Employee time tracking can be a double-edged sword. While this technology provides undeniable...
Your e-commerce site looks perfect: fabulous design, meticulously crafted copy, and products...
Let's have a quiz. How many visitors who land on your website honestly do what you want them to do?...
Mine or stake? It’s time to make a choice.
In the world of crypto, coins speak louder than words.
Cryptocurrency, also known as crypto-currency or crypto, is a form of virtual or digital money that...
The history of artificial intelligence may feel like a dense and impenetrable subject for people...
If you send a lot of emails as part of your work or if you own a website domain, you need to know...
Virtual digital assets (VDAs) operate on blockchain technology without intermediaries like banks or...
Regardless of your industry, the data your business holds needs protection. This is especially the...
If you gather sensitive and personal data, it’s critical to protect it. Database encryption exists...
Most businesses no longer operate strictly on a local network with in-house applications and...
Databases become complex quickly and protecting the data they hold poses a challenge for many IT...
With telehealth services becoming the norm, it is a new era in healthcare accessibility. However, ...
Artificial intelligence (AI)is significantly transforming every industry today. However, many...
Think back to March 2020, when remote work was brand new and conversational generative AI was...
Can data save lives? It can, and it is saving lives. If you are wondering how healthcare data...
In today's data-driven landscape, random promotions simply don't cut it.
You know what they say is the best part of entrepreneurship? You get to choose the 80 hours per...
Imagine crossing off every planned action item on your to-do list, only to realize you're still...
While investors have long leveraged traditional data sources – financial statements, earnings...
Have you ever sold something you own on a digital marketplace for cash? Have you ever used this...
The martech industry is fast-growing, fast-evolving, and a bit overwhelming. A new tool crops up...
Real estate investing is your path to profit through property ownership.
People in investing often look for options that promise security and potential for high- growth....
Inspiration can strike anywhere, any time. As I’ve pivoted to the role of a business leader, my...
Instagram isn’t the new cool kid on the market anymore. Arguably, it’s more of an eternal...
For some people, marketing is just a word. For others, it is an aspiration to beat all the odds.
Finding effective ways to communicate can be a real challenge.
We’ve all heard the phrase, “Results may vary." This applies to your company’s finances — revenue,...
When you connect to your home wi-fi, you know that your identity and data will be protected from...
The quest to understand customer behaviors spans decades.
Multi-channel marketing allows you to engage with your audience where they are, all at once.
Remember Veruca Salt's unforgettable demand in Willy Wonka & the Chocolate Factory: "I want it...
Voice search has changed how we interact with our devices and access information. Nowadays, we...
Imagine a world without communication: business would grind to a halt, governments would be...
As a business owner, you always want to know how much goes into making your products. From...
You're about to meet the prospect you've been chasing for months. Your mind goes blank as nerves...
The aim of a distributed denial of service (DDoS) attack is to overwhelm a network or server...
Forget what you've heard online—direct mail is far from obsolete.
Fintech, a sector known for opportunities and potential, is often a subject of discussion for...
You’ve probably heard time and again that hiring employees in tech is tough. But how tough exactly...
News of a major data breach seems almost commonplace.
Recurring revenue is the center of the subscription business universe - not just for your personal...
YouTube has made content creation and sharing simpler.
Metaverse means "beyond the universe” and was introduced to us by authors like Neal Stephenson in...
The term “small business” carries diverse meanings for different people.
It’s not uncommon for even the most experienced marketers to mistake inquiries and leads as the...
Brands tend to compete for a sliver of a user's time.
Starting and growing a small business is filled with many challenges and exciting opportunities....
We are more concerned with environmental issues now than ever.
Creating an online presence with a website doesn’t have to test your resolve. With an easy website...
People born between the late 1990s and early 2010s represent Generation Z (or Gen Z), which is...
What if you could create a booking website that saves time, reduces manual work, enhances customer...
No matter the size of your business, having continual cash flow throughout your operations is...
Amazon is one of the biggest e-commerce companies in the world.
As marketers, it’s in our DNA to drive growth and achieve results. Let's play a game. Raise all ten...
For ages, computers have tried to mimic the human brain and its sense of intelligence.
Project milestones are stepping stones toward making your project a big hit.
Service providers have long struggled with the ever-changing rules of service level agreements.
Have you ever aspired to something great but felt lost before starting? Perhaps you've set goals...
Plagiarism means taking someone else's work or ideas and claiming they're yours. It happens in...
The competitive advertising landscape demands trust and transparency from advertisers.
What comes to your mind when you think of campus recruitment?
Imagine having a highly efficient, self-improving assistant that minimizes manual tasks and errors...
