Simon Frost

London, England, United Kingdom Contact Info
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About

With over 20 years of experience in B2B marketing, business development, and product and…

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Experience & Education

  • Amazon Web Services (AWS)

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Publications

  • The IP Imperative

    Ericsson

    The impact of the internet on our daily lives is the biggest technological innovation of the last decade. It has re-shaped our planet, our lives and global industries – including TV and Media. Recent years have seen global broadband IP capacity enable the explosion in video- enabled connected devices. The IP era of TV is enabling richer and broader TV experiences that is transforming consumer behavior and enabling new industry players.

    The path to 2020 and beyond is clear – the need for…

    The impact of the internet on our daily lives is the biggest technological innovation of the last decade. It has re-shaped our planet, our lives and global industries – including TV and Media. Recent years have seen global broadband IP capacity enable the explosion in video- enabled connected devices. The IP era of TV is enabling richer and broader TV experiences that is transforming consumer behavior and enabling new industry players.

    The path to 2020 and beyond is clear – the need for more speed, more capacity and more immediacy will re-define delivery networks, spectrum allocation and business models.

    Consumers will embrace the experience of discovery, recommendation and consumption that only IP can provide across all their devices. The IP Imperative Game Changer highlights just how critical IP networks will become to the entire media value chain, but especially in the delivery and consumption of TV content by 2020.

    Other authors
    • ericsson
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  • The Forever Evolving Experience

    Ericsson

    Consumers are rapidly evolving their values and assumptions around the discovery, access, payment and experience of TV content. The definition of “experience” is broadening as the media industry loses exclusivity in shaping this to device manufacturers, social networks and app ecosystems.

    The consumer of 2020 expects TV, film and gaming experiences to be integrated, accessible and tailored to their interests, devices and personal situations. Higher definition video, any-screen access…

    Consumers are rapidly evolving their values and assumptions around the discovery, access, payment and experience of TV content. The definition of “experience” is broadening as the media industry loses exclusivity in shaping this to device manufacturers, social networks and app ecosystems.

    The consumer of 2020 expects TV, film and gaming experiences to be integrated, accessible and tailored to their interests, devices and personal situations. Higher definition video, any-screen access, and personal interactivity and relevancy wrap seamlessly around premium content in a world where video connects with social media. Content owners and broadcasters must adapt programming formats, distribution rights and advertising models. TV service providers keen to maintain average revenue per user must adapt to consumers’ desires to pick a content mix to suit their own schedules, discover content in targeted ways, and find everything on anything – becoming the ultimate aggregator.

    The Forever Evolving Experience reveals the road to 2020 and how consumers will drive change on the technology and business models of the media industry.

    Other authors
    • Ericsson
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  • Media Vision 2020

    Ericsson

    The year is 2020. There are 9 billion people in the world, over 8 billion mobile broadband subscriptions and 1.5 billion homes with digital television. Over 50 billion connected devices rely on a global IP (internet protocol) network dominated by video. The new era of entertainment and connectivity has arrived and the Networked Society is a reality. The year is 2020 and where are you?

    Ericsson’s Media Vision 2020 is our view of the future, created to paint a picture of how the TV and…

    The year is 2020. There are 9 billion people in the world, over 8 billion mobile broadband subscriptions and 1.5 billion homes with digital television. Over 50 billion connected devices rely on a global IP (internet protocol) network dominated by video. The new era of entertainment and connectivity has arrived and the Networked Society is a reality. The year is 2020 and where are you?

    Ericsson’s Media Vision 2020 is our view of the future, created to paint a picture of how the TV and media landscape will evolve. It is underpinned by our unique position that spans the entire media value chain, across the convergence of media and telecoms backed by our deep insight into consumer trends. Through combining our understanding of the market with quantifiable research we have set out to help our industry recognize what it needs to prepare for the journey ahead.

    The strategies for success employed during the past decade will not deliver success in the new era of TV. TV is a new game and it’s time to play!

    Other authors
    • Ericsson
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  • Connected TV: device or experience

    Sunday Telegraph Business Reporter

    I look at the future of TV and especially what the industry needs to focus upon with the emergence of connected devices and especially the TV.. Is the device the future or the service??

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  • Multi-screen - the hard facts

    The challenges of Multi-screen

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  • My Industry blogs

    Ericsson

    Many industry blogs on key topics and trends that are driving transformation of the Media industry

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Courses

  • Kellogg Business Marketing Strategy

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