Veronica Lake

At TrustYou, there are no secrets. We're dedicated to unveiling the hospitality industry's hidden trends and finding insights. In the bustling 5-star independent hotel scene of London, where competition is fierce, and reputation is everything, we've delved into the data to identify the performers who have INCREASED their online reputation by more than 10% over the past 12 months compared to the previous period. 📈 But why does this matter? Well, as per Cornell research, the impact of online reputation on a hotel's success is profound. A mere 1% increase in reputation can lead to SIGNIFICANT gains: 🔹 A 0.89% increase in Average Daily Rate (ADR) 🔹 Up to a 0.54% surge in occupancy 🔹 A remarkable 1.42% uptick in Revenue Per Available Room (RevPAR) These statistics underscore the impressive role that online reputation plays in driving revenue, occupancy rates, and, ultimately, hotel profitability. So, who are these independent hotels in London that have embraced the power of reputation management to elevate their status in the industry? 👏 👏 👏 Belgrave Hotel London +27,22% Courthouse Hotel London +21,08% The Chelsea Harbour Hotel London +13,43% The Dilly London +12,93% The Marble Arch London +12,81% 👏 👏 👏 Do you want to learn how TrustYou helps hoteliers increase their online reputation? Contact me or/ and stay tuned for more insights! #TrustYou #LondonHotels #OnlineReputation #HospitalitySuccess ✨

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"In the past, we spent a lot of time behind computers, behind paperwork, and emails. But in luxury hospitality, you must have time for guests." At Belmond, classical elegance meets innovation through Adyen’s payment technology. Since the partnership, Belmond saw: - No more manual payments processing - 90% conversion rate across properties - 4.2% uplift in Net Promoter Score (NPS) Understand how financial technology can increase guest satisfaction and conversion in the case study here: https://shorturl.at/kcheF

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"In the past, we spent a lot of time behind computers, behind paperwork, and emails. But in luxury hospitality, you must have time for guests." At Belmond, classical elegance meets innovation through Adyen’s payment technology. Since the partnership, Belmond saw: - No more manual payments processing - 90% conversion rate across properties - 4.2% uplift in Net Promoter Score (NPS) Understand how financial technology can increase guest satisfaction and conversion in the case study here: https://shorturl.at/kcheF

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NEWS: New research published today by Amadeus finds hoteliers expect to increase their investment in technology by an average of 16% over the coming 12 months, with one in five planning to invest over 20% more than they did last year. The findings are the result of a survey of global senior hospitality leaders representing a diverse range of properties and management groups. Several key themes emerged from the research, including a primary focus of investment on ‘improving operational efficiencies during times of high occupancy’. Learn more: https://lnkd.in/eb4R7arf

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Relevant for those in the hospitality sector! "In the past, we spent a lot of time behind computers, behind paperwork, and emails. But in luxury hospitality, you must have time for guests." At Belmond, classical elegance meets innovation through Adyen’s payment technology. Since the partnership, Belmond saw: - No more manual payments processing - 90% conversion rate across properties - 4.2% uplift in Net Promoter Score (NPS) Understand how financial technology can increase guest satisfaction and conversion in the case study here: https://shorturl.at/kcheF

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Just under 24 hours to our Trust:Live event on 11th June at Convene 22 Bishopsgate, London. Here are a few reasons why you might want to attend: 👉See the latest insights on fraud trends derived from an analysis of no less than 96 billion global transactions that took place during 2023. 👉Join two high profile Government speakers: Mark Cheeseman, CEO of the PSFA who will talk about public sector fraud, and Lord Holmes of Richmond who will talk about forthcoming legislative developments around online safety and fraud. 👉Hear from Jeff Feinstein, Global Analytics Leader at LexisNexis Risk Solutions, who will reveal some ground breaking research into the growing threat of synthetic identities: already a multi-billion dollar problem in the US and a growing threat for UK. 👉Watch Dr Sarah Walton, Exec Lead at Women in Identity host a panel discussion with senior executives from some of the UK’s best known companies to discuss how they are addressing the challenge of balancing security, technology and customer experience when it comes to digital trust. 👉Witness first-hand experiences from Confused.com, Novuna, Thrifty, Brightwell (formerly BT Pension Scheme) about how they have adapted their fraud and identity risk mitigation strategies to prepare them for the future. 👉Get under the hood with NatWest to find out more about how they're tackling fraud at the source, from online social platforms, to media and telecoms.

