App Promotion Summit

Wanna learn how to increase conversions? 🔝 Yeva Koldovska, the Headway Product Manager, talks about using empathy-driven onboarding to boost conversions. 💯 Headway EdTech uses Empathy-Based Onboarding to establish genuine, meaningful connections with consumers right away, making their journey unique and increasing conversion rates. In this talk, I'll cover our in-depth knowledge of creating highly effective funnels, along with numerous useful takeaways and examples from Headway products. 🚀 📊 To watch the complete video, click on the Business of Apps link: https://lnkd.in/d9VYwB97 #product #onboarding #apps #appgrowth

Wanna learn how to expand your subscription app in a cut-throat market? 💯 Join this session with madduck's Head of Publishing, Bahar Bölükbaşı, as she explores techniques that can increase the profitability of your subscription app. Discover useful KPIs, pick up best practices, and acquire a competitive advantage in a congested market. 👍 Bahar will discuss the successful strategies and the difficult choices that arise with app expansion. Improve your app experience with useful advice and professional insights! ✨ 🚀 To watch the complete video, click on the Business of Apps link: https://lnkd.in/dqXgzeGS #subscription #apps #growth #apslondon

Would you like to learn about 3 ways to create a smooth mobile app experience? 🥉 🔝 Anthony Wright, Quantum Metric's Head of Solutions Engineering for EMEA, has mastered three techniques for creating a flawless app experience. 🚀 ✨ Although mobile is a big part of today's digital experience, creating the ideal mobile app experience is not always easy. Ant Wright will talk about how mobile is becoming increasingly popular and what that means for channel investments in 2024. You'll learn how putting an emphasis on user-centric designs and personalization can improve usability and increase user retention by hearing from digital firms that have completely changed their experience. 📈 💯 To watch the complete video, click on the Business of Apps link: https://lnkd.in/dij6BDnS #apps #growth #personalization #apslondon

Launch Tickets for App Promotion Summit San Francisco close on Friday, July 12th. Secure your spot and save up to $1,000 💰 This is your last chance to grab your pass before prices increase. Register here: https://lnkd.in/d4xybwmy #APSSF #apps #growth

APS Berlin is BACK 🚀 We're excited to announce that App Promotion Summit Berlin will return to Hotel Adlon in Mitte on Thursday 5th December.   We’ll be bringing together app marketing, growth, product, CRM and revenue leaders to share new ideas, tactics and actionable strategies that will help you grow and scale in 2025.   You'll be able to learn and connect with Europe’s leading app marketers in interactive workshops, talks, panel discussions and roundtable sessions.   As always, the finest 5* food and drink will be on offer in a super-friendly atmosphere.   Reserve your place at the link in comments below or let us know if you'd like to participate as a speaker or partner. Our busy marketplace is already filling up with the industry's top platforms and agencies. The App Growth Awards are also back for 2024. Entries will open on Monday 5th August. #APSBerlin #apps #growth

Do you want to learn how Tiktok's content can be more impactful as a marketing tool? Join this group of experts, which includes: 📊 Julia Dalzhenkava, TikTok's Senior Product Manager for App Ads and Measurement 🚀 Savannah Smith's head of apps and services 👩💼 Bolt's Performance Marketing Manager, Anastassia Tsarenko In today's ever-changing digital landscape, it is imperative to adjust to the shifting requirements and behaviours of consumers. The consumer journey is no longer linear, so businesses must be present in settings where a range of interested parties are present. Come explore with us how TikTok's entertainment ecosystem is generating a complete funnel effect to support app customers in becoming adaptable in the demanding world of today. To watch the complete video, click on the Business of Apps link: https://lnkd.in/dGq6qJzD #tiktok #apslondon #apps #marketing

If you would like to explore the steps involved in creating a customer-centric marketing strategy, watch this webinar ❗ ❗ Philip Johnson, a Principal Solutions Consultant at Iterable, talks about how to master customer-centric marketing to increase revenue and foster enduring loyalty in this session. 📊 It can be difficult to increase revenue and sustain client growth and loyalty, but marketers occasionally fail to use basic tactics that limit their team's ability to impact the organization's financial performance positively. We'll discuss the difficulties posed by data and MarTech, provide an outlook on marketing's future, and provide a calculated plan for dismantling organizational silos in order to grow and succeed. 💯 🚀 To watch the complete video, click on the Business of Apps post: https://lnkd.in/d4RjAhm9 #marketing #privacy #product #apslondon

Time is running out to secure your spot at the forefront of the app growth revolution. With just a few days left, we wanted to remind you that Launch Ticket Sales for App Promotion Summit SF 2024 will be ending this Friday (July 12th) ⏳ Don’t miss out on the opportunity to be part of an event that promises to accelerate your understanding of the latest app growth strategies and tactics. Join 200+ in-person attendees and immerse yourself in a day of insightful sessions led by 20+ industry experts across three dynamic rooms of content. Our agenda is packed with sessions covering our key themes for 2024: - Unleashing AI for App Marketing - Improving Retention - Driving Product-led Growth - SKAN 4.0 Enabled User Acquisition - Subscription Business Models - New Channels Secure your spot now and save up to $1,000 💰 with our Launch Ticket Offer. This is your last chance to grab your pass before prices increase. Register at the link in comments below. #APSSF #apps #growth

Are you interested in learning how SplitMetrics and Auto Trader UK are app-solutely crushing it ❓ ❓ Paul Davey, the Marketing Manager at Auto Trader UK, and Thomas Kriebernegg, General Manager of SplitMetrics, talk about how to dominate ASO and ASA on this panel. 🚀 Join this session to learn how to make the connections between ASO and Apple Search Ads, including best practices for increasing exposure, defeating competitors, utilising custom product pages, and using a multi-placement ad strategy. 📊 📈 To watch the complete video, click on the Business of Apps link: https://lnkd.in/dR3nY-Kf #aso #asa #product #apslondon

Are you interested in using Marketing Mix Modelling to Unlock Growth? General Manager of AIM at Kochava, Gary Danks discusses leveraging marketing mix modelling to stimulate growth. 📈 🔼 Understanding Marketing Mix Modelling (MMM) is crucial for effective user acquisition in today's data-driven marketing environment. The layers of MMM will be removed in this workshop, highlighting its critical significance for marketers in all industries. After leaving, you will know how to use MMM for increased marketing impact and efficacy. 💯 🚀 To watch the complete video, click on the Business of Apps link: https://lnkd.in/dFpTu78H #apps #growth #ua #apslondon