“Pedro has been a valuable source of trustable and balanced information in several occasions during my period as a online-news reporter for ComputerWorld Brazil and Editor at Portal IMPRENSA. He has displayed both ethics and good will to clear many issues which were largely misunderstood by my former publication's readers' body. I wish Pedro all the best in his promising career as a web-related professional.”
About
Contributions
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How can you identify a skilled SEO professional?
Not necessarily. Alone, a portfolio of websites won’t say anything. Anyone can take a bunch of random websites, put them in a tool, take a few screenshots and pass it as their own! A skilled SEO professional is the individual that has the necessary experience to handle complex problems and present solutions in a way that is intuitively simple and logic. Usually, an experienced individual doesn’t rely on checklists, because they’ll know there are countless ways to solve the same problem. The level of expertise can be assessed best by presenting a problem and observing how the professional approaches its resolution.
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What are the most important SEO factors to consider during CMS migration?
Migrations should be approached from 2 main fronts: 1. A technical front 2. A qualitative front From the Technical front, make sure that: - Website structure doesn't suffer setbacks - Content remains accessible to engines - Structure and content have a parity between source and destination - Make sure you don't end up forgetting about images or structured data parity. From a qualitative front: - Make sure content matches, avoid mismatching - If you're planning not migrating some content based on a business decision, that's OK, but be aware of consequences Planning is essential, and steps shouldn't be skipped or overlooked. Make sure you plan and assess changes with all teams involved -- Back-end; Front-end; Content; Design and UX; etc.
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How can you identify the intent behind a search query for SEO content optimization?
Queries often have multiple intents but the dominant intent can change according to surrounding conditions like location and seasonality, among others. Intents are less perceivable if the search is more a head query, and more perceivable on long tail queries. But, most queries have some degree of more than one intent.
Activity
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Translated results in Google Search https://lnkd.in/ewY4wgWQ
Translated results in Google Search https://lnkd.in/ewY4wgWQ
Liked by Pedro Dias
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Are you wondering what the future of e-commerce marketing will look like? WordLift's latest article draws a clear picture: On- and offline…
Are you wondering what the future of e-commerce marketing will look like? WordLift's latest article draws a clear picture: On- and offline…
Liked by Pedro Dias
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LinkedIn has... Games? You have to be joking.
LinkedIn has... Games? You have to be joking.
Shared by Pedro Dias
Languages
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Portuguese
Native or bilingual proficiency
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English
Full professional proficiency
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Spanish
Professional working proficiency
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French
Elementary proficiency
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4 people have recommended Pedro
Join now to viewMore activity by Pedro
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I'm really happy to be attending #trustcon in San Francisco on July 22-24. Firstsource are proud sponsors of the event and I'll be joined by Karan…
I'm really happy to be attending #trustcon in San Francisco on July 22-24. Firstsource are proud sponsors of the event and I'll be joined by Karan…
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I have a little present for everyone 😃 I stayed up late and recorded my Zagreb SEO Summit talk for you, which is an extended version of the talk I…
I have a little present for everyone 😃 I stayed up late and recorded my Zagreb SEO Summit talk for you, which is an extended version of the talk I…
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A-player SEOs are in high demand. Why? It goes far beyond the technical skills and SEO experience, which is important but… A-players also: 1)…
A-player SEOs are in high demand. Why? It goes far beyond the technical skills and SEO experience, which is important but… A-players also: 1)…
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At this point, and judging by the amount of link-related requests on LinkedIn, I'm fairly sure there are more "link builders" than links.
At this point, and judging by the amount of link-related requests on LinkedIn, I'm fairly sure there are more "link builders" than links.
Posted by Pedro Dias
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Nearly every decision in SEO falls back to human needs within UX cornerstone areas... Every SEO consultant should be able to connect these needs and…
Nearly every decision in SEO falls back to human needs within UX cornerstone areas... Every SEO consultant should be able to connect these needs and…
Posted by Pedro Dias
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SEO Video Recap covering the Google Search Console difficulties, more Google ranking volatility, updated zero click study, Google Ads and more…
SEO Video Recap covering the Google Search Console difficulties, more Google ranking volatility, updated zero click study, Google Ads and more…
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Generative AI, SGE, and now AI Overviews have been hot topics since the launch of ChatGPT. Since then, the SEO industry has been trying to figure out…
Generative AI, SGE, and now AI Overviews have been hot topics since the launch of ChatGPT. Since then, the SEO industry has been trying to figure out…
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