When you started your business, you likely put together a plan that outlined all the key details of...
Content marketing continues to evolve into new forms of media every year.
DDoS, or Distributed Denial-of-Service attacks are one of the most chilling threats enterprises...
If you run a business, you'll need to know payment terms.
After passing the bar in 2016, I transitioned from courtroom advocacy to Senior Corporate Counsel...
Want to build a website but don't know where to start? You're in the right place!
Day in and day out, you show up to your job and work hard, so you and your team hit your goals. Now...
Beyond stock and loans, companies have another tool to raise money: corporate bonds.
Solar power has emerged as a powerful ally as the world grapples with changing fossil fuel prices...
What comes to mind when you think about sales? Cold emails? Pushy tactics that don’t resonate?...
When trust meets technology, you get blockchain.
If your office has decided to introduce a new messaging app to improve engagement across your team,...
When I walked into my Design 101 class sophomore year of college, I thought I knew everything I...
Finding the right candidates for your business’s open positions can be long and repetitive. Even...
SaaS applications are a cornerstone of modern business. From startups to established enterprises,...
Imagine a world where everyone who landed on your website bought your product.
LinkedIn is a top social media and professional networking platform, with over one billion members...
In today's digital age, having a strong online presence for your business is essential.
Construction, a significant part of our economy, is changing fast. The latest construction...
Virtual collaboration isn’t a trend – it’s here to stay.
Have you ever felt like you're being pulled in a million directions by a project?
Paintings and potraits have always known to be tell-tales for everyone.
Sure, e-commerce is great—it reaches buyers far and wide. But every amazing product deserves a...
Running a business is a balancing act.
Some podcasts fail before the host ever hits the record button.
The first page of the marketing bible reads: “Measure your KPIs.”
ChatGPT paved the way for a new world where we can confidently say that AI is here to stay.
As marketers, we're constantly juggling an ever-growing array of shiny tools and technologies to...
Global expansion is more than just a strategy; it is an ambitious goal charged with complexities...
With worldwide retail e-commerce sales projected to increase, the industry is booming without plans...
Every industry has jargon. Real estate is no different.
Sprint week at work, gym classes, recurring monthly meetings, and doctor appointments.
Following the 2008 economic downturn, e-commerce took the business world by storm.
Earlier this year, I had the pleasure of sitting down with experienced tech and marketing leaders...
Data labeling teaches machines how to understand different pieces of information. It is the process...
Imagine someone using your Social Security number to open new credit cards, racking up debt in your...
When it comes to being paid for your hard work, the faster you can get your money, the better.
Have you ever felt a genuine connection with a brand?
Generative artificial intelligence (AI) infrastructures make it easier to develop and deploy...
We are constantly engaged in processes.
Oh no, I am late for the meeting. Again.
In a world where content is king, small businesses and startups often find themselves in an uphill...
Earlier this year, at our G2 FY25 kickoff in Chicago, we had the privilege of having bestselling...
Have you ever felt limited by your computer's storage or processing power?
Have you ever noticed how certain companies seem to have a way with words? Their marketing...
Modern customers expect faster, more diverse service options for digital banking. An omnichannel...
We’ve all heard that February is Black History Month, March is Women’s History, April is Autism and...
The NeverEnding Story is my all-time favorite movie. If you grew up in the '80s or '90s, chances...
Have you ever bitten off more than you can chew? It happens to the best of us — with projects,...
Nonprofit web design isn’t something your organization should overlook.
If you’re working hard to protect and save your data, you want to make sure you’re employing the...
In today's marketplace, conveying your product's value through a compelling narrative is crucial to...
Asset tokenization is the process of representing real-world assets like real estate, art, or even...
Choosing a hosting plan is one of the first steps in building a website. The type of hosting you...
You’ve probably seen in movies and TV shows—bankers in sharp suits barking orders and making deals...
An About Us page is like a first-round interview, with your customers asking questions to determine...
When most people think about turning a profit from a business, they assume it comes from...
Many of us frequently turn to coffee shops for an afternoon pick-me-up at good ol’ Starbucks. If...
In a world filled with noise and conflicting messages, authenticity stands out like a beacon.
We all have our own unique quirks, but wouldn’t everything be boring if we were the same?
Life without software doesn’t happen anymore. But launching new solutions presents developers –...
Want a 38x improvement in the next year? Who doesn't?
Most of us receive hundreds of emails every single week. Whether they’re personal or professional,...
For decades, marketers have thrived on a seemingly endless supply of user data. Third-party...
The commitment to good corporate citizenship has taken a firm footing in today’s business...
