We’ve been building avatars for years and our mission has always revolved around how avatars can help humans capture and socialize their inner selves. So we’re building an avatar social network to do just that. Meet Genies Party 🪅 With current social media platforms primarily focusing on external self-expression, which often leads to judgment, conformity, and limited authenticity, we’re building a social network that enables humans to not only learn about their inner selves, but also meet like minded individuals 👯🏽 What makes this a game changer? All the Experiences within Genies Party will be fully interoperable, and powered by our budding community of artists building assets through The Workshop, and developers building Experiences through the Dev Kit 🖤 To learn more: https://lnkd.in/gCH6dPcZ If you’re a developer, artist, or creative, join our community to learn how you can contribute to our crowd-sourced ecosystem: https://lnkd.in/gZz8GJ_y #developer #gamedev #technicalartist #3ddesign #unity #avatar
Genies
Software Development
Los Angeles, California 26,504 followers
Genies is culture’s leading avatar technology company empowering humans to create their own avatar experiences.
About us
Genies is culture's leading avatar technology company with a mission to power an interoperable identity layer across the internet. Genies' Tool Kit includes its unique Avatar and Interoperable Frameworks, which enables developers, artists, creators, companies, and platforms to build gamified avatar experiences and universes - all connected through the Genies’ interoperable layer. Through early avatar adoption by cultural tastemakers such as Justin Bieber, Rihanna, Cardi B, Migos, and DJ Khaled, Genies set out to build tools and use cases that would enable limitless compatibility and customization of their avatars for everyone. With offices in LA and SF, the company has raised 200M from investors including Silver Lake, BOND, NEA, and Bob Iger.
- Website
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http://genies.com
External link for Genies
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- Los Angeles, California
- Type
- Privately Held
- Founded
- 2017
- Specialties
- AR, Developer Kit, Avatars, AI, Digital Identity, and Digital Fashion
Locations
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Primary
4121 Redwood Ave
Los Angeles, California 90066, US
Employees at Genies
Updates
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Genies reposted this
📢 LA Game Community! 📢 Support Buff is hosting a summer social tomorrow, Friday July 12th at the Genies HQ in Marina Del Rey at 7:00pm PT! Stop by to hear from an incredible BIPOC speaker panel, and network with some of the friendliest folks in games. BIPOC folks and allies are welcome! ❤️ #supportbuff #games
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Genies reposted this
We are super happy to be joining the Genies Creator & Partner Network! This collaboration opens up endless opportunities for innovation and creativity. Check out what our CEO Gordon Midwood 🐶🌎 's thoughts are on why we are so excited to be part of this network 💚👇
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Genies reposted this
Hyped for the Look Mister team and our new partnership with Genies. We've already been adding their avatars to our suite of games and virtual experiences!
We’re excited to officially announce the Genies Creator & Partner Network… Over the past few years, culture’s most iconic tastemakers have been leveraging their Genie avatars to express themselves digitally and connect with fans in methods that transcend the norm - ranging from Paris Hilton, Migos and Justin Bieber to recent newcomers like Lay Bankz, JVKE or Lil Durk 🔥 Establishing avatar IP effectively requires consistent, high-quality content and curated transmedia storytelling. To enable this, we are officially announcing the Genies Creator and Partner Network - a way for our roster of icons and our innovative tech partners to connect and power the next generation of avatar experiences, allowing creators to expand their activations with no limitations and cultivate collaborations with brands and other third parties 💫 We are thrilled to welcome Anything World, Soundful, Buoy Studios, Flax Pixel, Superfan Studio, Vega Myst, and Look Mister as our initial launch Partners! 🚀 There are now limitless possibilities: - Imagine a musical artist building anticipation for their upcoming album by releasing AR versions of their avatar. These avatars are seen jamming to snippets of focus tracks in iconic spots across New York City, each location hinted at in a playful scavenger hunt. Fans and the press capture their own clips of the artist’s avatar in the real world, sparking viral UGC moments that take social media by storm 📸 - IP holders or brands who launch their own UGC gaming platforms using Genies’ tech can license celebrity avatars to be featured in their experiences. Or the celebrities can look to launch their own 🎮 - Imagine having the power to control an interactive music video, allowing the experience to become uniquely yours. With every decision you make, the video adapts and transforms, offering a personalized journey that reflects your tastes and preferences, making each viewing a one-of-a-kind experience 🤳 - Imagine your favorite pop star stepping into your bedroom for an exclusive listening party or live performance—all through the magic of AR. This immersive experience brings the artist directly to you in a completely unique way 🎙 and so much more! Read the full VentureBeat article here: https://lnkd.in/giUtN3Hj #avatars #digitalidentity #AR
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Persistent avatars are not only the identity of the future, but also the next big moment in IP development. With the influence of our Creator and Partner Network, creators will have limitless opportunities to connect with audiences through usage of their Genie surrounding AR, experiences, and so much more to come 🖤 #avatars #ar #digitalidentity #digitaltrends
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Genies reposted this
Genies 🤝 Buoy Studios Happy to see this come to life. Two innovative companies at the cutting edge of digital experiences, avatar tech, and storytelling. Congrats to Jake Becker and Fredrik Frizell (and the rest of the Partner Network). Major kudos to Jake who I know has been relentlessly working to make this a reality. Genies has a roster of renowned figures such as Paris Hilton, Migos, Justin Bieber, and new stars like Lay Bankz, JVKE, and Lil Durk. These celebrities and tastemakers have harnessed their avatars to connect with fans in various ways. If you are a brand trying to figure out how to engage with a Gen Z audience through XR experiences, social gaming, virtual concerts, or other digital activations...Hit us up!