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🌿 How #UK #Hospitality can embrace #AI to drive sustainable change & boost margins Technology is a critical enabler of environmental efficiency for hotels and their customers, yet the sector continues to face challenges in implementing environmental #sustainability initiatives, with according to Amadeus, cost, lack of knowledge and a shortage of team resources being the key barriers. With the right tech and a commitment to change, here’s how some of the hospitality sector is using AI to make a positive impact on environmental sustainability and drive profitability: 💡Energy Management : using systems to optimise energy use and reduce consumption 🚮 Resource Efficiency : using AI tools which predict demand and adjust resource usage to minimise waste 🙋Guest Experience Personalisation : enhancing guest satisfaction while promoting eco-friendly choices ♻️Operational Efficiency : using AI to streamline operations, reduce costs and improving overall sustainability Read in full from the World Sustainable Hospitality Alliance : https://lnkd.in/efmMFgek)

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New blog 📝 🇪🇸 I've curated the top 10 must-visit cities in Spain, narrowing down the incredible options to showcase the best of what the country has to offer

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😩 Overtourism vs destination stewardship 🌤️ The case of overtourism presents a unique opportunity for a paradigm shift. There is a critical need to move from a model which measures success purely by visitor numbers / dollars spent ➡️ a model that also takes into consideration the well-being of residents, and the impact on the environment. As an industry, we need to learn how to measure the carrying capacity of a place, get more creative with how we disperse tourists (think off-the-beaten path itineraries or changing the narratives on ‘off’ seasons), before we love all our favourite places to death. ☠️ Tourist destinations need to be created in harmony with community needs, adopting a destination stewardship approach that seeks to maintain a happy community, whose natural and cultural assets remain protected, sustaining longer-term tourism that comfortably supports rather than exploits a destination. 🌿 https://lnkd.in/e-H4bN5x

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New research from Amadeus shows 37% of hospitality leaders are prioritizing ESG investments this year, as more companies are moving from intention to action on sustainability. Global Head of Sustainability, Hospitality, Agnes Pierce explores the topic in her latest blog: https://gag.gl/wI47CX

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Unpopular Opinion Alert! 📢 #Overtourism More and more destinations are feeling the pressures of overtourism, a challenge now confronting #Tenerife in the Canary Islands, a gem I had the pleasure of visiting last summer. As these spots experience surging visitor numbers, many are contemplating measures like tourism taxes to manage growth sustainably. While I understand the importance of scaling tourism responsibly, it’s crucial that the benefits of this growth extend directly to the local communities. Rather than funneling all tourism tax revenue into infrastructure and capital projects, why not distribute a portion directly to the residents? This approach not only fosters a healthier relationship between tourists and locals but also gives community members a tangible stake in the #tourism economy. Consider Alaska's model, where residents receive annual dividends from oil revenues. Why shouldn't tourism-heavy regions adopt a similar strategy? Sharing the wealth could transform overtourism from a burden into an opportunity for all. For a deeper dive into the overtourism protests in the Canary Islands, check out this insightful article from Skift: https://lnkd.in/ezQFMw5J #canaryislands #travelandtourism #hotelsandresorts #travelindustry #tourismtax #hotel #travel

