Roblox's 'oof' sound is dead. Long live Roblox's 'oof' sound.

Oof, indeed 😔
By Shannon Connellan  on 
In this photo illustration, the Roblox app seen displayed on a smartphone screen and a Roblox logo in the background.
Credit: Thiago PrudĂȘncio / SOPA Images / LightRocket via Getty Images

Roblox has wiped a truly integral part of the game, removing the famous "oof" sound from the platform due to a "licensing issue," the developer said.

On Tuesday, the massively multiplayer online game's developer Roblox Corporation announced the decision on Twitter, and noted a replacement was launching immediately on the platform.

"Related to sounds, due to a licensing issue we have removed the “oof” sound from Roblox and have created a replacement default sound which launches today," the company tweeted.

As Kotaku points out the "oof" sound was created by former game composer and Intellivision CEO Tommy Tallarico and it's not the first time Roblox has run into licensing issues around it.

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In case you're wondering, "oof" is the sound a character makes when they die in the game or resets — but it's moved beyond the sound of a small exclamation to evolve into a beloved rallying cry for the Roblox community.

Roblox said it plans to expand its Avatar Shop (where you can buy custom clothing, accessories, and so on) with additional "old and new" sounds sometime soon.

Fans were pretty shocked at the news, posting their thoughts on Twitter.

RIP "oof."

A black and white image of a person with a long braid and thick framed glasses.
Shannon Connellan

Shannon Connellan is Mashable's UK Editor based in London, formerly Mashable's Australia Editor, but emotionally, she lives in the Creel House. A Tomatometer-approved critic, Shannon writes about everything (but not anything) across entertainment, tech, social good, science, and culture.


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