The eMA educates, informs and supports digital marketers within the agency and marketing community from the smallest of businesses to the largest of enterprises, including the nonprofit and educational community as well as students of marketing.
External link for eMarketing Association
11 W 42nd St
2nd floor Didit
New York, NY 10036, US
CTV + Programmatic Growth Areas: Looking forward to this roundtable w/ Vik Kandeth from StackAdapt. Eric Wiggins at Didit Where is Programmatic going With Cookiepololypse delayed and AI making inroads? CTV steps in up and down the funnel!
This content isn’t available here
Access this content and more in the LinkedIn app
Google's Performance Max. Do you love or hate the PMax? You better know when and how to use it. For the eMarketing Association FREE Roundtables, we decided to be topic focused this month on the 20th of March.
This content isn’t available here
Access this content and more in the LinkedIn app
Partner Event 📢 All new Reuters Events marketing webinar: ‘Cultivate BrandChampions: The Power of Advocacy and Co-Creation.' https://lnkd.in/eiBDQZDy In order to truly stand out in today's over saturated digital landscape, the key lies not just in achieving brand awareness, but in meticulously crafting a narrative that resonates deeply with passionate consumers. On March 7,marketing execs at eBay, J.P. Morgan, Lulus, and K18 Hair explore strategies for how to cultivate brand champions. Can’t join live? Don’t worry - register now and you’ll be sent the recording: https://lnkd.in/eiBDQZDy #marketing #brand #brandchampions
The eMA is at CES Vegas. It's back! Will post coverage. Intrigued by digital marketing? Tell us what you want to hear from us. If you want to stay up-to-date with us, follow our Page.
Update on event image to come soon. We'll start discussing Cause Marketing again in February during our free roundtables. January we are at Affiliate Summit. Cause Marketing is like magic and generates donation revenue where there was none.
This content isn’t available here
Access this content and more in the LinkedIn app
For 2024 Cause Marketing will be even more important to BOTH businesses and nonprofits, because consumers prefer to buy from brands who support social impact and the nonprofit community. Their preferences are shifted even more when the consumer has a choice about which nonprofit to support through their attention, behavior and purchasing. We'll bring on guests monthly who can share their cause marketing successes and journey. Your participation is welcome in the breakouts. Join Oscar S. and me as we kick off a monthly discussion roundtable. #causemarketing #csr #philanthropy #volunteerism
This content isn’t available here
Access this content and more in the LinkedIn app
Tis The Season! Not the Holiday season, the budgeting season!!! And one of the big topics, whether you are in growth mode or implementing marketing austerity is allocation of budgets across paid and earned media. Plus the allocation within paid media matters a LOT! Lines are even getting blurry with social media, branded content and influencer marketing. This eMarketing Association Roundtable Webinar produced with Didit.com will cover the areas above but focus on specific problem areas identified by YOU, the attendee. Participation is welcomed. FREE!
This content isn’t available here
Access this content and more in the LinkedIn app