BSH Home Appliances ASEAN

🌟 Celebrating World Youth Skills Day with BSH 🌟   As we celebrate #WorldYouthSkillsDay, join us in celebrating the inspiring internship journey of Tran Nguyen Thi Huyen, one of our talented interns.   During Tran's senior year at university, she was already aware of Bosch's reputation as a global leader in technology and engineering. Upon discovering an internship opportunity at BSH, Tran learned more about the company and was enthusiastically encouraged by peers and alumni to apply. Motivated by her desire to gain hands-on experience in a dynamic and innovative environment, Tran eagerly pursued the internship opportunity. 🚀   One of Tran's most memorable internship experiences was contributing to the Tet campaign - AI Home Renovation, part of the impactful "Care #LikeABosch" branding campaign. Tran's contribution during this campaign was outstanding and helped her transit to a full-time staff member. Working closely with a dedicated team and guided by the Head of Marketing, BSH Vietnam, Huy, she learned a lot about brand value and sharpened her analytical skills. It was an amazing learning experience that challenged Tran and deepened her love for marketing and innovation.   Throughout the internship, Huy not only supported Tran in her role but also served as a personal and professional inspiration. As her mentor and later manager, his dedication to perfection encouraged Tran to aim high and make a difference. The marketing team operates closely-knit, and Tran's colleague, thikimngan vu, supports her endeavors with encouragement, expertise, and a shared passion for driving impactful marketing initiatives. The supportive culture has enabled her to build meaningful relationships and gain different perspectives. 💡   Tran is thrilled to transit into a full-time marketing role at BSH. She expresses gratitude for the opportunities, challenges, and mentorship that have shaped her career journey. This experience marks a significant milestone for Tran, and she takes pride in reflecting on her growth and achievements thus far. 🎉   Let's celebrate the skills and passion of young people everywhere. Together, let's support the next generation of leaders who will bring new ideas and make the world a better place. 🌟 Work #LikeABosch #TeamBSH #inspiration #growth #opportunities

 🚀 Unleashing the Power of AI in Marketing: Bosch Home Appliances' Latest Campaign 🚀 At Bosch Home Appliances, we're always at the forefront of innovation, and our upcoming AI-driven marketing campaign is a testament to this commitment. Launched on 5 July, this campaign harnesses the power of AI storytelling to create compelling, cost-effective marketing solutions. 💡 Why AI Storytelling? Artificial Intelligence helps us to craft engaging and personalised visuals that engage with our audience on a deeper level. By leveraging AI, we can generate a wealth of creative content quickly and efficiently, enhancing our brand narrative and fostering a stronger connection with our consumers. 📈 Cost-Effective Innovation Using AI in our marketing strategy streamlines the creative process, enabling us to produce high-quality assets at a fraction of the cost and time. This efficiency allows us to allocate resources strategically, ensuring maximum reach and engagement without compromising quality. 💰 The result is our #BoschKitchenHero video campaign, using AI-generated images to help consumers visualise how their kitchen will look with a Bosch dishwasher. At Bosch, we are not just embracing the future; we are shaping it. 🌐 Stay tuned for an exciting alternate video campaign. #BoschKitchenHero

Integrating eco-friendly behavior into everyday life can be hard. All the better if you have smart support to help you make small, simple steps towards more environmental and climate protection with just a few clicks. This leaves more time for you, your family and the things that are important to you. How? You may ask. We won’t send you a superhero. 🦸♀️🦸♂️ But our @Home Connect app can help. Swipe through the images and learn how it makes your appliances run at just the right time. This is how our engineering turns you into an everyday superhero. Ready to make a small difference in your daily routine? Leave a 🌱 in the comments. #SmallSteps #HomeAppliances #Sustainability #GermanEngineering #EverydaySuperhero

