Aaron Smith

BUILD YOUR BRAND MESSAGING ONLINE WORKSHOP MAY 19th Your organization's brand messaging is the key to great marketing! Learn how to develop one in our May 31 workshop from 9am - 12pm. Spots are limited! Book now:

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Do you know your marketing should be better, but don't know where to start? creo marketing founder Heather Gallien explains how we help businesses that don't have the time or resources for integrated marketing. Check it out: https://bit.ly/3UDvSx4

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Inspiration, ideas, and resources for marketing pros and business leaders ... That's what Maine-Stay 2024 is all about. I live in Maine. I travel to conferences to learn, find ideas, and keep up to date with the latest tips, trends, and strategies to help my business and my clients. But it's expensive to travel. And it's even more expensive when the conference you go to doesn't deliver as much value as you wanted. There's an opportunity cost to attending workshops, conferences, and other events that take you away from your daily work. So if you're going to consider stepping away from your core duties, you should feel confident that its worth doing so. And that's why we put so much effort into making damn sure the two day event we call Maine-Stay is more than just "time out of the office." We are passionate about loading it with practical and tactical tips along with experienced, inspirational presenters that will get your idea treadmill spinning. So who should consider attending Maine Stay 2024? ↳ Marketing pros who are juggling too many balls at once ↳ Business leaders looking for practical advice on how to stand out ↳ Anyone interested in learning how to use time and money effectively to help your marketing efforts be more consistent and profitable Check out what we're building for you at www.Maine-Stay.com

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We hear organizations say they just don’t have the time or resources to invest in things like personas, customer journey maps, brand positioning, or targeted messaging. The train has left the station, and they just need to optimize what they’re currently doing... Here are THE 5 SIGNS YOU DON’T HAVE A SOUND STRATEGY

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The Best Way To Grow Your Business Online. Growing your business online is essential in today's digital age. Here’s a concise guide to help you expand your reach and increase your revenue. User Experience: Ensure your website is attractive, easy to navigate, and mobile-friendly. SEO: Optimize for search engines with relevant keywords, quality content, and fast loading times. Leverage Content Marketing Blogging: Regularly publish insightful blog posts related to your industry. Videos: Create engaging videos like tutorials, product demos, and customer testimonials. Harness the Power of Social Media Platform Selection: Focus on platforms where your target audience is active (e.g., Facebook, Instagram, LinkedIn, X, TikTok). Consistent Posting: Maintain a regular posting schedule with a consistent brand voice. Engagement: Interact with your audience through comments, messages, and polls. Paid Ads: Utilize targeted ads to reach a broader audience. Utilize Search Engine Marketing (SEM) Google Ads: Run targeted ad campaigns to appear in relevant search results. Retargeting: Reach previous visitors with retargeting ads to encourage conversions. Expand to E-commerce and Online Marketplaces Online Store: Set up an e-commerce store to sell products directly. Marketplaces: List products on platforms like Jiji, Facebook marketplaces. Monitor Analytics Track Performance: Use tools like Google Analytics to track traffic, user behavior, and conversions. A/B Testing: Experiment with different versions of ads, and web pages to see what works best. Encourage Reviews and Testimonials Ask for Reviews: Request satisfied customers to leave positive reviews on Google, or your website. Showcase Testimonials: Highlight customer testimonials on your website and social media. Collaborate and Network Influencer Partnerships: Work with industry influencers to broaden your reach. Guest Blogging: Contribute to popular blogs to establish authority and gain backlinks. Professional Networking: Engage in online communities and forums relevant to your industry. Provide Excellent Customer Service Responsive Support: Offer timely and helpful responses via live chat, email, and social media. Loyalty Programs: Reward repeat customers and encourage referrals with loyalty programs. Action Plan Audit Your Online Presence: Identify strengths and areas for improvement. Set Clear Goals: Define what you want to achieve, such as increased traffic or higher conversion rates. Create a Content Calendar: Plan your content and social media posts in advance. Monitor and Adjust: Regularly review analytics and refine your strategies based on performance.

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ABM research group ForgeX's comprehensive report is an in-depth reference guide for ABM practitioners when selecting an agency. It evaluates the state of B2B agencies in the context of ABM, offers strategy guidance, and presents a comprehensive landscape of B2B agencies with niche capabilities to support ABM. We're thrilled to be one of the agencies that made the list! Research Report: B2B Agency Landscape | ForgeX https://hubs.ly/Q02FGHGh0

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Why should industrial companies invest in rebranding, and what's involved in getting it right? On this week's #contentmarketingengineered episode, Melissa Geertz pulls back the curtain on control system integrator Gray Solutions' recent rebrand and emphasizes the importance of being authentic to your company culture. Watch/listen to the full episode on your favorite platform or here: https://lnkd.in/gp-tZSzQ #branding #industrialmarketing #systemintegrators

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I so appreciate how SynchroNet Industries Inc. is sharing real life cyber security stories to help others not make the same mistakes. Their SyncroSnacks are bite-sized cyber security tips for all. Check out this week's episode well worth a hundred grand of cautionary tale advice.

