About
Stuart has 18 years of analytics, media planning, marketing strategy and sales experience…
Articles by Stuart
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Vevo is a CTV Co-Viewing Juggernaut Popular With Traditional TV ‘Unreachables’
Vevo is a CTV Co-Viewing Juggernaut Popular With Traditional TV ‘Unreachables’
By Stuart Schwartzapfel
Activity
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I’m thrilled to announce that I’ve (re)joined DoubleVerify as Group Director. It’s been a month and I’m beyond impressed with what Steve Mougis, Gian…
I’m thrilled to announce that I’ve (re)joined DoubleVerify as Group Director. It’s been a month and I’m beyond impressed with what Steve Mougis, Gian…
Liked by Stuart Schwartzapfel
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I'm hiring again! Looking for someone with a strong TV background to join the Media Partnerships team at iSpot! https://lnkd.in/gaNuFzn9
I'm hiring again! Looking for someone with a strong TV background to join the Media Partnerships team at iSpot! https://lnkd.in/gaNuFzn9
Liked by Stuart Schwartzapfel
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Check out the show on Monday, I thought it was a podcast only so im uncomfortably to close to the camera but the discussion was fun!
Check out the show on Monday, I thought it was a podcast only so im uncomfortably to close to the camera but the discussion was fun!
Liked by Stuart Schwartzapfel
Experience & Education
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iSpot.tv
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Boot Camp for Account Planners
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And just like that we’re looking in the rear view at a terrific Cannes Lions. A fun and productive week last week with Roku’s partners at the…
And just like that we’re looking in the rear view at a terrific Cannes Lions. A fun and productive week last week with Roku’s partners at the…
Liked by Stuart Schwartzapfel
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🎬 Get ready to unlock the secrets of Connected TV (CTV) advertising with Julian Zilberbrand! 📺 Join us next week on The ADOTAT Show Monday for an…
🎬 Get ready to unlock the secrets of Connected TV (CTV) advertising with Julian Zilberbrand! 📺 Join us next week on The ADOTAT Show Monday for an…
Liked by Stuart Schwartzapfel
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I am truly humbled and grateful for all the kind words of congratulations on my new role at Comscore. It means so much to have the support and well…
I am truly humbled and grateful for all the kind words of congratulations on my new role at Comscore. It means so much to have the support and well…
Liked by Stuart Schwartzapfel
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Accounting for the unique audience consumption dynamics, sports viewership benefits greatly from second-by-second measurement precision. Download our…
Accounting for the unique audience consumption dynamics, sports viewership benefits greatly from second-by-second measurement precision. Download our…
Liked by Stuart Schwartzapfel
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Another Cannes Lions for the books! 💚 I am beyond proud to keep pushing the TV ad measurement boundaries with iSpot.tv. I want to give the biggest…
Another Cannes Lions for the books! 💚 I am beyond proud to keep pushing the TV ad measurement boundaries with iSpot.tv. I want to give the biggest…
Liked by Stuart Schwartzapfel
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Cannes Opener I’ve been coming to Cannes - the place - since 2004. 20 years. My first trip to the South of France was actually my first-ever…
Cannes Opener I’ve been coming to Cannes - the place - since 2004. 20 years. My first trip to the South of France was actually my first-ever…
Liked by Stuart Schwartzapfel
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De-Fragmentation Yesterday I dropped a new study looking at BOTH local AND national TV viewership (because that’s how television actually…
De-Fragmentation Yesterday I dropped a new study looking at BOTH local AND national TV viewership (because that’s how television actually…
Liked by Stuart Schwartzapfel
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My first job in digital media was in measurement supporting the launch of what was then “ComScore vCE”, so this feels like a full-circle, data nerd…
My first job in digital media was in measurement supporting the launch of what was then “ComScore vCE”, so this feels like a full-circle, data nerd…
Liked by Stuart Schwartzapfel
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CTV ad investments are soaring — and so is the need for comprehensive CTV measurement. That's why we're excited to expand our partnership with Yahoo…
CTV ad investments are soaring — and so is the need for comprehensive CTV measurement. That's why we're excited to expand our partnership with Yahoo…
Liked by Stuart Schwartzapfel
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This is my route to #CannesLions. What’s YOURS‽ —— BTW: it’s clear that no one from Google has ever been to Venice. Google Maps continues to want…
This is my route to #CannesLions. What’s YOURS‽ —— BTW: it’s clear that no one from Google has ever been to Venice. Google Maps continues to want…
Liked by Stuart Schwartzapfel
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Worked at Nielsen for a total of 19 years, my last 3 years from 2006-2009 coincided with the leadership change of David Calhoun taking the CEO…
Worked at Nielsen for a total of 19 years, my last 3 years from 2006-2009 coincided with the leadership change of David Calhoun taking the CEO…
Liked by Stuart Schwartzapfel
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Let's Get Ready To BUUUUUUUUNDLE! If you're a Media maven and you want to know: ° Why Disney Streaming is pushing ALL their subs into the…
Let's Get Ready To BUUUUUUUUNDLE! If you're a Media maven and you want to know: ° Why Disney Streaming is pushing ALL their subs into the…
Liked by Stuart Schwartzapfel
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I AM. WHO AM I? Every summer, I go through an exercise.: “Who am I?” Sleep-away camp provided my first chance to figure out who I was outside the…
I AM. WHO AM I? Every summer, I go through an exercise.: “Who am I?” Sleep-away camp provided my first chance to figure out who I was outside the…
Liked by Stuart Schwartzapfel
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