Chartbeat customers now have the ability to supercharge headline tests with AI! Reach out to learn more: https://hubs.ly/Q02Dprk_0
Chartbeat
Technology, Information and Internet
Austin, Texas 16,094 followers
Analytics and optimization tools for digital content creators. See our latest insights on blog.chartbeat.com.
About us
Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content intelligence, and transformative newsroom tools for digital media and publishing companies around the world. We believe that today’s content creators need mission-critical insights – in real time and across desktop, social, and mobile platforms – to build a loyal audience. That’s why our software goes beyond clicks and pageviews so content creators can understand what, within their content, is keeping people engaged. Partnering with thousands of media brands across 70+ countries, Chartbeat’s tools help the world’s leading media companies understand, measure, and build business value from the attention earned by their content. In addition to content analytics and optimization tools, we’ve also recently partnered with two companies in the media technology space: Lineup Systems, a global leader in providing media companies with revenue management software, and Tubular Labs, a comprehensive analytics solution that delivers a unified view of audience interests and behaviors on social video channels. These acquisitions mark the next steps in our plan to become the end-to-end technology platform built for the unique growth and innovation potential of media and content companies and the teams that run them. We're constantly on the lookout for talented and energetic folks from across the world to join our remote team. See all of our current team members at chartbeat.com/about, and check out available job openings right here on this company page and on chartbeat.com/careers.
- Website
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https://chartbeat.com/
External link for Chartbeat
- Industry
- Technology, Information and Internet
- Company size
- 51-200 employees
- Headquarters
- Austin, Texas
- Type
- Privately Held
- Founded
- 2009
- Specialties
- web analytics, real-time data, engagement, traffic, data science, audience development, video analytics, publishing, media, content strategy, image testing, headline testing, audience development, and homepage optimization
Products
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Chartbeat
Digital Analytics Software
Chartbeat helps organizations measure the impact of their content in real time. See how we deliver real-time and historical analytics, content intelligence, and transformative optimization tools for digital media and publishing companies around the world.
Locations
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Austin, Texas 78702, US
Employees at Chartbeat
Updates
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Another successful presentation on trends in audience behavior across websites and social video from our own Julia Schvartzer during ANJ's Data Day.
Júlia Schvartzer, Senior Customer Success Manager da Chartbeat Tubular, destacou, no 2º DATA DAY da ANJ, dados de vídeos a partir de analise de 5 bilhões de usuários ativos por mês. Segundo ela, a jornada do leitor mudou muito, com os hábitos digitais via smartphone. A executiva disse que é preciso estabelecer estratégias de acordo com a características de cada plataforma. No YouTube, por exemplo, disse ela, os veículos têm postado vídeos longos, quando há interesse por vídeos mais curtos, de 2 a 3 minutos. Já o Facebook, onde o tráfego cai, pode ser uma oportunidade de negócios se houver uma estratégia correta. Ao mesmo tempo, de acordo com a executiva, o maior engajamento está no TikTok e no Instagram. “Se você não tem uma estratégia de TikTok, já passou a hora de ter”, afirmou. Júlia afirmou ainda que vídeos em sites e em redes sociais podem ter comportamentos diferentes. “Às vezes o que funciona no site não funciona nas redes sociais”. Segundo ela, as visualizações de vídeos para propriedades de mídia cresceram, em 2023, 11%, enquanto o engajamento aumentou 7%. Por fim, recomendou: “Crie suas estratégias competitivas com base em seu alcance e engajamento”. Leia mais: https://lnkd.in/dkyKeyGF O 2º DATA DAY foi realizado na terça-feira (2), em São Paulo. Tem o patrocínio Master da Google News Initiative (GNI) e o patrocínio da Chartbeat + Tubular. Conta ainda com o Jornalismo ESPM como Instituição Parceira. Plataforma Oficial: Sympla. Foto: Rogério Lorenzoni / Studio3x
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An overview and key findings from the 2024 Digital News Report from Reuters Institute for the Study of Journalism https://hubs.ly/Q02CFfxB0
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AI Overviews could cause havoc, but algorithm updates are biggest current Google threat to publishers according to Press Gazette https://hubs.ly/Q02DqbY80
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New on the blog: Recoup social audiences with the right content, right channel https://hubs.ly/Q02DCNDQ0
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Looking forward to Julia Schvartzer's presentation at ANJ Data Day tomorrow!
Estão abertas as inscrições para o 2º DATA DAY da Associação Nacional de Jornais (ANJ), a ser realizado no próximo dia 2 de julho, no auditório da ESPM TECH, em São Paulo, das 8h30 às 19h. O tema desta edição é “Inteligência artificial: ferramentas e oportunidades”. Júlia Schvartzer, Senior Customer Success Manager da Chartbeat Tubular (USA), e Daniela Flor, Product Owner do Estadão (SP), comandam o segundo painel do evento. "Como avaliar a sua audiência por meio de dados?". Lilian Ferreira, Gerente de Dados da Band Vibra (SP), fará a moderação. As vagas são limitadas! Saiba neste link como se inscrever: https://lnkd.in/dpiDK9FF Veja aqui a programação completa: https://lnkd.in/dfcJjiBF
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Did you miss our recent webinar? Get access to the replay here: https://hubs.ly/Q02DCHY-0
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How relevant is voter fraud to the 2024 election? Here’s what the audience data shows https://hubs.ly/Q02DBlHG0
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Chartbeat reposted this
If you’re at VidCon this week, we have people on the ground ready to treat you to a drink ☕️🍻🍸 So incredible to have Laurel Dunne repping Tubular Labs and Chartbeat’s Customer Success organization & keeping everyone entertained with live updates on our team’s #unofficial IG channel. “Customer Success IRL”: https://lnkd.in/egBjFTT4 #vidcon #vidconan24 #vidconanaheim #creatoreconomy #customersuccess Jack Flanagan Leila Akhavan Jill Nicholson Aaron Kaliner
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See you at tomorrow's webinar! Drawing on data from Chartbeat and Tubular Labs, we'll share strategies for building cross-channel content ecosystems to effectively cover worldwide events and engage diverse audiences. This presentation will include: • European audience trends on site and social • Platform-specific insights on the year's biggest topics • Recommendations to help you prepare for the next big event Register here if you haven't already: https://hubs.ly/Q02Ds3Lp0
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