Rally® Recruitment Marketing

Join us on Thursday, July 25th to learn how to demonstrate the effectiveness of your recruiting strategy using the power of people analytics and compelling storytelling techniques. Our expert panel will guide you through the essentials of setting up your analytics, identifying key metrics to track and crafting compelling data stories to show your impact to leadership. Featuring: ✨ Skyla Lambeth, Collective Health ✨ Kristen Boyle, HireRoad ✨ Lori Sylvia, Rally Learn to tackle common challenges like aligning metrics with corporate goals and translating complex questions into actionable dashboards that matter to your internal partners. This webinar is perfect for #talentacquisition and #recruitmentmarketing leaders and teams looking to define their #peopleanalytics strategy and communicate the success of their strategies. Register to attend live or get the recording and slides 👉 https://insde.co/x3he

Which is better: a left brain or right brain approach to social recruiting? You might be surprised by the answer. New on the Rally Blog, Lori Sylvia shares how the most effective social media strategies are based on data + AI, and how you can harness these tactics to improve your talent attraction efforts right now. Includes key insights from our recent Social Recruiting Rally, with new data about the content topics and keywords that get the most impressions, clicks and engagement on LinkedIn, Facebook, Instagram and other platforms. Learn more 👉 https://insde.co/uoca #recruitmentmarketing #employerbranding #talentacquisition #recruiting

New drop! Today we released our 2024 Social Recruiting Strategy Benchmarks Report! It reveals surprising trends in how candidates are (and aren't) engaging with content on major social media platforms. The report analyzes 18,000 posts published by users of our Rally Inside Recruitment Marketing & Analytics tool. It's the most comprehensive analysis we've published to date, uncovering significant changes in what types of content candidates want (and don't want) to see in their social feeds. Go inside the report to learn: 📊 Fresh data on impressions, reach, clicks and engagement 📊 Hot topics that drive candidates to view your careers 📊 Top-performing and underperforming recruiting keywords 📊 Audience reactions to diversity and DEI posts And so much more! Grab your copy of the benchmarks today 👉 https://insde.co/8ore #socialrecruiting #recruitmentmarketing #employerbranding #talentacquisition

Time for another #scarystat. Using the word "hiring" results in 62% fewer impressions in your organic LinkedIn posts. That's one of 60 keywords we analyzed in our new 2024 Social Recruiting Strategy Benchmark Report. The data comes from 12,000+ LinkedIn posts published by the practitioners who use our Rally Inside tool to attract, engage and recruit talent. The key takeaway is this: 👉 If you're using your organic LinkedIn platform like a job board, you're doing it wrong. The LinkedIn audience isn't interested in seeing new jobs in their feed -- they want to hear about your company's people and the exiting and innovative work you're doing. 🤔 So what language is better on LinkedIn at driving impressions, clicks and engagement in your company's culture and careers? Our CEO Lori Sylvia will be sharing the key trends and insights from the report this Thursday, June 27. Sign up to join us and get early access to the report > https://insde.co/a8fg #recruitmentmarketing #socialrecruiting #employerbranding #talentacquisition

Another practitioner who is AI Ready! Congratulations Maria Rixon, CPC for leading the way in #recruitmentmarketing and #employerbranding!

Another practitioner who achieved their Rally Certificate in Practical AI! Congratulations Julie Tuleya! 👏 And thanks for leading our field forward! We can't wait to see the impact your new skills will have on #recruitmentmarketing and #employerbranding at Booz Allen Hamilton!

We're excited to introduce you to Sarah Osborne, the 2024 Recruitment Marketing Rising Star! As Mutual of Omaha’s Senior Recruitment Marketing Specialist, Sarah was recognized by this year's Rally Awards judges for her dedication, expertise and unwavering commitment to excellence -- accomplishing so much in just three short years in the role. Her inspiring journey and innovative strategies are a must-read for anyone in the field! One judge remarked, “Sarah truly embodies a Recruitment Marketing Rising Star! Her story of growth and her strategic omni-channel approach to Mutual of Omaha’s employer brand is inspirational!” Another noted, “I had to make sure I was still in the Rising Star category because Sarah’s star seems to be shooting across the sky!” Hear Sarah's story in our exclusive Q&A: https://insde.co/07vt #recruitmentmarketing #employerbranding #rallyawards

Super excited for our Live Webinar and Q&A happening this Wednesday, June 5th on innovative #recruitmentmarketing strategies especially for high-volume hiring! Don't miss learning: 💡 How to build creative social media campaigns that use on-target messaging to resonate with your ideal candidate personas. 💡 Ways to use digital marketing strategies that convert more talent in your pipeline and more traffic to your careers site. 💡 How to scale up what's working (and ditch what's not) by having the right operations and analytics in place. Featuring: Dennis T., Wells Fargo Courtney Obbink, Great Clips Sam Fitzroy, Dalia Save your seat 👉 https://insde.co/s4am #talentacquisition #talentbrand

Meet Megan Claar — the 2024 Recruitment Marketer of the Year! Megan is the Recruitment Marketing & Employer Brand Manager at Sheetz and was bestowed with this prestigious honor at the 2024 Rally Awards by a panel of esteemed peer judges in our field. Megan’s background in traditional marketing and graphic design, combined with her strategic vision, has enabled her to build a robust Recruitment Marketing department from the ground up at Sheetz. She’s an example of a self-taught recruitment marketer, who was the first to have her position at Sheetz. Despite having no team and no agency, she was so successful at demonstrating the value of Recruitment Marketing that she now leads a team of 6! One judge commented: “Talk about a success story. To hear where the team is coming from and where it is now and the impact you’ve had on the organization and those you lead. Just wow!” Megan’s journey in #RecruitmentMarketing is a testament to the power of innovation, collaboration and perseverance for all of us in RMEB looking to make an impact at our organization. This week on the Rally Blog, we feature an exclusive Q&A with Megan in which she shares her career journey, insights and advice for aspiring recruitment marketers, offering a glimpse into the strategies that have made her a leader in our field. Congratulations again to Megan!!! Read more about Megan's story here: https://insde.co/hobj #employerbranding #talentbrand #rallyawards #leadership

Join us tomorrow, May 22, for a Live Webinar and Q&A to see examples of #employerbrand campaigns that energize candidates and team members, boost brand awareness and drive employee engagement. Featuring a case study of The Knot Worldwide, and how they aligned internal and external messaging that has rallied prospective and current employees around a unified value proposition! Speakers: Alexandra Wallace Bernadette Van Gieson Lori Sylvia Save your seat here> https://insde.co/cmv7 #recruitmentmarketing #employerbranding #talentbrand