JAKALA

JAKALA at RCS Academy for “Fashion & Luxury Talk” 🎙️ Today, Marco Di Dio Roccazzella represented JAKALA at the fifth edition of the “Fashion & Luxury Talk,” hosted by RCS Academy in collaboration with Corriere della Sera. The event focused on the innovative strategies businesses are adopting to redefine #luxury in a rapidly changing landscape. During his speech, moderated by Nicola Saldutti, Marco highlighted the pivotal role of #AI in the fashion industry, emphasizing how AI is revolutionizing both operational efficiency and creative processes. “At JAKALA, we leverage AI as a crucial tool to orient our clients' #business strategies. AI does not replace human #creativity; rather, it enhances it by providing valuable insights that were previously time-consuming to obtain. This accelerates creative processes and allows teams to focus on #innovation.” Marco’s insights underscore the importance of integrating AI with human expertise to drive forward-thinking solutions in the fashion industry. 🐊 We are proud to be at the forefront of this transformation. #weareJAKALA #TogetherToGetThere

JAKALA & SBAM for a New Coffee Experience ☕️   Today, we are excited to celebrate the successful launch of the innovative Biova Cellini coffee beer, an initiative by Cellini Caffè and Biova Project supported by SBAM Creative Agency.   This groundbreaking project was made possible thanks to SBAM’s creative vision that played a crucial role in revolutionizing the way coffee is communicated, pushing beyond traditional boundaries to create unforgettable experiences. Also, JAKALA supported Cellini coordinating #PressOffice activities, #MediaPlanning & #socialADV.   The unique beer, which was presented today during the event, is made by transforming dented #coffee capsules into high-quality craft beer, embodying the principles of #sustainability and circular economy.   As Samanta Giuliani, Partner of SBAM, said “We’ve made coffee communication POP, breaking industry stereotypes. We are happy to work hand in hand with a client who truly embraces this desire to go beyond bringing coffee to life in a way never seen before.”   Are you ready for the Coffee Hour? 🍻 Read more: https://lnkd.in/dhwH6SD3 Franco Dipietro Giorgio Boggero Gianluca Fausti Stefano Pagani Jenny Nieri #weareJAKALA #TogetherToGetThere

Empowering Equality and Sustainability at JAKALA 🐊   We are proud to be the official sponsor of Target Gender Equality: the acceleration program of the United Nations Global Compact Network Italy, that helps companies in achieving significant gender equality goals. JAKALA is hosting the two key training days at the Milanese Headquarters.   Today, Alessandra Vascello, Associate HR Director, introduced the sessions talking about JAKALA’s commitment to sustainability and #GenderEquality, while Claudia Volpato, Impact Senior Manager and Responsible for Sustainability in JAKALA, joined the conversation talking about our journey over the past year, focusing on the use of the Gender Gap Analysis Tool framework provided by UN Women and the UN Global Compact.   JAKALA, #BenefitCompany since 2021, achieved significant milestones, including a multi-year ESG plan, earning the Gold Medal from Ecovadis, and monitoring our impact through BIA scoring. Our sustainability governance structure ensures we meet our #SDG goals, with a dedicated team covering #HR, #communication, and #sustainability. At JAKALA, we are #PurposeDriven. This ethos drives us to embed equality and sustainability into everything we do, ensuring that our actions today build a better tomorrow for all. #TogetherToGetThere #weareJAKALA

