Vertical Beverage Group

Always avoiding the boring, the status quo, and the expected, our brand partner Jevo is taking the Jell-o shot to the next level with seltzer based shots for every occasion. Jeffrey Welk, CEO of Jevo, speaks about his experience with us. “Vertical Beverage Group has not just met our expectations, but far exceeded it. The care and attentiveness that Vertical Beverage Group takes in the brands they work with is truly what sets them apart. Their expertise in the industry has completely lifted my company & navigated us to a whole new level of success.” Have fun, and take shots (of Jevo)!

Another one of our stellar brand partners is Hiatus Tequila. Hiatus Tequila is an award winning tequila that is made of 100% Blue Weber Agave. With their 3 robust expressions of Blanco, Reposado, and Añejo, Hiatus is a premium tequila all about escaping the ordinary. Founder and CEO Kristopher DeSoto says, "In today’s extremely competitive and ever evolving environment; independent, emerging brands need more tools than ever to succeed. However, emerging brands rarely have the financial resources available to support the growth in all areas that are needed. Vertical Group provides a range of shared resources from the c-suite to feet on the street. Their expertise in planning and executing strategic and tactical plans was gained directly from being in the trenches and growing a brand to over 300K cases. The relationships and experience gained along the way are all part of the solutions that Vertical Group provides Hiatus and other clients. Through this relationship, we are not only able to stretch our resources much further, but also have access to tools that we simply wouldn’t have otherwise." Cheers to going #OnHiatus!

By prioritizing integrity, passion, and reliability of brand leadership in addition to the brands positioning to be successful in the market, we are able to identify potential brand partnerships. While we cannot work with each brand we meet, we are so excited to introduce you to Brinley Gold Shipwreck Rum. Brinley Gold Shipwreck Rum is a premium rum brand made by the Brinley family on the beautiful island of St. Kitts. They use only the finest quality ingredients to craft some of the world's best-flavored rums. Their range of award-winning rums includes White Reserve, Spiced, Vanilla, Coconut, Coffee, Mango, Lime, and Coconut Rum Cream.

Sustainable sales is the backbone of any brand. We know how much value a reliable sales team can bring. Depending on the stage you are in with your brand, our process includes distribution oversight, local market sales teams, market expansion, and state-by-state budgeting. Learn more here: https://lnkd.in/eRCxyNGT

A goal without a plan is often referred to as a wish. To ensure you are managing and measuring actual results against your plan in a timely manner, we need to ensure there is a plan. We can build a budget model and tactical plan customized for your brand to ensure your budget has sufficient detail built out at the distributor level. Learn more here: https://lnkd.in/e3azbjzy

We are hiring an area sales manager in Tampa, FL! If you want to join a team that is shaking things up in the beverage industry, apply below. https://lnkd.in/gzYmeUKR

You can have a great marketing plan, but if you cannot execute, the plan will fail. We provide comprehensive support for creating, reviewing, and implementing marketing strategies. Our marketing and sales teams align to ensure seamless execution of your brands needs. Learn more here: https://lnkd.in/e45QKdzh

We can help with the proper set up of your general ledger accounting system in addition to supporting all areas of accounting from overseeing A/P, A/R, and the monthly close process to reconciling your balance sheet at the end of each month. Learn more here: https://lnkd.in/eGvszuGH

No matter your stage, be it pre- or post-launch, we are here to support you every step of the way. From product development and innovation to supply chain management and logistics, you can count on us to support your production processes. Learn more here: https://lnkd.in/eU-_drDa

What is the Vertical Approach? We provide top-tier executive expertise, which includes COOs, CFOs, CMOs, and SVPs of Sales, accompanied by a skilled support staff. We assist brands in the development, execution, measurement, and adaptation of marketing, sales, and internal strategies, all while helping them establish a robust operational infrastructure. Real success comes when we can see and understand the entire picture of what is going on with your brand.