At BSH, we are proud of our talented women in engineering – and are excited to welcome even more in the future! 👷♀️👩💻👩💼 Our engineers turn imaginations into reality, playing a significant role in BSH’s mission to improve the quality of life at home. However, raising awareness about the under-representation of women in STEM fields is crucial to promote equality and harness the power of diversity. Surekha Lingam, Caroline Folger, Soraya Santana De la Fe, Lena Seibert and Edit Strass stand for the many talented female engineers we have in #TeamBSH. They actively contribute to our WomenForTech initiative, which aims at breaking down stereotypes and empowering women in technical areas. In light of International Women in Engineering Day, we aim to inspire women of all ages to pursue careers in technical fields, defying societal expectations. This way, we can leverage the big potential of female power and create a fairer future! 🌟 #INWED #WomenInEngineering #WomenForTech #STEM

At BSH ASEAN, we proudly celebrate our talented women engineers and are excited to see even more join us in the future! 👷♀️👩💻👩💼 In line with this year's theme of Enhanced by Engineering, our engineers bring ideas to life, playing a vital role in BSH’s mission to enhance home life quality. Highlighting the under-representation of women in STEM is crucial for fostering equality and leveraging the benefits of diversity.   Our commitment to dismantling stereotypes is matched by the desire to empower women in technical roles. In honor of International Women in Engineering Day, we aim to inspire women throughout ASEAN to pursue technical careers and defy societal expectations. By doing so, we can tap into the immense potential of female talent and work towards a fairer future! 🌟   #INWED #WomenInEngineering #STEM

Knowledge is Power Multiplied; And Teaching is the Fuel. 🎓💡 With the recent opening of a brand new Bosch Flagship Experience Centre at Damansara Utama in Kuala Lumpur, Malaysia, the opportunity to conduct an intensive week-long dual brand training was organized jointly between the colleagues of BSH Singapore and Malaysia in June.  In view of supporting sales channels and further growth potential, a comprehensive plan was made by ASEAN Trainer Casey Teo, and this was an opportunity to cover multicategory product training, Home Connect integration 📱, built-in planning techniques 🛠️ alongside an added experience of hands-on cooking 🍽️ using the latest Bosch Series 8 cavity range. In a country like Malaysia where race and cultural integration are a natural amalgamation, there was no better method of thorough learning than small-group execution that included internal staff, interior designers, and representatives from property developers who experienced the power and performance of our brands in a dynamic setting. The methodology of training in ASEAN follows a pragmatic approach of enabling knowledge multipliers, from a single person that fuels other individuals who then spread the knowledge to their peers amongst various channels in order to reach a defined level of competence within a reasonable period of time. It is with great hope and conviction that BSH Malaysia's business will grow significantly in the time to come. #TrainingAndDevelopment #ASEANTraining #BSHMalaysia Work #LikeABosch

🌟 Celebrating Dedicated Fathers: A Mediterranean Maestro and Dishwasher Advocate 🌟 Meet Victor Dumitru, Managing Director and CEO at BSH Home Appliances Thailand. On weekends, Victor and his wife cook up a storm, savouring the joys of preparing delicious meals together, while his two adult kids, pursue their studies overseas. 🏠 A fan of Italian and Mediterranean cuisine, Victor has been a proud user of Bosch appliances for years, making them an essential part of his daily cooking adventures. 🎂 Victor frequently uses the Bosch oven for a variety of dishes, from perfecting his famous cakes to slow-cooking lamb shoulder for 3 to 4 hours in an iron pot. His Italian pasta dishes, made easy with various kitchen machine accessories, are a family favourite. 🍽️ Dishwashers have been a game-changer, making post-cooking clean-up a breeze. He uses a glass rack holder to ensure his wine glasses get the special they deserve. 🍞 The family loves to cook almost every day, with fresh bread baking in the oven 2 to 3 times a week, savoury stews filling the pots, and mouthwatering meats in the oven. “Cooking is a joy, but Bosch appliances make it even more enjoyable and efficient, giving me more time to spend with my family.” Victor Dumitru exemplifies the modern family man, seamlessly balancing career and home life with the aid of smart home technology. Even though Father’s Day has passed, it’s never too late to celebrate the incredible dads who balance their professional and personal lives with grace and dedication.  💪🏼 Work #LikeABosch #FathersDay #FamilyFirst #CelebratingFathers

