Checkmate reposted this
How Scribble Ventures company Checkmate hit 1M+ social followers, went #1 on the Apple App Store, and landed GV (Google Ventures) as an investor along the way. CEO Harry Dixon shared his pivotal learnings, like: 1) Always be publishing. Aim for a really high content frequency. 2) ROAS>CAC! 3) Test content on one platform, then repurpose it across others. 4) Focusing on niche interests drives eyeballs. 5) Blend digital+physical. Make it human. Watch for more: https://lnkd.in/euyWWzgN