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How could Lloret de Mar's offer evolve in the current tourism landscape? 🌍 With travel trends continuously shifting, it's crucial for tourism professionals and hospitality developers to stay ahead of the curve. From eco-friendly accommodations to immersive cultural experiences, the opportunities are endless. Read my latests post and thoughts https://lnkd.in/gC7aaJb8 What changes do you think will shape Lloret de Mar's future as a top travel destination? Share your insights in the comments! #HospitalityTrends #lloretdemar #catalunyaturisme #tourismregeneration #hospitalitydevelopers #destinationtalk

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"In the past, we spent a lot of time behind computers, behind paperwork, and emails. But in luxury hospitality, you must have time for guests." At Belmond, classical elegance meets innovation through Adyen’s payment technology. Since the partnership, Belmond saw: - No more manual payments processing - 90% conversion rate across properties - 4.2% uplift in Net Promoter Score (NPS) Understand how financial technology can increase guest satisfaction and conversion in the case study here: https://shorturl.at/kcheF

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Exciting to see industry leaders like Fulvio Giannetti, CEO of Lybra Tech part of Zucchetti Hospitality, sharing insights on how AI can revolutionize the hotel business! 🌟 Looking forward to learning how innovative technologies can drive growth and enhance the tourism sector. Kudos to the European Digital Innovation Hubs Network for organizing this informative webinar! 🚀 #ZucchettiHospitality #AI #Innovation"

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"Firstly, there’s the resurgence of high-potential #markets, supported by the near-complete reestablishment of connections with our country since 2019, although there’s still room for improvement in terms of the number of #travellers. I’m referring, for instance, to the initiatives we’ve undertaken in #Brazil within the B2B sphere, encompassing leisure and specifically focusing on #luxurytravel. We’ve also been actively involved with #Mexico, which boasts a direct connection with #Rome through a daily flight that will soon double, further enhancing the significance of this market. "We’ll be making our presence felt in #Singapore at luxury-related events, and shortly, we’ll be returning to #China, #Japan, #SouthKorea, and #India to partake in specific workshops. We always strive to maximise opportunities for operators, especially in relevant contexts, to highlight e the most significant investments. These markets are gaining momentum again, and I believe it’s crucial to seize these opportunities by carefully examining the potential development data. The second area I want to discuss is the meeting industry, or #MICE. #Italy leads the way in Europe, having surpassed #Spain in the number of international meetings. Globally, we rank second only to the #USA in the number of international conferences, underscoring the remarkably swift post-Covid recovery. We’ve surpassed others in recovering lost ground, thanks to investments made years in advance. Our #meetingindustry has effectively met these goals, and we’re delighted to have consistently backed its initiatives, promoting Italy as a cohesive global brand while honouring the unique characteristics of individual local #conventionbureaus." Maria Elena Rossi Direttore Marketing e Promozione ENIT – Italian National Tourist Board #destinations #data #travelanalytics #CVB #tourism #luxury #MICE

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Last week, I returned from staying at a wonderful Hilton Hotels & Resorts in Malta, and I was really impressed by their sustainability efforts. They actively encouraged guests to reduce food waste and adopt eco-friendly habits during their stay. From clear and compelling messaging about minimising food waste (see poster below) to providing drinking water taps in each room for refilling bottles instead of using plastic - it was amazing to see these initiatives in action every day! These efforts resonated with me because they align perfectly with what we do at IndiCater. We are dedicated to helping food and beverage businesses reduce their food waste, understand their carbon emissions, and operate more sustainably and cost-effectively. Seeing such impactful initiatives from hospitality businesses, even while on holiday, has reminded me of the importance and impact of our work 🌱 If you’re interested in making your food and beverage business more sustainable, please reach out. Our team loves discussing eco-friendly practices and finding ways to help you achieve your sustainability goals! #Sustainability #FoodWasteReduction #EcoFriendly #BackToWork #FoodTech #FoodCarbonEmissions #Malta #IndiCater

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Read how to improve Gibraltar's Townscape on P30 of the current issue of GIBRALTAR BUSINESS: http://bit.ly/3WadnkX #gibraltarchamberofcommerce #gibraltarbusinessmagazine #gibraltartownscape #gibraltarbusiness

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