Ensuring clean data has never been a tougher challenge for market research teams with the growing use of automated and fraudulent responses. Getwizer’s unique three-layered approach ensures the highest levels of data quality by 👉 collaborating exclusively with top-tier panels 👉 systematically scrutinizing survey responses, and 👉 using real-time data analysis and cleansing. Learn more about how this safeguards the integrity of research data by reading the latest blog by Getwizer’s very own SVP of Global Research, Shira Watermann >> https://lnkd.in/dJ_2fFAN #marketresearch #dataqualitymanagement #researchdata
About us
GetWizer enables the world’s leading brands to support every business decision with consumer intelligence. Brands and marketing agencies are facing new challenges, forced to revisit strategies that worked well in the past: from business models and pricing to retention, acquisition, staffing, advertising, and communication channels. Getwizer’s adaptive research and analysis platform is agile by design, allowing agencies and brands to upload their own frameworks and methodologies and easily adapt to changing market needs over time. Our adaptive platform was designed to streamline research needs end-to-end so that all business decisions are based on consumer intelligence. We use technology, automation, and A.I., fused with human oversight, creating efficiencies that allow slashing costs and timelines, while still maintaining the quality and methods required to make decisions and succeed. The platform is supported by our expert researchers so that even the leanest insights team can cater to the needs of mega household brands. For more information: https://www.getwizer.com
- Website
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http://www.getwizer.com
External link for Getwizer
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- New York, New York
- Type
- Privately Held
Locations
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Primary
Get directions
246 5th Avenue
New York, New York 10001, US
Employees at Getwizer
Updates
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Quantitative research has many benefits, but one major weakness. It fails to reveal the ‘why?’ behind consumer actions. Getwizer has solved this problem by adding quick, cost-effective, yet enriching snippets of qualitative color and voice to bring quant numbers and data to life. This enables brands that need more in-depth insights, but don’t have the time or budget to invest in extensive and expensive qualitative research, to add value to their research results without breaking the bank. Read Hilary Jones' blog to discover more about Getwizer’s innovative Quant Qual solution >> https://lnkd.in/dh-9Mci4 #research #agileresearch #qualitativeresearch #quantitativeresearch
Agile Qual Solutions: Bringing Numbers to Life and Delivering Affordable Insights to Research Data | Getwizer
https://www.getwizer.com
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We're thrilled to announce the appointment of Bruce Friend, an industry-leading media and marketing insights executive, as Getwizer's CEO. Bruce will lead the growth of Getwizer's unique and innovative offering, combining best-in-class insights platform with exceptional research services support. Read more >> https://lnkd.in/d6gYqRX9
Press Release: New CEO Appointed
https://www.getwizer.com