Philadelphia, Pennsylvania, United States
Contact Info
217K followers
500+ connections
Philadelphia, Pennsylvania, United States
Contact Info
217K followers
500+ connections
About
Jonah Berger is a Marketing Professor at the Wharton School at the University of…
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Activity
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Personal Take on "𝐂𝐨𝐧𝐭𝐚𝐠𝐢𝐨𝐮𝐬" by Jonah Berger 📚✨ Ever wondered why some ideas spread like wildfire while others fizzle out? 📈💡 I just…
Personal Take on "𝐂𝐨𝐧𝐭𝐚𝐠𝐢𝐨𝐮𝐬" by Jonah Berger 📚✨ Ever wondered why some ideas spread like wildfire while others fizzle out? 📈💡 I just…
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What makes content go viral? Check out this episode of The Marketing Architects Podcast that discusses a classic Journal of Marketing Research study…
What makes content go viral? Check out this episode of The Marketing Architects Podcast that discusses a classic Journal of Marketing Research study…
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They say, "To become #successful, you have to read #books." NO, you don't... You have to be #learning. I think there are many people like me who…
They say, "To become #successful, you have to read #books." NO, you don't... You have to be #learning. I think there are many people like me who…
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Experience & Education
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The Wharton School
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Nike shoes x SaaS email platform? 👟x 💌 Such a weird combo for a campaign. But Yotpo’s #WalkAway is making rounds on LinkedIn! Saw it first on…
Nike shoes x SaaS email platform? 👟x 💌 Such a weird combo for a campaign. But Yotpo’s #WalkAway is making rounds on LinkedIn! Saw it first on…
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Hello. Hope you're having a great day! Below new article by Jonah Berger, Yang Li, and I reveals the importance of sandwiching the competent…
Hello. Hope you're having a great day! Below new article by Jonah Berger, Yang Li, and I reveals the importance of sandwiching the competent…
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I am stepping away from my role leading the Wharton Coalition for Equity and Opportunity (CEO) and serving as Senior Advisor to Dean Erika James…
I am stepping away from my role leading the Wharton Coalition for Equity and Opportunity (CEO) and serving as Senior Advisor to Dean Erika James…
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My kids discovered bouldering on Sunday, and they LOVED it. I'd never thought about going until Vlad Repede suggested it. Afterwards, I shared it…
My kids discovered bouldering on Sunday, and they LOVED it. I'd never thought about going until Vlad Repede suggested it. Afterwards, I shared it…
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🚨 NEW RESEARCH 🚨 Expressing certainty can increase persuasion. But might the way people communicate (i.e., speaking or writing) shape how much…
🚨 NEW RESEARCH 🚨 Expressing certainty can increase persuasion. But might the way people communicate (i.e., speaking or writing) shape how much…
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Most founders don't have the time to read every entrepreneurship book out there, so I compiled a list of cheat sheets and summaries of some of the…
Most founders don't have the time to read every entrepreneurship book out there, so I compiled a list of cheat sheets and summaries of some of the…
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Today was my first day as a Marketing MBA Intern at Kraft Heinz in Chicago. I get to spend the summer building the consumer strategy for the iconic…
Today was my first day as a Marketing MBA Intern at Kraft Heinz in Chicago. I get to spend the summer building the consumer strategy for the iconic…
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