ATP Tour

Introducing Best Friends: Rublev and Medvedev 🫶 Showcasing player personalities and friendships is at the heart of what we do, so we’re delighted to share a video that sees two players together, in a truly authentic conversation. The depth of emotion and insight Andrey and Daniil are sharing here is a beautiful thing to showcase to our fans, so they can see the person behind the player. For us it’s all about amplifying the on-court, as much as the off-court 🎾 

We are proud to introduce FitLine as the new Official Sports Nutrition Partner and Energy Bar of the ATP Tour 🎾 Here's to an exciting journey ahead 💪 To discover more about the partnership, read on here: https://lnkd.in/eBaAyBT9 #fitline | #partner

🌟 ATP Launches AI-Powered Service to Protect Players from Online Abuse 🌟 ATP Tour, Tennis Data Innovations (TDI), and Sportradar have launched Safe Sport, a new service to combat online abuse against professional tennis players. This cutting-edge initiative uses AI moderation, education, and investigation to protect athletes, making it available to the Top 250 ATP singles players and the Top 50 doubles players for free. Safe Sport is ATP’s most comprehensive effort to date, addressing a critical issue for modern athletes. “This collaboration ensures tennis is taking a proactive stance against online abuse,” said Andrew Azzopardi, ATP Director of Safeguarding. Find out more👇 https://lnkd.in/gPQGSkEJ

Q2 was another 𝗕𝗨𝗠𝗣𝗘𝗥 quarter on the ATP Tour 🎾 Check out key highlights from across the business 👇 #sportsbusiness #ThisIsTennis

For developing Alex de Minaur from childhood to the Top 10 in the PIF ATP Rankings, Adolfo Gutierrez is our first ATP Coach of the Month 👏

Player potential: unlocked 🔓 💫 Our ATP Player Mentoring Programme connects leading industry-experts to our players, providing them with valuable knowledge and practical know-how for a life away from the court 🎾

ATP Player Mentoring Programme: Unlocking Players' Potential ⭐️ Industry-leading experts guide tennis stars through business, networking, and life beyond the court. The programme helps players learn about business areas of interest, expand their professional networks, and supports their journey as they start thinking about life after tennis and post-career opportunities. "I'm glad that we have something like this. It's new, it's the first time, so thank you to the ATP for providing us with this." - said Yannick Hanfmann 🎾 Our 2024 mentors: Denise Melone, Kurt Long, Eric Murciano, Sachin Dev Duggal, Oli Barnett, Peter Norris, Geoff Robinson MFM FMVA, Anthony Goonetilleke, Stephen Twaddell, Chris Beltran, Ander Michelena, Fernando Martin del Agua, Karl Altenburg 🙌 Learn more 👉 https://lnkd.in/g9-uFgs2

Last month, Public Investment Fund (PIF) was named the world's most valuable Sovereign Wealth Fund brand. An incredible accolade recognising PIF's brand trust and awareness, and its role as a global catalyst for advancement. Together, our partnership has delivered unforgettable storytelling moments. Capped off this month with the crowning of a new No. 1 in the PIF ATP Rankings: Jannik Sinner. Our sport's most impressive achievement. And, one of many more special milestones to come. #ThisIsTennis #partnership

In 2017, Brian Vahaly became the first ATP player to come out as gay. This followed a successful career in which he navigated an environment that challenged his mental strength and sense of belonging. Today, his work to spearhead LGBTQ+ inclusion in the sport continues in his role at the USTA. This month, we're proud to share an open conversation with Brian. In it, he reflects on his unique journey, emphasises the importance of locker room language and encourages players to use their global platform to promote acceptance. Link in comments 👇 #ATPServes #Inclusion You Can Play Project

We’re thrilled to announce the appointment of Abitzel (Abbi) Robinson-Hobson as our new Chief Financial Officer. Abbi brings a wealth of experience to our organisation, most recently serving as Chief Financial and Operating Officer at the Council for Economic Education in New York. Her extensive professional experience also spans roles at the NBA, American Express, and PricewaterhouseCoopers. Join us in welcoming Abbi to the ATP! #ThisIsTennis #executive #leadership