Listening Before Speaking: Understanding My Audience Online
In the world of conferences and public speaking, success begins with attentive listening. Before I take the virtual stage or step into a conference room, I prioritize understanding my audience online. This approach isn’t just a tactic; it’s a fundamental part of my role in the listening business.
Consumer centricity has never been more critical. By staying closely connected to my audience and engaging with them daily, I gain invaluable insights that shape my perspective and content. This continuous interaction sets me apart from many that remain distanced from their audience, often neglecting the feedback and comments they receive.
For over a decade, I’ve made it a priority to respond to every tweet, message, and comment from my audience. This dedication stems from my belief that you — the audience — are the heartbeat of my career. Your feedback, questions, and engagement are what drive me forward and inspire my work.
It’s thanks to this ongoing dialogue that I’ve been honored as the №1 Global Marketing Thought Leader by Thinkers360, entrusted to judge for the Webby Awards, and privileged to mentor at Techstars. These achievements are not just personal milestones but reflections of our shared journey and collaboration.
To my audience, you are my oxygen. Your insights and support fuel my passion for marketing innovation and thought leadership. Together, let’s continue to listen, learn, and shape the future of our industry.
