How can you keep up with patient engagement trends?
Patient engagement is a key factor in improving health outcomes, reducing costs, and enhancing satisfaction for both patients and case managers. However, patient engagement trends are constantly evolving, influenced by technology, social media, consumer preferences, and health literacy. How can you keep up with these trends and adapt your case management practice accordingly? Here are some tips to help you stay on top of the latest developments and best practices in patient engagement.
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Dr Nicole Pearce (Brooke)Clinical Governance & Governance Expert. Specialist in residential aged care, disability and community care.…
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Shyanne Anthony, M.A., LPC, PhD CandidateAdvocate for Change, Suicidologist, Doctoral Student, Adjunct Professor
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Arnab PaulFounder I Independent Director I AI - Focus Group at WHO
The first step to keeping up with patient engagement trends is to understand your patients' needs and preferences. What are their goals, challenges, motivations, and barriers to engaging in their care? How do they prefer to communicate, receive information, and access services? What are their cultural, linguistic, and social factors that affect their engagement? By conducting regular assessments, surveys, interviews, and focus groups, you can gain valuable insights into your patients' perspectives and tailor your engagement strategies accordingly.
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A true measure of success in an consumer journey is that of collaborative shared goal and decision making. Instead of lists of strategies and interventions… let’s really learn how to help the consumer grow and actively contribute to the process. Stop doing FOR them and do WITH them!
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It can be challenging to understand treatment plans or to deal with financial or transportation challenges. Find these and offer assistance. Communication methods vary. Face-to-face communication is preferred by certain people over calls, texts, or emails. Say what they mean. Access to information differs as well. Some prefer it online, while others prefer paper. Inform them in the manner of their choice.Social and cultural elements are important. Recognize these and honor their history. Several ways to accomplish this Assessments: Check your engagement strategies frequently to see what is and is not working. Surveys: Ask about preferences, difficulties, and ways to improve healthcare while keeping it straightforward.
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I agree. It is important to know the reasons and or challenges that may prevent/hinder patient engagement. Let’s face it, understanding healthcare systems, including insurance, is becoming overwhelmingly confusing to those who work in the system. Imagine what it’s like for patients. If we want to enhance and increase patient engagement experiences, we have to consider several factors, e.g., how they want to communicate (phone, text, email, mail), language barriers/preferences (English, Spanish, French, etc), knowledge base, socioeconomic indicators, or transportation issues that prevent them from attending appointments. If we don’t ask, we won’t know! Collecting data via interviews, surveys, questionnaires, and focus groups can be helpful .
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A patient’s engagement is best inspired & maintained by the trust that is found in the therapeutic relationship. Trust between people is built over time, and the structured and genuine engagement between provider & patient becomes the process that allows therapeutic safety to be discovered & experienced. When a provider is genuinely engaged with the patient, the questions about goals and barriers and motivators, as well as communication preferences and cultural factors become clear. The practice of documenting sessions and incorporating assessments & surveys promotes a continuity of dialogue and a consistent focus on goals and commitments. The patient remains at the forefront of the process, practically requiring the patient’s engagement.
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The very essence of service delivery is meeting client needs, in other words, providing appropriate services. Service providers must give room for interaction and feedback. Continually, review and inform programming from the data collected from feedback. Monitoring and evaluation mechanisms must be effective. Good investment must be put into research and networking with sister organizations and regular review and planning meetings should include all stakeholders including the clients
Technology is a powerful tool to enhance patient engagement, especially in the era of remote care and telehealth. You can use technology to provide timely, personalized, and interactive communication with your patients, such as text messages, emails, phone calls, video chats, and online portals. You can also use technology to deliver education, coaching, reminders, feedback, and incentives to your patients, such as webinars, podcasts, apps, gamification, and wearables. However, you should also be mindful of the potential challenges and limitations of technology, such as accessibility, privacy, security, and usability issues, and offer alternative options for your patients who may not have access to or feel comfortable with technology.
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I was entrusted with using technology in my position in a busy urban healthcare facility to improve patient engagement, particularly in the age of telehealth and distant care. We required a flexible strategy because our clinic served a broad patient population. We started by putting in place a patient portal that is available via our website and mobile app. Patients may make appointments, access medical records, and securely contact with our staff through this site. We built a specialized support line, provided training sessions, and printed manuals to help people who weren't tech-savvy. We introduced realtime feeback loop that help us address issues immediately. It was a huge success and helped us implement this in other health hubs too,
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Technology comes with it's own pros and cons. The handler or the influencer/celebrities behind the messages matters sometime. The health system needs to accommodate the social media influencer because a skit from one celebrity is enough to wash off the ideal clinical message. Like the case of Katie Couric who is now a strong force in colon cancer advocates
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One thing that I did find helfull by the use of technology is that it provides a true determination of the level of abilities that the patient has in accessing and the usage of various applications. You may find that in patients records/assessments it is documented as if they are "independent" or "able to access/use" Sending the patient test through various venues such as google invite and seeing if and how they response. This can ensure you that the documented level of abilities information is correct or not.
