Beamer

🎉 Exciting news! We're thrilled to welcome Abbey Pratt to our team as our new Director of Revenue Operations! 🚀 Abbey's experience in scaling marketing and sales operations for startups will be invaluable as we continue to grow. 📈 With her impressive background at companies like Oyster, Revel Advisors, and Sellpoints, we're excited about the expertise she'll bring to our team. 💼 Please join us in giving Abbey a warm welcome. We're looking forward to her contributions and leadership in streamlining our operations. 🎊 As we scale to the next stage, we're committed to attracting some of the best Go-To-Market leaders in the industry, like Abbey! 🌟 We're currently hiring for a Director of Sales & Customer Success. If you know any exceptional candidates, we'd love your referrals. 🤝 #NewHire #WelcomeToTheTeam #BeamerTeam #RevenueOperations #TechTalent

🎉 We're thrilled to welcome Kartheek L as our new Senior Tech Lead! 🚀 👨💻 Kartheek brings a wealth of experience in Engineering, with a focus on Elixir, Python, Rust, AI, and Data Science. His expertise will be a valuable asset to our engineering leadership. 🌟 We're excited to have Kartheek on board. Please join us in giving Kartheek a warm welcome to his new role! #NewHire #WelcomeToTheTeam #BeamerTeam #SoftwareDevelopment #TechTalent

🎉 We're thrilled to welcome VIJAYARAAGAVAN S to our team as a Software Development Engineer! 💻 Vijayaraagavan brings valuable experience in software development, with expertise in Elixir and Vue.js. 🚀 His background in the full software development lifecycle, from technical design to deployment and support, will be a great asset to our team. We're excited to have Vijayaraagavan on board and look forward to the fresh perspectives and talent he'll bring to our projects! 💡 Please join us in giving Vijayaraagavan a warm welcome! 👋 #NewHire #WelcomeToTheTeam #BeamerTeam #SoftwareDevelopment #TechTalent

📈 💰 Did you know that 50% of #SaaS #PLG companies hit $100M ARR within 5 years? 🗞 Our latest article in Built In explores how product-led growth (PLG) is reshaping modern businesses and how you can transition your business to a PLG model. 📚 Learn 3 key strategies to shift to PLG: 1. Champion product-first thinking across your org 2. Prioritize end users and their feedback 3. Empower your product as a marketing engine 💡 Discover how PLG can reduce acquisition costs and drive efficient growth in today's competitive markets. Read the full article: https://lnkd.in/gQP-nFzv Is your company ready to embrace product-led growth? #ProductLedGrowth #SaaS #BusinessStrategy

In a world dominated by traditional sales models, scaling double-digit #ARR without a dedicated sales team might seem challenging. However, our success story with Userflow offers a different perspective on growing without a sales force! 💪 After joining forces with Userflow, we've managed to remain competitive and drive ongoing growth in ARR. Here's what we've achieved: 📣 Enhanced #UX through Userflow's onboarding and engagement tools 📣 Expanded market reach by leveraging customer base and retention rates 📣Developed a consolidated toolkit that will change that combines user communication and effective #ProductAdoption - a must-have for #SaaSproduct teams 📣 Strengthened market position and ongoing growth through joint efforts The growth doesn't stop there, and we're dedicated to fueling innovation and customer satisfaction. Try our solution for free today: https://bit.ly/44jzvLJ

Net Promoter Score (NPS) is your compass in the world of customer satisfaction, helping you to: 📝 Identify potential issues before they escalate; 📝 Compare performance over time and against industry standards; 📝 Direct efforts towards areas that matter most to customers; 📝 Segment customers for targeted strategies. 👆 Most importantly, tracking NPS allows you to detect how likely customers are to remain loyal and advocate for the product. Beamer offers a range of features designed to help SaaS teams improve NPS tracking. Explore them in the picture below, and read more about each of them in our blog! https://bit.ly/4aARpvW #SaaSGrowthInsights #CustomerFeedback #NPS #UserFeedback

#Community is the key to enhancing the growth trajectory of #PLG businesses! Here are the main strategies to build a loyal network around your product: 👥 Empower community creators and #UGC to drive knowledge-sharing; 🗣️ Facilitate connections among users to enhance the value prop and foster a sense of belonging; 💬 Stay active within existing communities: participate in relevant online forums, industry groups, or social media discussions; 🧠 Develop a content community by offering tutorials, guides, and other educational pieces to strengthen brand credibility. Which of these have you found most valuable when building your 🫵 community? Share with us below!

🧐 If you're still not tracking your #OKRs, you’re probably missing clarity and direction in your #ProductMarketing efforts! 👉 Objectives are high-level goals a product marketing team sets to describe what they want to achieve, focusing on the big picture. These goals need to be clear, measurable, and time-bound. 👉 Key Results are specific, measurable metrics that show progress toward those goals. They serve as quantifiable success indicators and help teams align with their priorities. Are you taking advantage of OKRs? Share in the comments below!

While metrics offer a comprehensive view of various operational aspects, it's the KPIs that truly define success in terms of guiding user acquisition, engagement, and retention strategies as part of PLG! Swipe to discover the main KPIs to track, along with their ideal ranges and strategies to achieve them 👉 Struggling to achieve the KPIs you set and wish your customers were more engaged with your product? 🗣️Сollecting and prioritizing their feedback will help! Explore how to open up two-way communication with your customers with Beamer! #KPIs #UserAcquisition #UserEngagement #RetentionStrategies #ProductLedGrowth

Marketing is one of the core pillars of the #PLG model. Here are the top six principles to excel in it: 1️⃣ Easy to discover, easy to try. Leverage your website to show the benefits of your product faster and a road to a "Start a trial" CTA smoother. 2️⃣ Instead of assuming users' “Jobs to be Done”, ask them directly about their goals to ensure accuracy. 3️⃣ Prioritize the onboarding experience. The initial stages of the #CustomerJourney often determine whether users convert to a paid subscription after their free trial. 4️⃣ Enhance in-app messaging. Use contextual triggers to activate pop-ups, tooltips, or other #UI elements based on specific events or user actions. 5️⃣ Leverage #ProductVirality. Make your product easily shareable, empowering active users to spread the word. 6️⃣ #Data is invaluable, so gather and analyze relevant insights to inform your PLG marketing strategy. 🌟 For inspiration, watch the three successful PLG case studies in the video below!