‘I have had the honor to work with Leslie during her years in the UK running the EMEA marketing team. I was so grateful when Leslie decided to move from San Francisco to London to help us build our brand in the UK and Europe. She brought everything we needed: strategy, vision, and execution. It was a very challenging role, as we relied on her for a number of functions that you would usually see performed by a wider team. She also had the added challenge of learning a new market, liaising with the US team for corporate strategy, and managing business stakeholders across the global who all had their own priorities and agendas. I think one of the reasons Leslie was so effective in this role is because she was so much more than a marketeer. She fully understood business locally and actively looked for ways to help improve and grow it. For example, she knew that the collaborative relationship between Marketing and Sales was critical to both's success. She sat in our weekly forecast meetings and understood our customers needs. She would then help the sales team craft campaigns that reflected what they needed at the time, whether that was more pipe through new offerings or nurture campaigns to try to accelerate close plans. She was a joy to work with both professionally and personally. I am sure she will go on to positively impact any organisation she decides to join.’
Amsterdam, Noord-Holland, Nederland
Contactgegevens
1K volgers
Meer dan 500 connecties
Amsterdam, Noord-Holland, Nederland
Contactgegevens
1K volgers
Meer dan 500 connecties
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I am a curious global citizen who has spent 10+ years strategising and managing…
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