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Telehealth is reducing no-show rates and increasing engagement in hard to reach populations. It expands Healthcare options outside of a traditional office setting.
Another way to keep up with patient engagement trends is to learn from best practices and evidence-based interventions that have proven to be effective in improving patient engagement and outcomes. You can consult various sources of information and guidance, such as professional associations, journals, websites, blogs, podcasts, webinars, and online courses, that offer case studies, tips, tools, and resources on patient engagement. You can also network with other case managers and health professionals who have experience and expertise in patient engagement and exchange ideas, feedback, and support.
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One thing I’ve found helpful is to keep your network constantly growing. We all simply do not have the time to constantly read new and emerging data every day. There are times we will find new trends and best practices and there are times others will. Having a strong network allows for ideas and new data to constantly flow and evolve.
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Start by contacting all the reliable sources available. Investigate professional organizations, peruse journals, explore websites, blogs, podcasts, and webinars. These locations are troves of knowledge. They serve as one-stop shops for practical examples, tips, and techniques for boosting patient involvement. Don't forget to include online courses. They may come in very handy. Additionally, they frequently include certificates that might raise your credibility. But it goes beyond merely distant learning. Speak to people who have actually experienced the situation. Obtain the assistance of other case managers and medical experts who are passionate about patient engagement. Exchange ideas, tales, and virtual high-fives when things go well.
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By employing a multi-modal approach to keeping up-to-date with trends, professionals can better adapt to the ever-changing landscape of client needs and expectations, thereby delivering more effective and tailored services. For example, collecting data directly from clients can offer immediate and specific insights into what strategies are resonating and which may require adjustment
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Learn from your network! Ask for their best practices as to what is working/what is not. Keeping up with the latest research is important, but networking is always my tried and true go-to!
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I have known evidence base practices, consistent communication as small as it may seem. Hands -on outings some consumers tend to become stuck in one space. Ex. Ice cream socials, libraries, community fairs. Also, we cannot forget self-care (Huge)
Finally, you should evaluate and improve your engagement strategies on a regular basis to ensure that they are meeting your patients' needs and expectations and achieving your desired outcomes. You can use various methods and metrics to measure and monitor your engagement strategies, such as surveys, interviews, focus groups, audits, analytics, and dashboards. You can also solicit feedback from your patients, colleagues, and stakeholders on your engagement strategies and identify areas of improvement and innovation. By evaluating and improving your engagement strategies, you can ensure that they are aligned with the current and emerging trends in patient engagement and deliver optimal value for your patients and your case management practice.
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Listening to Patients: We must pay attention to what they have to say. We can determine if we're hitting the proper notes by conducting surveys, having talks, or just asking them how they're feeling. Chat with everyone: Additionally, stakeholders and coworkers have insights. Talk to them to see if they have any insightful suggestions or worries. Gather Everyone: Focus groups resemble brainstorming sessions for stakeholders or patients. They can aid in the generation of fresh concepts. Numbers Avoid lying: Observe the statistics. Are our services being used by more patients? Are they improving their health? The truth is revealed through statistics. Check-Up Period: Periodic audits enable us to rectify our mistakes
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To make the workplace a better place, it has worked well when we talk to the blue collared workers politely and hear them out. Particularly in health care industry it is essential to keep the staffs happy so that, they keep the warmth with the patients.
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Consider providing our healthcare personnel with empathy training. Although it is not a concrete statistic, it can significantly raise patient engagement. Patients are more willing to participate in their care if they feel heard and cared for. Gamification: Make engaging in healthcare more fun, patients who consistently adhere to their treatment programs or show up for visits, for instance, build reward systems. It appeals to our desire for success and may increase engagement. The healthcare sector is constantly changing, We may develop a patient-centered strategy that not only addresses the demands of the now but also addresses future ones by sharing success stories and remaining flexible.
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Network and collaborate with colleagues as to what is working/not working for them! Riesling up with the research and trends is important, but I always find talking with others who are in the trenches is invaluable.
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