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Well, that’s a wrap! It was an absolute privilege to speak with Andrew Lipsman earlier today at The Path to Purchase Institute’s Retail Media Summit…
Well, that’s a wrap! It was an absolute privilege to speak with Andrew Lipsman earlier today at The Path to Purchase Institute’s Retail Media Summit…
Liked by Sarah Marzano
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eCommerce and CPG: Retail Media Retail media will bring in more AD dollars than the rest of search by 2028. Comparison periods = 2028 vs…
eCommerce and CPG: Retail Media Retail media will bring in more AD dollars than the rest of search by 2028. Comparison periods = 2028 vs…
Liked by Sarah Marzano
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Hy-Vee, Inc. is rolling out electronic shelf labels from VusionGroup to more than 230 stores. The tags allow Hy-Vee to set up automated promotions…
Hy-Vee, Inc. is rolling out electronic shelf labels from VusionGroup to more than 230 stores. The tags allow Hy-Vee to set up automated promotions…
Liked by Sarah Marzano
Experience & Education
Honors & Awards
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Magna Cum Laude
Fashion Institute of Technology
Graduated Magna Cum Laude
More activity by Sarah
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This was a fun one, even though I did not take the championship belt home! Very curious what folks think around product price increases and…
This was a fun one, even though I did not take the championship belt home! Very curious what folks think around product price increases and…
Liked by Sarah Marzano
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My new creative refuge from video has been shooting (actual) film. I don't recommend it at all because it's expensive and time consuming but boy is…
My new creative refuge from video has been shooting (actual) film. I don't recommend it at all because it's expensive and time consuming but boy is…
Liked by Sarah Marzano
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🎙 On today's episode of the Behind the Numbers #podcast: 📦 What does #Amazon have planned for its thirties? 🔮 The all-AI ad that sparked a…
🎙 On today's episode of the Behind the Numbers #podcast: 📦 What does #Amazon have planned for its thirties? 🔮 The all-AI ad that sparked a…
Liked by Sarah Marzano
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By 2028 #retailmedia will claim 6 out of every 10 incremental dollars spent on digital advertising. My latest report for EMARKETER examines the…
By 2028 #retailmedia will claim 6 out of every 10 incremental dollars spent on digital advertising. My latest report for EMARKETER examines the…
Shared by Sarah Marzano
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When we think retail we focus so much on product (which we should), but services can be a very impactful part of your business, not just from a…
When we think retail we focus so much on product (which we should), but services can be a very impactful part of your business, not just from a…
Liked by Sarah Marzano
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Financial media networks (FMNs) promise to let financial institutions (FIs) monetize their customer data. But FIs will have to prove to advertisers…
Financial media networks (FMNs) promise to let financial institutions (FIs) monetize their customer data. But FIs will have to prove to advertisers…
Liked by Sarah Marzano
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“Together, Microsoft Advertising and Criteo can chart a new path forward for retail media, empowering the entire ecosystem with scale, simplicity…
“Together, Microsoft Advertising and Criteo can chart a new path forward for retail media, empowering the entire ecosystem with scale, simplicity…
Liked by Sarah Marzano
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Criteo is collaborating with Microsoft Advertising to enhance there global network of 225 retailers. This partnership will bring Microsoft's…
Criteo is collaborating with Microsoft Advertising to enhance there global network of 225 retailers. This partnership will bring Microsoft's…
Liked by Sarah Marzano
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New entrants are rapidly diversifying the #commercemedia landscape. In the first half of this year, Chase, PayPal and Revolut have announced the…
New entrants are rapidly diversifying the #commercemedia landscape. In the first half of this year, Chase, PayPal and Revolut have announced the…
Shared by Sarah Marzano
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An obvious, but key point that's often missed when we talk about how to succeed in Commerce Media is the importance of customer experience…
An obvious, but key point that's often missed when we talk about how to succeed in Commerce Media is the importance of customer experience…
Liked by Sarah Marzano
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We're joining hands with American Signature Inc. to usher in what the team has coined the Golden Age of Marketing. Not only is it a wickedly fun…
We're joining hands with American Signature Inc. to usher in what the team has coined the Golden Age of Marketing. Not only is it a wickedly fun…
Liked by Sarah Marzano
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