In late 2022, Partner and Head of Digital, Paid and Analytics Daniel Allocca used the term “Alts Arms Race” to describe the expansion into wealth he was observing. He now shares an update on how players from all corners of the investment management world have been able to adapt and therefore emerge as early winners in the race. Read more ➡️ https://lnkd.in/ePrSy5DF
Prosek Partners
Public Relations and Communications Services
New York, NY 19,490 followers
Integrated marketing and communications firm that brings fresh ideas to financial and professional services clients.
About us
Prosek Partners builds – and protects – the top brands in business. We are a certified Woman-Owned Business and among the largest independent, integrated communications and marketing firms globally. Specializing in providing a full range of communications solutions to financial and professional services companies, Prosek delivers business impact through an unexpected level of passion, creativity and marketing savvy. Services include media relations, thought leadership, social and digital media, public affairs, investor relations, financial communications, transaction services, crisis communications and issues management, content creation, conference support, publishing, media training and more. Prosek's strategic branding and integrated marketing arm – Prophecy by Prosek – offers brand strategy, award-winning design, digital and advertising capabilities. Prosek has been named PRovoke’s “Global and North American Corporate/Financial Agency of the Year” and a top-five global M&A and shareholder activism agency.
- Website
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http://www.prosek.com
External link for Prosek Partners
- Industry
- Public Relations and Communications Services
- Company size
- 201-500 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1990
- Specialties
- public relations, media relations, investor relations, marketing, digital, creative, content creation, events, branded content, social media, reputation management, content marketing, influencer marketing, video, native advertising, media buying, digital marketing, branding, design, and website
Locations
Employees at Prosek Partners
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Darren Daugherty
Senior Vice President at Prosek Partners
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Thomas J. Rozycki, Jr.
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Carleton English
Senior Vice President at Prosek Partners
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Neil R Goklani
Partner at Prosek Partners | Business Head- Prophecy | Practice Leader | Strategic Advisor | Board of Directors - Job Path NYC | AAVA Board…
Updates
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Everyone wants to invest in Women Sports. According to a recent report from Deloitte, it's expected to produce $1.28 billion in global revenue for 2024, breaking the $1 billion mark for the first time. In his Letter to America, Partner Mark Kollar sheds light on emerging opportunities in the space. Read more below ⬇️ Alastair Crabbe
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#PathtoProsek | Senior Vice President Troy Gary's first job in radio ad sales ignited his passion for brand strategy. This passion grew into a career working with renowned brands and leading projects that empowered businesses. Ultimately, Prosek's culture of growth and abundant opportunities for collaborative strategy work drew him in. Read more here ➡️ https://lnkd.in/gnE4FF8J
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We build websites for the world’s most impactful brands. So today, we’re thrilled to announce the launch of our own! Our new site represents the evolution of Prosek: fully integrated and future-defined. Have a scroll and let us know what you think ➡️ https://www.prosek.com/
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Digital marketers are going for the gold! 🥇 With the 2024 Olympics on the horizon, marketing strategies are quickly rolling out. Google's new AI search engine is in full throttle, and contextual advertising is making a winning comeback. Catch all the excitement in our Digital Download newsletter authored by Kate Breed ⬇️ #DigitalTrends
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As part of our Candid Conversations series, we held a breakout session titled, "Being a Working Parent or Caretaker." This forum offered a valuable opportunity for working parents and caretakers to connect, share experiences and discuss tips for managing the demands of both personal and professional life. Big thank you to Account Supervisor Bailey Belsito and all those who attended for sharing their experiences! Watch below for highlights from the session ⬇
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Prosek Partners reposted this
As #AI continues to develop and shape the industry, Prosek is committed to gathering the freshest information available. Last week at the Cannes Lions International Festival of Creativity, Prophecy conducted an on-the-ground survey aimed to better understand AI’s impact. We asked marketing professionals for their thoughts around AI and their own usage. Check out the results of our survey here ➡️ https://lnkd.in/eH4pua9K
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Prosek again ranks #1 in Investment Fund activism defense, according to Bloomberg's Global Activism League Tables for H1 2024, where we represented 46 closed-end funds across eight fund complexes. We're honored to be continuously recognized for our efforts in CEF activism defense and thank our clients for their continued trust, confidence and partnership.
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As competition for guest appearances on television increases, spokespeople are challenged to secure spots by setting themselves apart. Vice President Lauren Hendrickson offers her top tips for winning over producers, establishing yourself as a thought leader and breaking into broadcast. Learn more here ➡️ https://lnkd.in/etHgDzDe #UnboxedThoughts
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Prosek colleagues Deirdre Bolton, Samantha Norquist and Ben Howard, CAIA joined the second annual Institutional Investor Week, a prestigious event for the institutional industry that convenes LPs and GPs for content and networking in Newport, Rhode Island. It was a productive week of presenting to CMOs at the Chief Marketer Institute about the value of building and protecting brands, meeting allocators and managers, hearing from top voices across public and private markets and joining II’s awards dinner ceremonies. The Prosek cookies were not to be missed. 🍪 Thank you Institutional Investor for having us and congratulations on a wonderful event!
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