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Ben Affleck, Tom Brady and Matt Damon make fools of themselves in front of J.Lo in Super Bowl 2024 ad

By
Social Links for Johnny Oleksinski
Published Feb. 11, 2024, 8:52 p.m. ET

Just one week after debuting a surreal new Dunkin’ advertisement at the Grammy Awards, Ben Affleck was back with Part 2 during Super Bowl 2024.

And this time, he dragged along some famous friends: Matt Damon, Tom Brady and wife Jennifer Lopez.

The funny commercial picked up where the first left off — with Affleck starting an unlikely second act as a middle-aged rapper, decked out in foolish Dunkin’ duds.

“Last year she came to my work,” the “Argo” star says of Lopez, referring to last year’s Super Bowl ad when she pulled up to her husband working the Dunkin’ drive-thru. “Now I gotta show her what I can do.”

Then Affleck, 51, storms into a surprised Lopez’s recording studio with his fellow Boston royalty.

“What up, Bronx?!” Affleck hollers at J.Lo. “For your consideration, here comes the Boston Massacre — the DunKings!”

He goes on to introduce his ragtag group of former New England Patriots quarterback Brady and Affleck’s “Good Will Hunting” co-writer Damon.

Ben Affleck
Ben Affleck and friends Tom Brady and Matt Damon rapped for Jennifer Lopez in a new Dunkin’ commercial that debuted during the 2024 Super Bowl.
Former New England Patriots quarterback Brady became “Touchdown Tommy.”
Matt damon
An ashamed Damon is saddled with the line “How you like them doughnuts?”

“Touchdown Tommy on them keys,” Affleck says of 46-year-old Brady.

And “a man who needs no introduction — my partner.”

The camera cuts to an embarrassed Damon, 53, who dryly admits, “It’s really hard to be your friend.”

The DunKings next perform a silly original track with the refrain “Why you Dunkin’ me, girl?” 

And poor Damon gets the last line, referring to his famous “Good Will Hunting” line: “How you like them doughnuts?” which he follows with “I’m sorry.”

Jennifer Lopez
Jennifer Lopez isn’t having it, telling her husband, “We talked about this.”

Excited Brady, who football fans will see later this year as an on-air NFL analyst for Fox Sports, asks J.Lo, “Are we gonna be on the album?!”

But the 54-year-old singer, whose new album and movie “This Is Me … Now: A Love Story” drop Friday, isn’t having it.

“We talked about this,” she sternly tells her husband.

What we covered during Super Bowl 2024

It’s unclear if there will be a Part 3 of Affleck’s Dunkin’ saga, but publicity materials called the ad part of the “Dunkin’ Cinematic Universe.”

They also announced that a new DunKings menu will drop nationwide on Monday, including Affleck’s first official drink — the DunKings Iced Coffee.