative & unexpected with your content - Look to improve upon the structure You've now got a blueprint for your SEO content. P.S. What's the last blog you've read that you enjoyed?
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