Articles by Michelle
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Bridging the gap between brands and journalists this holiday season
Bridging the gap between brands and journalists this holiday season
By Michelle Songy
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Why we're disrupting the $100 billion PR industry
Why we're disrupting the $100 billion PR industry
By Michelle Songy
Activity
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A worthy instruction manual from writer Sharon Wu on how to be a great expert resource. Check it out! 👇
A worthy instruction manual from writer Sharon Wu on how to be a great expert resource. Check it out! 👇
Liked by Michelle Songy
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I love being a sounding board! I was just speaking with a peer who short-listed 3 PR agencies: ✅ one with a monthly retainer of $25K (the agency's…
I love being a sounding board! I was just speaking with a peer who short-listed 3 PR agencies: ✅ one with a monthly retainer of $25K (the agency's…
Liked by Michelle Songy
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Is #PR Still Worth It? Is the #media collapsing? Is #AI taking over everything? Disruption is seldom fun when it strikes the ground beneath your…
Is #PR Still Worth It? Is the #media collapsing? Is #AI taking over everything? Disruption is seldom fun when it strikes the ground beneath your…
Shared by Michelle Songy
Experience & Education
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Press Hook
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More activity by Michelle
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Today's PR (and maybe just work/life) tip: 𝐏𝐥𝐚𝐧 𝐚𝐡𝐞𝐚𝐝. Over and over again, I see companies that are making an announcement but have waited…
Today's PR (and maybe just work/life) tip: 𝐏𝐥𝐚𝐧 𝐚𝐡𝐞𝐚𝐝. Over and over again, I see companies that are making an announcement but have waited…
Liked by Michelle Songy
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Thanks for the great read, Michelle Songy. And in short, yes, PR is still worth it. This article delves into the evolving journalist-PR landscape…
Thanks for the great read, Michelle Songy. And in short, yes, PR is still worth it. This article delves into the evolving journalist-PR landscape…
Liked by Michelle Songy
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Every day we on board new #media contacts looking to feature #brands, experts, and products 👋 A very warm welcome to: Jessica Martinez, Tony Lee,…
Every day we on board new #media contacts looking to feature #brands, experts, and products 👋 A very warm welcome to: Jessica Martinez, Tony Lee,…
Liked by Michelle Songy
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PR pros often misinterpret what "personalize/customize a pitch" means for journalists. Sure, it's nice if you spell my name right (two Ls, people!…
PR pros often misinterpret what "personalize/customize a pitch" means for journalists. Sure, it's nice if you spell my name right (two Ls, people!…
Liked by Michelle Songy
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All we really need is one great idea, and to execute on it. Amazon redefined retail, changed the way we consume goods, transformed the way we read…
All we really need is one great idea, and to execute on it. Amazon redefined retail, changed the way we consume goods, transformed the way we read…
Liked by Michelle Songy
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Sales KILLED sales. Don't take my word for it. That's what Kevin "KD" Dorsey told me. The way we do outbound makes it 10x harder on all of us to do…
Sales KILLED sales. Don't take my word for it. That's what Kevin "KD" Dorsey told me. The way we do outbound makes it 10x harder on all of us to do…
Liked by Michelle Songy
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Dear aspiring and rising PR/comms pros: PR requires nonstop surveillance and connecting of dots: If you want to stand out in this role, you need…
Dear aspiring and rising PR/comms pros: PR requires nonstop surveillance and connecting of dots: If you want to stand out in this role, you need…
Liked by Michelle Songy
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🔍 Don't miss these #journorequest before you head out for #IndependenceDay! Tag a brand you know in the comments👇 #Media outlets are currently…
🔍 Don't miss these #journorequest before you head out for #IndependenceDay! Tag a brand you know in the comments👇 #Media outlets are currently…
Liked by Michelle Songy
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The 3 Ps of PR and Public Affairs (so you can quickly explain to loved ones what we do) 😊: 1) Protect: Brand/ org / employer reputation, license…
The 3 Ps of PR and Public Affairs (so you can quickly explain to loved ones what we do) 😊: 1) Protect: Brand/ org / employer reputation, license…
Liked by Michelle Songy
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