reels

Instagram just announced that it will allow users to add multiple audio tracks to their Reels worldwide. The company noted that users can add up to 20 tracks in a…

Instagram is testing a way for creators to experiment with reels without committing to having them displayed on their profiles, giving the social network a possible edge over TikTok and…

Instagram is developing a “Blend” feature that creates a private feed of Reels recommended for you and a friend. The company told TechCrunch on Friday that the feature is an…

Instagram is working on a “Spins” feature for Reels, its short-form video TikTok clone, the company confirmed to TechCrunch. The feature, which was first spotted by reverse engineer Alessandro Paluzzi,…

TikTok may have been the world’s top app by downloads and consumer spending in 2023, but it was not the top by actual usage. Last year, Facebook again maintained its…

Alongside other AI updates announced today, Meta AI, the company’s generative AI experience, is gaining new capabilities starting today, including the ability to create new AI images when prompted as…

Instagram head Adam Mosseri said Wednesday that the app now allows all users across the world to download public Reels to their devices. Prior to this rollout, you could only…

Days after TikTok announced a new developer-facing feature, Direct Post, that makes it easier for third-party apps to publish videos to its platform, Meta has announced that its own Sharing…

Instagram is experimenting with a new feature to let creators share notable fan comments to their Stories, such as comments on their posts or Reels. In a post on the…

Does a photo still remain a photo when you add a music track to it? Hard to tell. Instagram said today that it will allow users to add music to…

Instagram is finally letting users download Reels posted by others so they can share them outside the app. Rival short video app TikTok has had this feature for years and…

Meta is testing a new payout model for its Ads on Reels monetization program that pays creators based on the performance of their public Reels, not the earnings of ads…

Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon at the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands like…

Meta CEO Mark Zuckerberg announced today that the company is introducing new features that make it easier for users to discover and personalize Facebook Reels recommendations. The company is launching…

Instagram is testing a new feature that will quickly let you access your recently shared Reels. This makes it easier for users to reshare a Reel they liked to another…

Meta is pausing its program to pay bonuses to creators for making Reels and hitting specific benchmarks. The program, originally introduced in 2021, incentivized content makers to generate more short…

Instagram announced today it’s expanding access to a new monetization feature called Gifts to more creators across the U.S. The feature, which first began testing last year, allows fans to…

Instagram announced today it will simplify its in-app navigation after years of confusing changes designed to push various products like Instagram Shop and Reels. The company says, starting in February,…

Instagram is once again offering an in-app method for users to create shareable end-of-year content. The social network announced today that it’s rolling out a new Reels template that allows…

Following another quarter that saw marketers pull back on their ad spending, Meta today announced it’s increasing its ad load on Instagram with the launch of two new ad slots.…

YouTube Shorts, the platform’s TikTok competitor, is rolling out a watermarking feature. That means that when creators make a short on YouTube, they won’t be able to download their video…

Meta announced today that it’s launching new Reels features for Instagram and Facebook. Most notably, the company is rolling out an “Add Yours” sticker for Reels on both social networks.…

From meme creators to the Kardashians, Instagram users have been vocal this week that their feeds are too saturated with irrelevant content. As Instagram’s parent company Meta chases TikTok’s astronomical…

Instagram announced today that new video posts that are shorter than 15 minutes will now be shared as Reels. Videos posted prior to this change will remain as videos and…

Facebook is revamping its main news feed and launching a new “Feeds” tab where users can see posts from their friends, groups, pages and more in chronological order, Meta CEO…

Instagram has announced a new feature that allows businesses to boost their Reels to turn them into ads in order to reach new audiences. Boosted Reels will appear in feed,…

Instagram announced today that it’s launching the ability for users to pin up to three posts, including photos or Reels, to the top of their profile grid. The company says…

As it continues to chase TikTok, Meta today announced a series of updates and new features for its Reels products across both Facebook and Instagram. Most notably, it’s offering a…

Meta recently said it would prioritize original content in its algorithms. Now, it’s going to pay for it. To help fend off the TikTok threat, Meta announced this week it…

Meta announced during its Q1 2022 earnings call that Reels, its short-form video feature and TikTok rival, now makes up more than 20% of the time that people spend on…