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We’re excited to officially announce the Genies Creator & Partner Network… Over the past few years, culture’s most iconic tastemakers have been leveraging their Genie avatars to express themselves digitally and connect with fans in methods that transcend the norm - ranging from Paris Hilton, Migos and Justin Bieber to recent newcomers like Lay Bankz, JVKE or Lil Durk 🔥 Establishing avatar IP effectively requires consistent, high-quality content and curated transmedia storytelling. To enable this, we are officially announcing the Genies Creator and Partner Network - a way for our roster of icons and our innovative tech partners to connect and power the next generation of avatar experiences, allowing creators to expand their activations with no limitations and cultivate collaborations with brands and other third parties 💫 We are thrilled to welcome Anything World, Soundful, Buoy Studios, Flax Pixel, Superfan Studio, Vega Myst, and Look Mister as our initial launch Partners! 🚀 There are now limitless possibilities: - Imagine a musical artist building anticipation for their upcoming album by releasing AR versions of their avatar. These avatars are seen jamming to snippets of focus tracks in iconic spots across New York City, each location hinted at in a playful scavenger hunt. Fans and the press capture their own clips of the artist’s avatar in the real world, sparking viral UGC moments that take social media by storm 📸 - IP holders or brands who launch their own UGC gaming platforms using Genies’ tech can license celebrity avatars to be featured in their experiences. Or the celebrities can look to launch their own 🎮 - Imagine having the power to control an interactive music video, allowing the experience to become uniquely yours. With every decision you make, the video adapts and transforms, offering a personalized journey that reflects your tastes and preferences, making each viewing a one-of-a-kind experience 🤳 - Imagine your favorite pop star stepping into your bedroom for an exclusive listening party or live performance—all through the magic of AR. This immersive experience brings the artist directly to you in a completely unique way 🎙 and so much more! Read the full VentureBeat article here: https://lnkd.in/giUtN3Hj #avatars #digitalidentity #AR
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We’re hosting Support Buff this Friday evening at 7pm PST for their Celebration of BIPOC Gaming Professionals! Come discuss Allyship in Action and network with local gaming industry professionals. All levels of game experience are welcome - if you’re interested in attending, be sure to register now and find more details on EventBrite: https://lnkd.in/gCw6vWP2 #gamedevs #gamingindustry #gamingevent #losangeles #gamedevelopment #allyship #BIPOC
BIPOC Gaming Professionals Celebration & Panel
eventbrite.com
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When you have a persistent avatar, you’re able to extend or amplify your reach in ways that weren’t possible before due to physical constraints. Over the last few months, Lay Bankz has been using her Genie in a variety of ways showcasing this, ranging from her new music video for her top hit, “Tell Ur Girlfriend,” to Slaybankz, an alter ego persona that lives on separate IG and TikTok accounts - where Lay Bankz can amplify her social presence, interact with fans, unlock UGC, tease new music, and more. As Lay continues to strengthen connections with fans, she is simultaneously developing value in her own IP. Establishing avatar IP effectively requires consistent, high-quality and strategic storytelling. We’re now offering comprehensive services to help with this, including creative strategy, content creation, and marketing, which allows Creators to effortlessly launch their own avatar accounts…their own “Lil Miquelas” if you will. As these social profiles grow and draw in new audiences and opportunities, they naturally evolve into a seamless springboard for creators to launch their own avatar universes. Watch Lay's official visualizer for "Tell Ur Girlfriend" ft. Slay Bankz on YouTube: https://lnkd.in/gwFbH5kp #avatars #artist #YouTube #digitalidentity #LayBankz
Tell Ur Girlfriend (Official Visualizer feat. Slay Bankz)
https://www.youtube.com/
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We’re excited to host Support Buff next Friday for their Celebration of BIPOC Gaming Professionals! As part of the event, come learn from industry leaders in a conversation about Allyship in Action. If you’re in the LA area with any amount of experience in games, find details and register on EventBrite: https://lnkd.in/gCw6vWP2 #gamingindustry #gamedevs #gamedevelopment #allyship #BIPOC #losangeles
BIPOC Gaming Professionals Celebration & Panel
eventbrite.com