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Do more with your WooCommerce data
Hone your strategy and grow faster by bringing your WooCommerce data to Mailchimp*.
- Cost
- Free
- Developer
- Mailchimp
- Languages
- English, French, German, Spanish, Italian, Portuguese
-
#1
email marketing and automation platform*
-
11 million+
Mailchimp users
-
33%
higher click rate with segments*
Discover new ways to enhance your marketing strategy
![](https://cdn.statically.io/img/eep.io/images/yzco4xsimv0y/0duNYHiLkOdVrkoJOooDY/f9e7be5501edb4994813339f78ff5e49/Image_2.jpg?w=640&q=70)
Build better relationships that grow traffic and drive sales
Your business is one of a kind. Easily personalize your messaging at scale with automation features tailored to your unique business goals.
Engage your most high-value customers
Our easy-to-use platform has advanced AI capabilities that can help streamline your marketing strategies and unlock your brand's full potential.
![](https://cdn.statically.io/img/eep.io/images/yzco4xsimv0y/eWBLs3sDCdlbHwBFZp3s3/3f3a97195ce9ff27318b4e0688d67965/Frame_1197131847.jpg?w=640&q=70)
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Use personalization to optimize every campaign
Hone your marketing efforts and use AI-driven recommendations to give every customer a personalized experience.¹
Connect Mailchimp to WooCommerce
Bring your WooCommerce customer data and order information to your Mailchimp audiences. Track sales, create targeted e-commerce automations, send abandoned cart emails, and more.
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“In terms of generating sales, we see that across pretty much every campaign that we run, it results in somebody buying something—even if we’re not directly going out and selling a product through the campaign.”
What does it do?
Here are some popular ways to use this integration. Features and functionality vary by plan.
-
Sell more stuff
- Trigger and send abandoned cart reminders.
- Create post-purchase follow-up campaigns.
- Use promo/discount code content blocks (classic builder only).
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Do more with Mailchimp
WooCommerce works with these Mailchimp platform features:
- Tags and Segmentation
- Automations, Customer Journey Builder, Pre-Built Journeys
- Behavioral Targeting
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Grow your audience
- Store and website subscriber pop-ups
- Create landing pages
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Sync your marketing data
- Sync customer data and purchase data to a Mailchimp audience
- Add new customers to a Mailchimp audience
Resource articles
Requirements
-
Mailchimp account
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WordPress site version 4.9 or higher OR WordPress.com site on Business tier
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WooCommerce plug-in
Millions of users trust us with their marketing. You can too.
*Disclaimers
- Integration: Mailchimp and WooCommerce sold separately. Integration available. Availability of features and functionality varies by plan type. For details, view Mailchimp plans and pricing.
- 33% Click Rate: Mailchimp customers see a 33% higher click rate when they segment their campaigns than when they don't.