Los Angeles, California, United States
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Articles by Jenna
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SMPL Q&A: 3 questions on digital brand experience with Jenna Isken
SMPL Q&A: 3 questions on digital brand experience with Jenna Isken
By Jenna Isken
Contributions
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What are some of the common brand marketing challenges and how do you overcome them?
The challenge with impact, is that most C-Suite want to see immediate metrics. While brand impact and CLV is vital, we also look to measure in three areas on a more immediate basis: 1. Awareness - measured through things like recall and reach. 2. Conversion - measured through things like sentiment and actions within signature moments. 3. Satisfaction - (this will like mean you and your product + service teams will need to collaborate) measured through things like attrition and advocacy.
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Here's how you can present the impact of your past design projects in a UX design interview.
Share your personal touch in each project and let your distinctive creative approach shine. If you're an artist who doodles first and refines later, a parent who mastered toy organization, or someone inspired by a system you saw at a past job, that's what sets you apart. Celebrate your "unorthodox" methods—that's your creative magic at play
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What are the top branding and identity design services for rebranding an established company?
Your website can be the biggest proof point of your brand - but to do that you need to think about the following: 1. Role of the Website: How does your website contribute to your business goals? It should both represent your brand and provide value to customers and business. 2. User Experience (UX): Is your website's user experience aligned with what your brand has promised? Make structure and functionality fulfill the commitments you've made to your users. 3. Growth and Adaptability: Is your website built to evolve with changing user expectations and technology? Ensure you have a strong foundation that supports continuous improvements and a flexible system that enables you to stay fresh and relevant in the ever-evolving digital world.
Activity
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For any NYC creative strategists looking for something new...
For any NYC creative strategists looking for something new...
Shared by Jenna Isken
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Was an honor representing the United States and the VCU Brandcenter at the Roger Hatchuel Academy last week during the Cannes Lions International…
Was an honor representing the United States and the VCU Brandcenter at the Roger Hatchuel Academy last week during the Cannes Lions International…
Liked by Jenna Isken
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A Cannes missed connection 💘 I met the sweetest Bobbie mom after my talk at The Female Quotient on Tuesday afternoon and we snapped a quick photo…
A Cannes missed connection 💘 I met the sweetest Bobbie mom after my talk at The Female Quotient on Tuesday afternoon and we snapped a quick photo…
Liked by Jenna Isken
Experience & Education
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Siegel+Gale
View Jenna’s full experience
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Honors & Awards
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Design Communication Arts | Visual Arts Student Show
UCLA
Two pieces of class work from 2014 were selected to be a part of the 2015 Visual Arts Student Show.
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Big 10 Women's Water Polo Champions
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Languages
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English
Native or bilingual proficiency
Recommendations received
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LinkedIn User
3 people have recommended Jenna
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I just posted a video about this on my instagram subscriber channel. I used to think “the more you make, the more you spend” was in reference to…
I just posted a video about this on my instagram subscriber channel. I used to think “the more you make, the more you spend” was in reference to…
Liked by Jenna Isken
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"everything is possible" - zum ersten Mal haben wir unserer jährlichen internen one conference ein Motto gegeben. Und das hat wunderbar funktioniert.…
"everything is possible" - zum ersten Mal haben wir unserer jährlichen internen one conference ein Motto gegeben. Und das hat wunderbar funktioniert.…
Liked by Jenna Isken
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An unexpected yet delightful bonus of working at The Malin is the library of design, art and culture books throughout the space. Having the freedom…
An unexpected yet delightful bonus of working at The Malin is the library of design, art and culture books throughout the space. Having the freedom…
Liked by Jenna Isken
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