Innervate, the Dynamic Customer Experience Company, delivers a plug-and-play solution that allows organizations to orchestrate unlimited CX use cases seamlessly across any channel, using their existing systems and teams. With Innervate’s Dynamic Customer Experience Orchestration, it’s simple to get started, simple to scale and simple to succeed. Customers get modern CX use cases to market faster with Innervate’s open network architecture that easily connects systems and data sources, without requiring coding. Organizations quickly innovate unlimited CX use cases across channels, using existing systems, data sources and teams. Ultimately, customers grow a portfolio of dynamic CX use cases, enriched by the data and systems they’ve already invested in and networked. Welcome to the era of plug-and-play CX. Innervate.com.
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The team had a great time at Cannes Lions meeting the world's leading creatives and celebrating the launch of Yahoo Creative (developed in partnership with Innervate). The event is over, but we're continuing discussions around all things CX & ad experiences. Ready to bust resource silos and get straight to orchestrating seamless, scalable experiences? Let's talk!
Want to build a culture of creative experimentation? Learn how AI and real-time data can revolutionize your programmatic advertising efforts. From A/B testing to geotargeting, we've got you covered! 🌐💥 Get started today: https://hubs.li/Q02BXqDP0 #MarketingInnovation #AI #DataAnalysis #ProgrammaticSuccess #DigitalStrategy
While programmatic technology has swiftly addressed targeting and identity challenges, creative tools have lagged behind. Yahoo identified a key opportunity to boost creative capabilities through technology and data, enabling advertisers to maximise campaign effectiveness and optimise ROI.
Yahoo Advertising and Innervate (formerly RevJet)’s Yahoo Creative accelerates programmatic technology to enhance real-time creative development with advanced AI and data. It is also an omni-channel solution compatible with CTV, mobile, display, DOOH, and more, delivering consistent and impactful creative across all platforms. Elizabeth Herbst-Brady, chief revenue officer at Yahoo, said, “Yahoo Creative represents a major technological advancement, combining AI, data, and human expertise to usher in a new era of creative for advertisers. It empowers brands to achieve greater personalisation and engagement, driving superior campaign results.” Also commenting on the launch, Tony Gemma, vice president and head of Yahoo Creative, shared, “Yahoo Creative represents a key advancement in creative within our industry. By bringing together Innervate’s cutting-edge technology and integrating our robust data and creative services, Yahoo Creative is transforming the potential for creativity and delivering superior results for advertisers.” #marketing #advertising #platforms ------ -[Awards] MARKETECH APAC is launching its inaugural "Marketing Technology Awards" where we recognise the groundbreaking achievements in marketing technology, uniting the brands and tech organisations within the region’s marketing community. Learn how your brand can be a part of it by checking it more details HERE: https://bit.ly/3SVtoIa -[Industry Series] We have launched our latest industry initiative "E-commerce Marketing Series" where we aim to equip businesses with the latest strategies and insights to navigate the dynamic world of e-commerce, as well as discuss cutting-edge concepts, trends, and case studies shaping the future of online commerce. Learn how you can be part of this industry discussion by checking out more details here: https://bit.ly/4aiMEX4 -[Report] Discover the latest trends in omnichannel communications, and explore how mobile messaging channels are preferred by consumers to seek deeper connections with brands by checking out this report HERE: https://bit.ly/3RckF4z
Yahoo Creative was developed in partnership with Innervate, the leader in dynamic customer experience orchestration, and empowers the world’s leading brands to take full advantage of the unparalleled potential of creative for their campaigns.
Yahoo Advertising Unveils Yahoo Creative https://lnkd.in/dM-PPEgV #martech360 #newsmedia #news #marketingtechnology #artificialintelligence #mobiletech #digitaladvertising #yahoo
“By bringing together Innervate’s cutting-edge technology, and integrating our robust data and creative services, Yahoo Creative is transforming the potential for creativity, and delivering superior results for advertisers.”
Yahoo Advertising has launched Yahoo creative to help brands supercharge creative ads The DSP will enable advertisers to place content across connected TV, mobile, display and digital out-of-home Full story 👉 https://lnkd.in/erdpNN3K #marketing #advertising #programmatic #tech Elizabeth Herbst-Brady Tony Gemma Yahoo Innervate (formerly RevJet)
Transform your marketing approach with programmatic creativity! 💡 Here’s the secret: Experimentation isn't just a strategy—it's a culture. Discover how real-time data and AI solutions can elevate your campaigns. 🚀📊 Curious? Explore more: https://hubs.li/Q02BXrWf0 #AdTech #CreativeMarketing #AI #ProgrammaticAds #DataDriven
“Yahoo Creative represents a key advancement in creative within our industry,” said Tony Gemma, Vice President and Head of Yahoo Creative. “By bringing together Innervate’s cutting-edge technology, and integrating our robust data and creative services, Yahoo Creative is transforming the potential for creativity, and delivering superior results for advertisers.”
We're excited to partner with Yahoo Advertising and empower brands to deliver engaging, data-driven ad experiences
Thrilled to announce the launch of our new creative solution: Yahoo Creative. ✨ Yahoo Creative empowers the world’s leading brands to take full advantage of the unparalleled potential of creative for their campaigns. Developed in partnership with Innervate (formerly RevJet), this innovative platform empowers brands and agencies to future-proof creative in their campaigns. With data and technology coupled with best-in-class expertise, Yahoo Creative drives superior personalization and engagement. Yahoo Creative seamlessly integrates with the #YahooDSP and is built to scale to other ad tech platforms, ensuring impactful creative across CTV, mobile, display, DOOH, and more. Discover how this new solution can transform campaign creativity.
"Yahoo Creative—developed in partnership with Innervate—uses different elements of creatives like headlines and image placements, combining them with additional signals from Yahoo Mail data, such as a person’s shopping habits or previous purchases, to serve relevant ads."
Powering your creative with real-time customer data is a must for effective, engaging campaigns. We’re at Cannes to help you finally tap the full potential of your customer data. Let’s connect! https://hubs.li/Q02Cm1Vc0 #CannesLions #CannesLions2024