BYD Sales Rise to a Record on Price Cuts, Tech Upgrades

A BYD Seal electric vehicle during the Beijing Auto Show in April.

Photographer: Qilai Shen/Bloomberg

BYD Co. sold a record number of electric and hybrid cars in the second quarter, sales data compiled by Bloomberg News shows, as price cuts and new technology stoked consumers into purchases.

China’s best-selling car brand sold nearly 1 million models over the period, solidifying a rebound after a slow start to the year. The sales were driven in part by the company’s move to reduce prices across most models earlier this year, sacrificing profitability, to target gasoline models made by foreign brands.