John Garvie

With the rapid adoption curve of AI, users are expecting more ‘magic' from their digital tools and products. Great piece here about the relevancy and reframing of the value of design when building a non-deterministic digital experience: “Sophistication, in prompting, comes from deeply understanding the user — their attitudes and behaviours towards this experience — and integrating that knowledge into the prompt. This is even more important than with traditional software interactions because of the open-ended nature of conversational experiences. As noted by designer, Emily Campbell, “the more autonomy that users have to direct computers to their personal whim, the better they will expect computers to understand them and anticipate their needs.” Logan Kilpatrick, head of developer relations for OpenAI, boils it down to “context.” The model needs context to do its perform a specific task well. This makes prompting an “inherently human” task because it requires that we understand the nuances of what people are trying to achieve.”

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Check out the 4 step exercise at the end of the article. Excellent advice.

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The simple shift from weakness-based product strategy to strengths-based can be a game changer for the trajectory of your product.

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How do you use data in design? Here’s an interesting perspective: data can be a source of power. That's from Wendy Owen, who leads design for Facebook at Meta. Wendy describes using data (of all kinds) as a source of power to build her intuition and create better conversations across the team. I like the different ways she talks about data and the different sources she considers (observational, behavioral, etc). The variety reminds me of Tommy Geoco's “Shapes of Work” concept. Full interview in the comments. #design

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Designing Behavior Change with AI: How Anticipation Can Transform User Experiences #UX #AI #productDesign

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For anyone wanting to learn more about how we're working on AI as a design team here at Klaviyo, have a listen to this interview with Alexandra Holness

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The 4 Stages of AI Image Generation: An Experience Map #GenAI #UX #productDesign https://buff.ly/3VKxjKs

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There's nothing more invigorating than to convene with and cultivate our design community. I had that honor by speaking on strategic foresight at the recent UXDX conference in New York a few weeks ago. First, a big thank you to the incredibly supportive UXDX team—Rory Madden, Catherine Madden, and Palina Viarbitskaya. Thank you for letting me bring some fresh thinking to our design community. Now more than ever, Designers need to expand their "T" even more. Fluency in designing futures is critical in this time of "perma-crisis" marked by perpetual war, lingering pandemics, environmental degradation, and profound human alienation. The future will be designed either consciously or by simply downloading past patterns. Design has a unique contribution to make to this field. We can create form out of the intangible and create harmony out of chaos. We can bring awareness to the hidden actors in a complex system and bring courage to the inevitable politics of preferred futures. Maybe I believe too deeply in the promise of conscious collaboration and creativity, but I hope I'm not alone. Let's make tomorrow desirable. Big shout-out to the fabulous UXDX community for your support. What an event with some incredible speakers such as Joe Meersman, Mamuna Oladipo, MBA, Jehad Affoneh, Chris Avore and many more. Thanks again for the opportunity!

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We're so excited to welcome over 10k attendees to Config next week! We know that people may or may not ignore pre event emails 😉 but you can't hide from me here. Here are all the absolutely must knows for Config next week if you're joining us in person! I'm about to use so many emojis (I think that's legally required on LinkedIn) so buckle up! ------- 📆 Do I have to build my agenda and grab spots at sessions ahead of time? Yes! We ask that you build your agenda before coming to Config. We'll be scanning badges at each session so if you haven't grabbed a spot ahead of time, you won't be able to go to that session. Build your agenda on the website. 🎟️ Can I cancel or transfer my ticket? You can cancel your ticket for a full refund up until June 25th at 6am PT. You are ✨not able to sell or transfer your ticket ✨ to another person. Please note that we require government issued IDs at check in. If the ID doesn't match the ticket name, you won't be able to enter. 🚪 How will I check in? Don't forget to bring a government issued ID! To check in and pick up your badge, you will need your ID and your unique Config QR code, which you can find in your ticket confirmation email. The name on your ID and the name on your Config ticket must match. Badge pick-up will begin on Tuesday, June 25th at Moscone South. Full hours below: Tuesday, June 25: 11:30AM-7:30PM PST Wednesday, June 26: 7AM-4:30PM PST Thursday, June 27: 7AM-4:30PM PST 💃🏻 What other Config events can I attend? Join us at Config Commons on Tuesday, June 25th to network, find your community, and play before Config officially kicks off on Wednesday. For more info and to check out more Config events, head to the "community events" footer on the website. 🌯 Is there food at Config? We'll be serving lunch on both days, as well as coffee and small snacks throughout the day. Please note we won't be serving breakfast. 🎧 Will there be language support? We are so excited to offer live translation support for our attendees in Korean, Japanese, French, German and Spanish. Please download the Interprefy app and bring your headphones for the best Interprefy experience. More questions answered at:

