Goizueta Business School Overview

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Updated October 13, 2023
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Goizueta Business School

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What Is Goizueta Business School?

Goizueta Business School is the business school at Emory University, located in Atlanta, Georgia. Founded in 1919, the school offers both undergraduate and graduate programs.

The Goizueta Business School is well-known for its focus on providing practical work experience and for having a close-knit student community. In recent years, the school's Master of Business Administration (MBA) program has shown some of the strongest job-placement statistics among American business schools: 98% of 2022’s full-time MBA cohort received job offers within three months of graduation.

Key Takeaways

  • Goizueta Business School is a business school located at Emory University in Atlanta, Georgia.
  • The MBA program at Goizueta Business School is known for its emphasis on practical work experience and for its stellar job-placement outcomes.
  • In recent years, graduates of Goizueta Business School’s MBA program have pursued careers primarily in the management consulting, financial services, and technology sectors.

Overview of Goizueta Business School

Previously, Goizueta Business School operated within the existing course structure of Emory University. The school received its current name in 1994, following a $10 million gift by the former CEO of Coca-Cola (KO), Roberto Goizueta. Today, Goizueta Business School offers undergraduate studies in core business subjects such as accounting, finance, and marketing, as well as additional specializations in business analytics, entrepreneurship, and international business.

At the graduate level, Goizueta Business School offers a range of MBA and postgraduate programs. In addition to their full-time MBA program that can be completed in either one or two years, the school also offers a variety of MBA programs designed for students who wish to study on a part-time basis while continuing to work in their careers. This includes the evening MBA and executive MBA programs, as well as a modular executive MBA program that combines in-person instruction with online modules for added flexibility. 

Goizueta Business School’s reputation for excellence in post-graduation job placement is almost as strong for their undergraduate cohorts as it is for their full-time MBA graduates. The school’s undergraduate class of 2022 had a 97% employment rate within three months of graduation. This is likely due in part to the significant role of hands-on career training in the undergraduate program, with 99% of the class of 2022 paid or for-credit internships during their undergraduate studies.

Graduates of Goizueta Business School

With an annual tuition of roughly $76,000, graduates of Goizueta Business School’s two-year MBA program had an average starting salary of nearly $149,759 in 2022 and 98% of graduates received their job offers within three months of graduation. In recent years, these graduates of Goizueta Business School have found employment primarily in the management consulting sector, which 57% of graduates in 2022 pursued.

The popularity of consulting may be due to the relatively high salaries offered in that sector, which averaged at $170,000. The next most popular sectors were financial services and technology, which represented about 30% of the class on a combined basis, and which offered average salaries of roughly $162,000 and 130,000 respectively.

U.S. News ranked Goizueta Business School as the 17th best business school and 19th best part-time MBA program in 2023.

Goizueta Business School Degrees

Goizueta Business School at Emory University offers a variety of business school degrees, including undergraduate, graduate, and executive programs. The program offerings can change over time, so visit the official Goizueta Business School website for the most up-to-date information. As of October 2023, Goizueta Business School offered the following degrees:

  • Bachelor of Business Administration. This is an undergraduate program that provides a comprehensive business education. Students can choose from various concentrations, including finance, marketing, and strategy.
  • Full-Time MBA. This is a traditional two-year Master of Business Administration program. It covers core business concepts and offers various concentrations and experiential learning opportunities.
  • Evening MBA. Designed for working professionals, this is a part-time MBA program allows students to continue working while earning their degree. It typically takes three years to complete.
  • Executive MBA. This is a program designed for experienced professionals. EMBA students often continue working while attending classes on weekends or during intensive residencies.
  • One-Year MBA. This is an accelerated program for individuals who already have a business background and want to earn an MBA in a shorter timeframe.
  • Specialized Master's Programs. These programs offer in-depth education in specific business areas, such as Master of Science in Business Analytics, Master of Science in Finance, and Master of Accounting.
  • Ph.D. in Business. This program is for those pursuing academic careers in business disciplines like marketing, finance, and organizational behavior.

The Legacy of Roberto C. Goizueta

Roberto Crispulo Goizueta was a Cuban-American business executive who left a lasting legacy in the world of business as the long-serving CEO and Chairman of The Coca-Cola Company.

Born in Havana, Cuba, on November 18, 1931, Goizueta and his family fled Cuba after Fidel Castro came to power in the late 1950s. Goizueta, a chemical engineer, joined The Coca-Cola Company in 1954 and steadily climbed the corporate ladder. In 1980, he was appointed as the company's CEO, a role he held until his untimely death in 1997.

Under Goizueta's leadership, Coca-Cola experienced remarkable growth and innovation. He championed the introduction of Diet Coke and played a pivotal role in the company's globalization efforts, expanding Coca-Cola's presence into new markets around the world. Goizueta's emphasis on shareholder value and financial discipline made Coca-Cola one of the most valuable and recognized brands globally. His legacy is now carried on as the namesake of Goizueta Business School.

What Are Goizueta Business School's Core Values?

Goizueta School of Business often upholds core values such as integrity, diversity, intellectual curiosity, collaboration, and excellence. These values guide the school's culture and principles.

Who Was Roberto C. Goizueta, and Why Is the School Named After Him?

Roberto C. Goizueta was a highly influential business leader who served as the CEO of The Coca-Cola Company. The school is named in his honor due to his remarkable contributions to the business world and his affiliation with Emory University.

What Are the Admission Requirements for the Goizueta School of Business?

Admission requirements vary by program but commonly include academic transcripts, standardized test scores (GMAT or GRE), letters of recommendation, essays, and an interview. Note that each specific program will have its own admission requirements.

The Bottom Line

Goizueta Business School, part of Emory University in Atlanta, Georgia, is a renowned institution that offers a wide range of undergraduate, graduate, and executive education programs. Known for its commitment to excellence and diversity, candidates at Goizueta have a diverse range of program, specialization, and instruction opportunities.

Article Sources
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  1. Emory University's Goizueta Business School. "About."

  2. Goizueta Business School. "2022 Full-Time MBA Program Employment Report," Page 2.

  3. Goizueta Magazine. "The Goizueta Foundation Center: Rebuilding a Community of Knowledge."

  4. Goizueta Business School. "2022 Bachelor of Business Administration Employment Report," Pages 2-3.

  5. Goizueta Business School. "MBA Tuition."

  6. Goizueta Business School. "2022 Full-Time MBA Program Employment Report," Page 3.

  7. U.S. News. "Emory University (Goizueta)."

  8. Goizueta. "Goizueta Programs."

  9. The Goizueta Foundation. "Life and Work of Roberto Goizueta."

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