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Want to boost conversions? Discover the latest strategies in our new ebook: "3 Strategies to Maximize Conversions Now" Available for free, no email needed! Whether you're a seasoned marketer or just getting started, this guide is chock full of valuable tips to help you succeed. 💡 What you'll learn: ☑How to identify and eliminate friction points that cause conversion loss. ☑Data-driven strategies to enhance site performance and user experience. ☑Practical tips for mapping and optimizing the customer journey. Download your free copy now: https://lnkd.in/g6RRSXck #ConversionOptimization #CustomerExperience #Frictionless

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Stumped on what to get Mom for Mother's Day? Our friends at Bathroom Pros New Jersey has the ultimate solution(It's not flowers...) Email marketing is a great way to communicate and engage with your audience. See our tips for optimizing your campaigns and staying compliant with SPAM laws. Like our content? See what we can do for you! https://bit.ly/3UINN5j #bathroomremodel #bathroommakeover #acorntooak #weloveourclients #EmailMarketing #MarketingAgency #CANSPAMAct #GDPR

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Want to build your audience members' trust in your brand? If so, it's critical to think about how you're visually communicating with them. Learn how to do that in this post from our VP of Design, Jasmine Patel.

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🔍 𝐃𝐢𝐯𝐞 𝐃𝐞𝐞𝐩𝐞𝐫 𝐢𝐧𝐭𝐨 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐰𝐢𝐭𝐡 𝐃𝐢𝐚𝐫𝐲 𝐒𝐭𝐮𝐝𝐢𝐞𝐬 🔍 Struggling to understand your customers deeply? Diary studies are the solution! 📔💡 🌟 Collect qualitative data on behaviors, activities, & experiences. 🌟 Track consumer behavior over time with image, video, & voice recordings. 🌟 Explore the nuances of consumer behavior to uncover motivations, pain points, and hidden opportunities. 🌟 Walk in your consumers' shoes, fostering empathy and driving customer-centric strategies. Ready to take your consumer research to the next level? Let's chat! 🚀 #ConsumerInsights #DiaryStudies #ConsumerResearch

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…but that’s if you’re doing it from scratch. Or, you could use these 3 Effective Marketing templates and have the final product done tomorrow: 1. Network Leveraging Blueprint 2. Compelling Pitch Guide 3. Product Value Articulation Map Ready to get your project funded? Utilize our templates to connect better, pitch perfectly, and showcase your product's value like never before. If you're aiming high, we're here to boost you up! Share your success stories or ask questions below. Let's make those business dreams a reality together! #EffectiveMarketing #FundraisingSuccess #ProjectFinancing

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Our Guide to Customer and Community Engagement is a tool to help you navigate the ever-evolving landscape of customer and #community engagement. What’s inside? ⭐ Understand community marketing and customer marketing. 🤝 Explore the differences between community and customer engagement. 🔥 Top tips for a powerful customer engagement strategy. 🏋️ Detailed exploration of successful community engagement tactics. 👯 Customer and community team collaboration: Learn ways to synergize. 📈 Success Metrics: understand how to know if your engagement strategy is effective. 💭 Case studies: Real-life engagement examples from The Alliance. 🤓 Practical advice and strategies, throughout, to implement right away. If you haven't already, get your free copy now: 👉 https://lnkd.in/epCGKaUa

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Throwback Thursday - Industry Insights Edition! Whether you're developing or marketing a product, this video from our previous Industry Insights series offers some best practices and pitfalls to avoid. Keep watching to learn about the challenges of developing a product and the transition from prototype to mass production with advice from Jason Petro, President and CEO of Up-Rev Inc. . Jason has been a recurring guest on Industry Insights since we first launched the series, and I appreciate his willingness to share his years of knowledge with myself and our audience. Thanks again, Jason! #productdevelopment #prototyping #massproduction #industryinsights #rockpapersimple #throwbackthursday

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Dump the website templates and level up with a custom product that makes a better, and longer-lasting, first impression. New York Ave builds everything from the ground up, as it should be. Call 386-490-8900 when you’re ready. #NewYorkAve #FullService #MarketingAgency #DigitalMarketing #CentralFlorida #BrandDevelopment #WebsiteDesign #SocialMediaManagement #EmailMarketing #MediaProduction #SEO #SearchEngineOptimization #ManagedMarketing #OutsourcedMarketing #MarketingServices

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