Avant Healthcare

We’re excited to announce that Avant is now a part of Real Chemistry! In Avant’s 30 years, our passion for putting the patient first has always been a priority, and by joining Real Chemistry, we’ll bring even more scientific and creative firepower to improving the healthcare experience. We look forward to blending our data and analytics, scientific expertise, and creativity to benefit patients! https://hubs.li/Q02j_mQf0

Michelle is a prime example of someone who leads with care and compassion—something that resonates throughout our organization. Discover how the start of her journey at Avant shaped her perspective on the work we do, and how things have evolved as we've become a part of Real Chemistry.

What happens when you add the largest HCP database in the US to your medical story? Exponential reach that drives measurable results. That’s the power of Avant Healthcare + Real Chemistry. #PowerUp #MedicalStorytelling

At the MAPS Americas Annual Meeting, Real Chemistry hosted a panel of esteemed professionals from companies like Merck, Amgen, Pfizer, and Johnson & Johnson to delve into the evolving landscape of medical information and HCP engagement strategies.  🔍 Key Takeaways:  1. Digital Transformation: The shift towards digital on-demand content is revolutionizing how HCPs access and interact with medical information. While an emphasis on AI and personalized content is setting new standards for real-time, tailored information delivery is key.  2. Insight-Driven Engagement: Leveraging digital insights alongside traditional methods is enhancing our understanding of HCP engagement. The integration of AI for insight analysis and the strategic value of consolidated data are paving the way for more informed decision-making.  3. Personalized Educational Journeys: The future of HCP education lies in modular, bite-sized content delivered through an omnichannel approach. Despite challenges, the potential for AI-enhanced platforms and virtual MSLs is vast, promising more efficient and engaging ways to meet HCP needs.  4. Compliance and Innovation: Navigating compliance in the digital age is crucial. Early collaboration with compliance teams is essential to ensure that innovative tools and platforms meet regulatory standards without compromising the quality of information.  🔮 Looking Ahead:  The panel's discussion signifies a pivotal moment for #MedicalAffairs. As we move forward and embrace new technologies and strategies, the focus should remain on delivering impactful, compliant, and cutting-edge medical information.     Check out the full article --> https://lnkd.in/gSVHVF3f    #MedAffairs #DigitalTransformation #HealthcareInnovation #MAPSPR24 #MAPSEvent 

Because one day, they might. Avant Healthcare + Real Chemistry equals over 2,200+ future patients working together to create healthcare experiences we would want for ourselves. #PowerUp #MedComms

Throughout history, humans have been using storytelling as a means of sharing knowledge. This tradition has evolved from ancient cave paintings to modern digital narratives. In the pharma industry, storytelling has the power to simplify complex clinical data and make it more compelling. By understanding medical narratives, brands can create stories that resonate with HCPs. To learn more about the science behind storytelling, check out our latest blog article by Philippe Vitat: https://hubs.li/Q02D3kJ50. #MedicalStorytelling #AvantSpeak

🔬 Exciting updates from ASCO 2024! Our colleagues Emily Viglianco, MS, MPH, and Sara M. Schmitt, PhD, have penned an insightful blog on the latest in oncology treatment innovations. 🧬 The conference highlighted thrilling progress in the expansion of existing therapies. Notably, CDK4/6 and PI3K inhibitors, traditionally used in breast cancer, are now being explored for a variety of solid tumors, including colorectal and prostate cancers. This adaptation promises to enhance treatment efficacy across different cancer types. 🧪 CAR-T cell therapies and immune checkpoint inhibitors are also breaking new ground. Their expansion into solid tumors and combination strategies are showing promising results, potentially revolutionizing treatment paradigms. 💡 Personalized medicine continues to drive advancements, with genomic profiling playing a pivotal role in tailoring therapies to individual patient needs, enhancing outcomes while reducing side effects. 🎯 The push for precision medicine is redefining oncology, with tumor-agnostic approaches and innovative vaccine applications opening new avenues for prevention and treatment. Stay tuned for more updates on these transformative developments in cancer care. Let's continue to support research and collaboration that leads to more precise and effective treatments for patients worldwide. Check out the full blog: https://lnkd.in/gG5rf66T

We are incredibly proud to celebrate a significant achievement by Lauren Ollila, PMP and our Avant Healthcare team alongside the UCB BIMZELX® Dermatology HCP Marketing Team for winning the PM360 Elite Marketing Team of the Year Award! 🏆 To read more about the team's great work, check out the write-up on PM360: https://hubs.li/Q02CBXzS0. #Elite100 #PM360Elite

In a fragmented content landscape, where do HCPs go to seek out medical information? We asked 401 HCPs that very question and the results may change the way you approach your med ed content strategy. See where today’s HCP channel preferences are heading: https://lnkd.in/gQu-jf33. #MedEd #MedComms #RethinkMedEd #HCPChannelStrategy #AvantSpeak

We came (for the science). We saw (amazing presentations). We conquered (as many sessions as possible). While we didn’t catch all 200+ sessions at the 2024 American Society of Clinical Oncology (ASCO) Annual Meeting, we did bring back three key takeaways about the art and science of cancer care. See where the future of cancer treatment is heading in our blog from Sara Wantuck Eckhart and Sara Schmitt, PhD: https://hubs.li/Q02BM3QS0. #AvantSpeak #ASCO24 #oncology