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Chanel Becomes First Luxury Fragrance Brand to Activate on the Las Vegas Sphere
The 90-second activation will dominate the exosphere, or outer, city-facing portion of the structure…
EXCLUSIVE: Nicholas Galitzine and Zhang Ruoyun Front Fendi Fall Men’s Campaign
Both actors were appointed as Fendi global menswear ambassadors.
Danish Actor Mads Mikkelsen Fronts His First Zegna Campaign as Global Brand Ambassador
The campaign's global rollout is being celebrated with the "Villa Zegna" event concept taking place in…
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Genny Channels Candid Femininity for Spring 2024 Ad Campaign
Imagery lensed by Giampaolo Sgura features model Anne Vyalitsyna.
Prada’s Spring 2024 Campaign Features 40-plus Talents, Including Troye Sivan
Lensed by Willy Vanderperre, the campaign features Harris Dickinson and Kelvin Harrison Jr., as well as Lexi…
Maya Hawke, Kim Tae-Ri Among Actors Fronting Prada Holiday Ad Campaign
The campaign, shot by Willy Vanderperre, features life-size baubles.
Prada to Offer Branded Cans of Flower Seeds for Fall
Aiming to amplify the fall 2023 ad campaign, flower kiosks in key cities will offer Prada-packaged seeds of…
Vincent Cassel, Letitia Wright, Louis Partridge Front Cinematic Prada Spring Ad Campaign
Joined by Jaehyun Jeong and Hunter Schafer, the actors were photographed by David Sims in candid images…
EXCLUSIVE: Launchmetrics Spotlights Diversity and Inclusivity in Beauty Advertising
The data research and insights company's Beauty Content Killers campaign runs through May 19.
Are Ad Placements Hitting the Mark?
A new study by Disqo finds optimistic results, sharing insights into consumer sentiment around ad relevancy.
Diesel Mocks ‘Wardrobing’ Phenomenon With Fall Ad Campaign
The act of purchasing, wearing and returning fashion pieces is being ridiculed with images and videos.
Borsalino Taps Diverse Cast for Fall Ad Campaign
Transgender model Valentina Sampaio is among the talents fronting the images.
Kate Lewis to Be Honored at Upcoming Matrix Awards
Other award recipients will be Padma Lakshmi of "Top Chef" and Norah O'Donnell of CBS.
Adthena: River Island’s Secret to Search Engine Wins
Total search ad spending is expected to grow to $70.66 billion by 2020, and here's how some retailers stand…