The way we handle the field services business is changing — and fast. From drones surveying...
Last fall, I was privileged to join G2’s Executive Advisory Board (EAB) for an offsite strategy...
There’s no denying the power of real, customer reviews and the impact they can have on a business....
Imagine sifting through a towering stack of resumes, each representing a potential candidate. Given...
As a business owner, you have a lot on your plate daily.
Ever spent hours crafting the perfect write-up only to realize it lacks impact?
In this article: TikTok's uncertain future could reshape brands’ digital footprints, consumer...
The allure of editing is the opportunity it provides to be at the center of the relationship...
Social media isn’t just about sharing photos or videos anymore. It’s become a great tool brands can...
In the wake of the pandemic, the way we work has drastically changed, and with it, our expectations...
PDFs are still used all over the world.
When a business hinges on optimal app experiences and reliable data, understanding the state of the...
Are you struggling to cut through the noise on social media? Social media animations can be your...
Dealing in corporate bonds isn’t always smooth sailing, but corporations can provide investors with...
A content management system (CMS) helps people manage and publish content digitally.
As our time is one of our most valuable assets, it's important that we optimize how we spend our...
Solar design software is revolutionizing the way sales teams operate. These solutions assist in...
Brands nowadays create all kinds of digital assets to promote their products and services. As the...
You get the flu and head to a nearby urgent care as your fever skyrockets. When you arrive at...
Ever wondered how machines learn from the data we feed them? It’s not a simple case of writing...
Business owners usually have a lot of legal responsibilities to handle, and there’s no escaping...
Engineers develop software that makes our lives easier. A lot goes into their process because they...
Account-based marketing (ABM) is like spearfishing. You set a single target, rather than spraying...
Paid search helps ads land directly on the search engine results page (SERP).
Feeling overwhelmed by the ever-changing HR landscape?
A decade ago, it seemed unlikely that customers could get a hands-on experience with software...
Change is the new constant for businesses. Entire industries can be disrupted seemingly overnight...
Artificial intelligence (AI) is changing how businesses interact with customers. It has made sales...
Storing large amounts of data means finding solutions that work best for your business.
Staying on top of every part of a project is always a challenge, but an effective project...
PHP and Python help companies build various digital products. Choosing the right one depends on...
Cloud storage has made it easier for us to store our data. Previously, you might have used devices...
Virtual events are digital gatherings where people connect through the internet. Users can host...
We're all navigating a shift in the evolving landscape of online privacy.
Clinical documentation persists as one of the most important aspects of working as a healthcare...
Ask any marketer and they’ll tell you – you’re only as good as the data you have.
For several years now, marketers and technology vendors alike have been preparing for the ...
Are you tired of investing significant time and resources into product development only to find...
Startups are more than their outward success. Behind the glossy exterior, every day, the founders...
In the “real” world, people love personalized experiences. It feels great to walk into your...
In 1993, the first documented virtual event happened — an online trade show organized by the Visual...
Launching your brand online tests the waters. It allows you to hold off on signing any kind of...
Conversational AI in customer communications has become commonplace in the past year. This is...
Here’s a riddle: what does a box of Legos and the future of technology suites have in common? ...
While the way we learn has come a long way from dusty textbooks and stuffy classrooms, the...
Servers handle the requests your browser makes while you’re online. Two types of servers...
Micro businesses are a subset of the small business world. They’re made up of one person or a few...
Businesses keep searching for new ways to make their operations more efficient and increase sales.
“Plans are useless. But planning is indispensable.”
Even with the rise of new social media platforms, Instagram remains one of the most popular...
Whether you’re actively searching for a new position or casually browsing available gigs, using job...
There were times when employee recognition was all about annual awards or the occasional “employee...
Imagine a growing business constantly extending free credit to customers but lacking the systems to...
Long-distance communication has quickly become integral to business operations in recent years, and...
Active learning is a way of teaching that encourages students to discuss and collaborate with their...
A domain name system (DNS) helps your computer find websites you want to visit. It does this by...
Global trade supports the economic standing of developing and established countries. It creates...
Over the last decade, the rise of the “gig economy” has seen businesses rely on freelancers and...
Remittance refers to money sent from one party to another such as a payment made for a bill....
If you’re a content creator, you want as many people as possible to see your posts and interact...
What if you could fill open roles with the world’s best talent rather than whoever happens to live...
Borrowing and lending money are something most of us do at some point in our lives. Whether it’s...
Providing excellent customer service is crucial, especially in the travel industry. Slow and...
Graphic design is the essence of visual representation.
When a business launches a new product or service, each part of the project has its own costs....