“Meg is a fantastic visionary in the tech space. A great communicator and strategic advisor who knows what clients need. One of the rock stars in the industry who I can't recommend enough”
Raleigh, North Carolina, United States
Contact Info
4K followers
500+ connections
Raleigh, North Carolina, United States
Contact Info
4K followers
500+ connections
About
Hi,
I am the founder of HEARD and on a mission to help more B2B female founders…
I am the founder of HEARD and on a mission to help more B2B female founders…
Contributions
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Here's how you can effectively convey your value proposition as a consultant to potential clients.
You not only have to research the current market you also need to research market trends. Competitive research and gap analysis is equally important to be able to create a value proposition with differentiation, the ability to uniquely solve a customer's problem. 1:1 customer research is also critical. Make sure to ask open ended questions, and about their biggest challenges, not just those related to what your product solves for. When you can tie your solution to their biggest challenge you can move from being a nice to have to a must have. Intimate knowledge of customers and competitors, married with knowledge of future market trends, will place your value proposition in a formidable place.
Experience & Education
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HEARD
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Organizations
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Athena Alliance
Member
- Present -
Chief
Member
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Holden for Florida 2020
Volunteer Digital Marketing
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Bedford Embraces Diversity
Co-chair
-The Multicultural Festival mission is to educate the community about bias and discrimination, and celebrate cultural diversity with engagement from community leaders and educators. Bedford Embraces Diversity was founded in 2014 in response to anti-Semitism activities observed in the public schools.
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