Facebook Ads ROAS by Industry Benchmarks (July 2023)

Facebook
Twitter
LinkedIn
Pinterest
Reddit
Email

Industry Breakdown of ROAS ๐ŸŒ

Weโ€™ve pulled industry insights from the last 90 days (4/4/23 โ€“ 7 /2/23) to provide benchmarks for what your ROAS should be.

  • Art: 1.99 ๐ŸŽจ
  • Automotive: 1.78 ๐Ÿš—
  • Baby: 2.62 ๐Ÿ‘ถ
  • Books: 1.78 ๐Ÿ“š
  • Car & Truck Parts: 3.33 ๐Ÿš›
  • Clothing: 2.56 ๐Ÿ‘•
  • Collectibles: 1.9 ๐Ÿบ
  • Computers: 3.28 ๐Ÿ’ป
  • Crafts: 1.99 ๐Ÿงต
  • Digital Products: 3.28 ๐Ÿ“ฑ
  • Electronics: 3.28 ๐Ÿ“บ
  • Fashion Accessories: 2.07 ๐Ÿ‘’
  • Food & Beverages: 1.63 ๐Ÿ”
  • Hair & Braids: 2.07 ๐Ÿ’‡โ€โ™€๏ธ
  • Health & Beauty: 1.71 ๐Ÿ’„
  • Home & Garden: 2.25 ๐Ÿก
  • Jewelry & Watches: 2.07 โŒš
  • Office Products: 1.84 ๐Ÿ“Ž
  • Other: 1.78 ๐ŸŽฒ
  • Pet Supplies: 1.39 ๐Ÿพ
  • Shoes: 2.56 ๐Ÿ‘Ÿ
  • Sporting & Goods: 2.56 โšฝ
  • Toys & Hobbies: 1.9 ๐Ÿงธ

We want to hear from you! How do you compare to the average? Would the average ROAS for your industry be profitable for your brand?

Have questions about how to improve your ROAS? Reach out and weโ€™ll reply!

Facebook
Twitter
LinkedIn
Pinterest
Reddit
Email

Comments