Apple has sold 200,000 Vision Pro headsets, report says

Better than expected.
By Stan Schroeder  on 
Apple Vision Pro
Apple's Vision Pro is flying off the shelves, but will the trend continue? Credit: Apple

Apple Vision Pro, the company's first foray into the virtual/augmented reality space, is selling like hotcakes. Very expensive hotcakes.

According to MacRumors, which cites a source familiar with Apple's sales numbers, the company has sold 200,000 Vision Pro units since the device became available for pre-order on January 19.

This is roughly in line with analyst Ming-Chi Kuo's estimate that Apple sold 160,000 to 180,000 units in the first couple of days. Kuo originally predicted that Apple will have between 60,000 to 80,000 units in stock for launch day. The 200,000 figure, if accurate, does indicate that pre-order sales have slowed down since the opening weekend.

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With shipping times moving into March shortly after pre-orders opened, and all inventory in Apple store unavailable, the Vision Pro is essentially sold out. It officially becomes available for purchase on Feb 2, but it may be next to impossible to get one on that date.

The Vision Pro starts at $3,499, with the price going over $4,000 with extras, and is currently only available in the U.S., though Kuo did recently predict Apple would make the headset available internationally ahead of its Worldwide Developers Conference in June this year. There are also reports that Apple is already working on next generation variants of the Vision Pro which should be far less pricy.

Meanwhile, if you want to see what all the fuss is about without paying anything, you can sign up for a 25-minute demo — though it might be a long wait until you get it.

Topics Apple

Stan Schroeder
Stan Schroeder
Senior Editor

Stan is a Senior Editor at Mashable, where he has worked since 2007. He's got more battery-powered gadgets and band t-shirts than you. He writes about the next groundbreaking thing. Typically, this is a phone, a coin, or a car. His ultimate goal is to know something about everything.


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