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It’s Thursday! Let’s talk about DESIGN DISCOVERY and how to make it PRACTICAL. Discovery is an essential part of the design process. In discovery, designers build a shared understanding of the problem and the design direction, establishing a foundation for all future design decisions. What does that foundation look like? In PRACTICAL DESIGN DISCOVERY, I describe three kinds of things to put into this foundation: → Principles: Enablers that help you make decisions → Concepts: Ideas that establish a big picture or north star → Models: Representations of the user experience When you draw a conclusion from user research, that’s a principle. When you say “our product is like a concierge for kids activities,” that’s a concept. And when you sketch out a flow chart or wireframe an important screen, that’s a model. Each of these contributes to the foundation that informs further design decisions. You’re not just creating these for yourself. The other people on your team – product managers and business stakeholders and developers – need to contribute to this foundation. These things – principles, concepts, and models – are the way you draw others into the discovery process. Sometimes managers tell designers to cut principles and concepts out of their process. I get it: Models are accessible because they are tangible representations of the final product. Even a flow chart is easier to react to than an unmoored design principle or a big idea. In discovery, however, you can’t model every aspect of a product. The point of discovery is to set the direction. Models provide enough of a view into the final product to get buy-in on that direction. But they’re not the whole picture. Principles provide guidelines for making decisions that the models do not cover. They establish constraints on the design process. Concepts align everyone around the product’s purpose or essence. They paint a picture of what the world looks like with the product in it. Both are helpful for decision-making. You don’t need to break the bank creating principles or concepts, or even models. Use a text file to capture statements as they jump out during the design process, like “never show a data visualization without context or explanation [a principle]” or “this is a mash-up between a to-do list and a calendar [a concept]”. Use models to illustrate principles and concepts. When folks provide feedback on the models, ask them about the concepts and the principles. “You said you were worried about the fields on this screen, but it aligns with our principle of ‘only ask for information when needed.’ Are there circumstances when the principle doesn’t apply?” Every part of the foundation – principles, concepts, and models – is a hook for a conversation with the entire team about the direction of your product. Looking for more ways to refine your discovery practice? Grab a copy of PRACTICAL DESIGN DISCOVERY! https://lnkd.in/dtar-e2

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For your viewing pleasure! Here’s my talk introducing Sentient Design. If you and your design team are trying to figure out how to create actually meaningful applications of AI in your product work, I hope this helps. I’d love to hear what you think. Sentient Design is what I call the already-here future of intelligent interfaces: experiences that feel almost self-aware in their response to user needs. Sentient Design moves past static info and presentation to embrace UX as a radically adaptive story. These experiences are conceived and compiled in real time based on your intent in the moment—AI-mediated experiences that adapt to people, instead of forcing the reverse. I think it’s a fun talk! It’s clear-eyed about what AI is crummy at, along with its special strengths and curious characteristics. Turns out that what most of us THINK generative AI is good at is actually what it's worst at. There are other, better opportunities. This is so much more (and in exciting ways, so much less) than chatbots, text prompts, and systems that can write, speak, or draw. In a nutshell, Sentient Design is all about the new opportunities to add intelligence to our interfaces (sometimes just a dash, other times a heaping spoonful). Some of this is so familiar that you might consider it just plain dull (content recommendations or prediction), but there’s a lot of surprising new possibility here, too. It’s all part of our kit as designers now—and especially powerful in combination. Sentient Design describes the form of this new user experience, but it’s also a framework and a philosophy for working with machine learning and AI as design material. And! It’s ALSO a book—or will be soon. More details to come, but I’m writing the Sentient Design book with Veronika Kindred for Rosenfeld Media. But first, the talk. It’s available at the link below in video, audio, text, and slides. (And hey: big, big thanks to Friends of Figma, Miami for hosting the talk and for providing and sharing the video.) https://lnkd.in/ecgWrG5J

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Hugh Grant has accused Apple of ⁠ “the destruction of the human experience” ⁠ ⁠ Lessons from Apples mistake. 👇️⁠ ⁠ You might think talking about your latest tech ⁠ and how you’re now "powered by AI" sounds cutting edge.⁠ ⁠ But are you missing the mark?⁠ ⁠ Read the room. There’s a lot of tech anxiety going on right now.⁠ ⁠ 🚀 The opportunity:⁠ Brands that double down on the human experience will win.⁠ ⁠ Get to know your customers fears and unspoken anxieties.⁠ ⁠ Talk about how you make their actually life better.⁠ ⁠ •⁠ ⁠how you improve their relationships⁠ •⁠ ⁠how you enhance their wellbeing⁠ •⁠ ⁠how you help them save money⁠ ⁠ Position your brand as a bridge to helping your customers ⁠ achieve their goals in a way that aligns with their values.⁠ ⁠ Apple messed up by forgetting ⁠ Humans still like human things.⁠ ⁠ Have you seen the ad? What do you think?⁠ ⁠ ⁠ ⁠ #PersonalBranding #Apple #ipadad #crushingit