🌟 Celebrating a dad that does it all with a little help from his trusty household appliances 🌟 Meet Anil Narula, the CEO of BSH Indonesia. Anil's journey with BSH began in 2013, taking him through roles in India, Singapore, and now Indonesia. He lives with his wonderful wife and their two energetic kids, aged 10 and 6, who bring endless joy and excitement to his life. 🏠 A proud user of Bosch appliances for many years, Anil has integrated them into his family’s daily life, from their busy days in Singapore to their current life in Indonesia. These appliances have been the unsung heroes of their household, managing everything from spilt milk to elaborate dinner parties with ease. 💼 These innovative appliances have transformed household chores into enjoyable tasks. The Oven and Induction Cooktop make cooking effortless, even for someone whose culinary skills peak at boiling water. The Dishwasher has ended many debates over dish duty. These gadgets save time and effort, allowing more focus on family fun and less on cleaning. 🍞 With Bosch home appliances, Anil's family spends less time cleaning and more time on what truly matters, like building epic pillow forts. The Dishwasher takes care of the mess while they plan their next adventure, and the Vacuum Cleaner quickly deals with the snack time aftermath. These appliances streamline their routine, making their household more efficient and freeing time for movie nights and impromptu dance-offs. 🎉 One memorable moment was when their Bosch Oven and Dishwasher saved a dinner party. Tandoori Chicken roasted perfectly in the Oven, while the Dishwasher handled the clean-up so fast, that they were back to board games and dessert in no time. Bosch appliances truly saved the day and their sanity! 👨👧👦 Anil advises fellow dads to embrace technology. Bosch appliances can be the secret weapon against household chaos. Use the Oven and Induction Cooktop for quick meals, let the Dishwasher handle the mess, and rely on the Vacuum Cleaner for quick clean-ups. Involving the kids in chores can be surprisingly fun, especially when turned into a game or race. As Father’s Day approaches, we celebrate Anil Narula and all the incredible dads who work tirelessly to make every day special. 💪🏼 Work #LikeABosch #FathersDay #FamilyFirst #CelebratingFathers

🌟 Celebrating Father’s Day with our DIY-home chef and household specialist dad 🌟 Meet Isaac Tan, an agile coach for the Global Consumer Operations and Support team and the resident “Smart Home Guy” at BSH. Isaac finds joy in spending quality time with his lovely wife, son, and daughter, especially traveling and enjoying meals together. 🍽️✈️ 🔹 “Smart Home Guy” Isaac and his family have been proud and satisfied users of Bosch appliances since moving into their new home in 2016, and their effectiveness has been an integral part of their home life. 💼 Isaac frequently uses the Bosch domino hobs to easily balance the benefits of fire and induction cooking, perfect for achieving al dente pasta while slow-cooking garlic to perfection. 🧼 Taste testing is more hygienic thanks to their Bosch dishwasher, which has a separate cutlery tray for used spoons. 🍷 During family gatherings, Isaac cleverly claims all dishwashing duties. By immediately loading dishes into the Bosch dishwasher, he enjoys sipping wine and catching up with guests while the appliance takes care of the cleanup. “We shouldn’t have the mindset of ‘helping out’ when it comes to household chores — they are very much my duty as much as any other household member. But there is no harm in utilizing technology to simplify tasks!” Isaac Tan embodies the modern family man, balancing family and career with smart home smarts to make daily life smoother and more enjoyable. As we approach Father’s Day, we celebrate him and all the amazing dads who do their best to make a difference every day. 💪🏼👨🍳 Work #LikeABosch #FathersDay #FamilyFirst #CelebratingFathers

On this channel, we currently offer simple tips and tricks to show that eco-conscious living is simple for people at home. However, it’s not just individuals who need to act. Companies like us must also bear their responsibility. BSH and its brands have long been committed to reducing energy and CO2 emissions in our operations. Environmental protection principles are an integral part of our value chain – from optimizing production processes and supply chains to using recycled materials and developing durable products. We strive to improve continuously, knowing there’s always room for growth. Check our slide to learn about further big small steps we, as a company, are committed to take to contribute to the fight against climate change. What’s your contribution to protecting our planet? Every small step counts! 🌱 Happy World Environment Day! 🌱 #WorldEnvironmentDay #SmallStepsBigImpact #Sustainability #TeamBSH