Duoception: Winning #iPX24 panelist combos talking about the winning BFF partnerships combo: Affiliate + Creator 🫱🏿🫲🏾 + Hot insights straight from the stage with moderator Olivia Savage: "Creators are realizing they can gain more visibility and still work with their favorite brands by being a big fish in a smaller pond." - Jessica Turner, Creator "Combining affiliate programs with upfront campaigns allows creators to have continuous revenue generation" - Brittny Kindred, Senior Manager of Media Partnerships, The Home Depot "By maintaining a flat fee for production and allowing creators to earn additional income through affiliate links, brands can ensure fair compensation and make the model more sustainable for creators." - Caitlyn Kumi, Miss EmpowHer, Creator "Buyers heavily rely on product recommendations; e-commerce customers are savvy post-pandemic; brands should offer incentives, coupons, and other discounts to remain competitive - creator content is now a core part of consumer research" - Amelia Glynn, VP of Influencer, Acceleration Partners "The beauty of the affiliate channel lies in its versatility across the entire marketing funnel. Influencers and content can effectively target audiences at various stages of the funnel, from awareness to consideration to conversion." - Vana Han, Global Partnerships Lead, SMB, TikTok For Business
impact.com
Software Development
Santa Barbara, California 66,332 followers
Our partnership management platform automates every type of business partnership, at scale.
About us
impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.
- Website
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https://impact.com/
External link for impact.com
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- Santa Barbara, California
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Marketing SaaS Technology, Partner Management Software, Call Tracking, Multi-Source Attribution, Multi-Channel Media Tracking, Media Management, Buyer Journey Insights, Algorithmic Attribution, Ad Fraud Detection, MarTech, Partnerships, Partnership Automation, SaaS, Partnership Technology, Affiliate Marketing, Mobile Partnerships, Strategic Partnerships, Influencer Marketing, Analytics, and Attribution
Locations
Employees at impact.com
Updates
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We're looking for a m̶a̶n̶ i̶n̶ f̶i̶n̶a̶n̶c̶e̶ person in marketing 📣 who wants to learn more 📣 from the best! 📣 for free 🔥 Register to level up your omnichannel marketing: https://lnkd.in/dsb7MtC7 Swipe to reveal the expert speakers you'll be hearing from.
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Think you're paying your partners fairly? Swipe to discover how much influencers charge per post in 2024 👉🏿 https://lnkd.in/g5JsMJwJ #InfluencerMarketing #CreatorEconomy #ContentCreator
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Congratulations to Alexandra Pool Peyton for a decade with team impact.com 👏🏾 Thank you for your amazing contributions ( + these great tips)! #InspiringThroughImpact #LoveWhatYouDo
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A big congratulations to HSN on the launch of their brand new Creator Platform: HSNfluencer. impact.com is thrilled to power this platform which enables the video commerce retailer to directly engage with creators and influencers, provide insights into engagement, and better connect with today’s modern buyer. Learn more about HSNfluencer here: https://lnkd.in/gXFpPC3s #CreatorEconomy #AutomationTechnology
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Community > culture at work 💪🏾 Denica Clements explains why ⬇️
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Fun creating community at impact.com looks like... 🎯 Game day at our New York office 🏳️🌈 A Pride breakfast in our London office 🏃🏽♀️ A fun run with team impact.com NYC 🔎 A murder mystery party in our Cape Town office 🥟 Lunch in Shanghai 🧶 Knitting blankets for charity in Cape Town 🎉 Birthday celebrations in Indonesia ⛺️ Team bonding at a Shanghai campsite 🥙 Lunch in London 🪴 A pottery class in Sydney #LifeWithImpact
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