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Join me and my guest, Sarah Doody, for Episode 137 of the #DesignThinking 101 #Podcast: Designing Your Career + UX for Small Business. Listen to it here: https://bit.ly/45lUCgN #CareerPlanning #UX #UserExperience

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The framing effect, a concept in behavioral science, suggests that individuals base their decisions on how information is presented rather than just the facts themselves. Product developers across various industries can integrate behavioral science principles into their designs to create more impactful solutions. Learn more about how product designers can leverage behavioral science frameworks 👉 https://bit.ly/3K5DbaN

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Really annoyed at Figma's price gouging here. There is no reason other than greed: https://lnkd.in/gfdrEiWH Oh, and I emailed them about it and this line from their reply was particularly poignant: "Additionally the minimum for enterprise is a $5k invoice minimum. 6 enterprise seats or made up with other products." To put that in context... our monthly Adobe bill (for 8 CC, 7 PS, 6 Acrobat licenses) is ~NZ$2k... Amazing how quickly enshittification sets in... #Figma #Design #SoftwareLicensing

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One of the most interesting UX research projects a #uxdesign er can do is presenting his/her own case studies. I've given a Walmart Health telehealth case study now, three times. Each time the presentation gets shorter, punchier and more compelling. The more you tell the story, the better it gets. The more fun it gets. The more exciting the story feels. Over time you anticipate where the punch lines are. The a-ha moments. And you quickly learn where they aren't. The best way to learn how to tell your case study stories is to practice. Wanna help me? If you're in health in any capacity—especially in enterprise digital engagement—and you'd like to hear my pitch, I'd love to practice. Hit me up on DMs. (If you're a designer at a related health tech company, like Hinge Health, Pair Team, Amazon Health, 25madison, CVS Health, Google Health, One Med, etc, even better.)

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What does it look like to become your own behavior designer? In a recent episode, I had the privilege of having a conversation with Matt Baldwin PhD .Matt is a Behavioral Scientist on the User Research and Design team at Noom. Come and listen to us discuss a variety a topics around behavior, including: -The first steps in behavior change -Habit stacks and temptation bundling -Implementation of habits -Why motivation can only go so far -The importance of identity Behavioral Science with Matt Baldwin: Podgecast | 24 Check out this short clip, and catch the full episode on Noom Vibe (Link in the comments)

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GPT-4o, the next-level large language model that's shaking things up in the design world. You meticulously craft your PRD (product requirements document), outlining every feature and function. Then, with a sprinkle of AI magic, GPT-4o transforms your text into initial Figma designs! Here's why GPT-4o is a game-changer: 👉 Boost your design speed: GPT-4o can generate wireframes and layouts based on your PRD, giving you a head start and freeing up valuable time for iteration and refinement. 👉 Break the communication barrier: Ever feel like your PRDs get lost in translation between you and your developer comrades? GPT-4o can bridge the gap by using your PRD to create designs that are not only visually appealing but also technically feasible. 👉 Spark endless creativity: Let's be honest, sometimes staring at a blank screen can stifle inspiration. GPT-4o can introduce unexpected design elements based on your PRD, sparking new ideas and pushing the boundaries of your initial concept. The future of design is collaborative, efficient, and driven by powerful AI tools like GPT-4o. What are your thoughts? Share your take in the comments! Credit: Eric Vyacheslav __ 👋 Join The AI Journal community! 🚀Subscribe to the newsletter: https://lnkd.in/ex9mu2hM 🎤 Get involved in the AI conversations on X: https://lnkd.in/ew6E-ZtP #GPT4o #designrevolution #AIpowereddesign #futureofdesign #Figmamagic

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Unpacking Figma's success: Understanding the pivotal decisions from stealth mode to leveraging AI that redefined their market 👇 Jaryd Hermann, Author / Creator at HowTheyGrow.co, offers valuable insights into Figma’s strategic approach to building an enduring product, overcoming challenges, and leveraging emerging technologies like AI in “How Figma Grows: Design Beyond Designers”. Check out the key insights in the attached presentation 👇 ───── 👉 Follow me, Alexander Small, for tactics and strategies for building startups from industry-leading Founders, Operators and Investors

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