JAKALA & Esri: From Big Data to Actionable Business #Insights 🌎   In a groundbreaking collaboration with #Esri, JAKALA has processed vast amounts of data by leveraging Esri’s ArcGIS #GeoAnalytics Engine within Azure Databricks to analyze consumer behavior in outdoor environment. “We were among the first to have used this type of tools for spatial #BigData analysis and we significantly accelerated our data process and time to market delivery” said Fabio D'Ovidio, #AI, Data Science and Location Intelligence Director and Head of Location Intelligence Platform.   Looking ahead, JAKALA is analyzing yearly trends to provide a clearer, more detailed view of consumer patterns. Additionally, we are incorporating vehicle-generated #data, unlocking new possibilities for understanding human movement and behavior. “We are able to perform analysis within a couple of days, whereas without Geoanalytics Engine, it would take us weeks. This makes it much easier to provide our #clients the data that they need, at the speed needed to make timely decisions” explains Stefano Angarano, Manager & Big Data Analysis Lead.   👉🏻 Our work has been recognized by Esri USA, underscoring the value and impact of our approach to data analytics. Discover more: https://lnkd.in/dtA-yb-B Daniela Bafico Marta Bianchini Stefano Brigaglia Marco Di Dio Roccazzella Giacomo Luigi Gasco Marco Goglio Sergio Raimondi Bruno Roda Sarah Battersby Brady Cline Suzanne Foss Chaffey Amy Garner Cliff Holle Corinne Walker #weareJAKALA #TogetherToGetThere #DataDriven

🌈 Happy International Pride Day! 🌈   Today, we join millions around the world in celebrating #InternationalPrideDay, a day dedicated to honoring the rights, pride, and visibility of the #LGBTQIA+ community. At JAKALA, we are committed to fostering a welcoming and respectful workplace where everyone feels empowered to express their identity without fear or hesitation.   Our initiatives extend beyond our employees to include their Relevant Others, regardless of gender or relationship status, demonstrating our dedication to equality and a broader concept of the #queerfamily.   Let's continue to support and uplift each other as we strive for a world where everyone can live with pride and dignity.   Discover more: https://lnkd.in/dRugCZmZ #TogetherToGetThere #weareJAKALA #PrideDay #JAKALAItaly

JAKALA at Salesforce World Tour 2024: Enhancing the Customer Journey 🚀   JAKALA participated at the Salesforce World Tour, the event that gather industry #leaders, innovators, clients, and partners to discuss and explore the latest trends in business #technology. This year’s focus was on #AI's role in improving customer experiences.   Andrea Bernini, Practice Leader at JAKALA, explained how the company supports clients in #DigitalTransformation and Customer Experience Optimization. Thanks to the implementation of Salesforce Data Cloud and Marketing Cloud solutions, our approach allowed the orchestration of interactions across various channels, improving the consistency and effectiveness of communications with customers.   “Our presence at Salesforce World Tour 2024, confirms our constant commitment to #innovation and digital transformation. We had the opportunity to share how our projects can significantly help brands improve the ways they interact with their end consumers, enhancing their experience and satisfaction.” said Andrea Bernini.   Kudos to all the team representing JAKALA and strengthening our partnership with Salesforce! #weareJAKALA #TogetherToGetThere #DataDriven

WELCOME aux nouveaux Jakalers - it makes us 220+ !! Chloé Franco Sofia Frattini Alexandre Duban Martin Meunier Marie JACQUELINE Paul VERNAZ Jakala France est ravi d'accueillir ces nouveaux talents dans l'équipe ! Les compétences et la passion de Sofia, Chloé, Marie, Paul, Martin et Alexandre seront des atouts précieux pour dynamiser nos projets et continuer à innover dans notre secteur. Bienvenue à bord et merci de contribuer à faire de JAKALA un lieu où l'excellence et l'innovation se rencontrent! #togethertogetthere #data #analytics #hr #consulting

JAKALA for Amplifon: A Data-Driven Journey 📊 The global leader in the hearing care retail market chose JAKALA’s data-driven approach to understand the true impact of their media #investments on conversions and sales. JAKALA streamlined and analyzed Amplifon's media data sources (both online and offline) alongside exogenous factors, like weather and inflation. This structured data was tested through various models to identify trends, correlations, and ROI for each media channel and time period. Cristina Re Calegari, Global Brand Media & Advertising Ass. Director at #Amplifon: “Managing a data-driven Marketing Mix Model with JAKALA has supported Amplifon to adopt a strong analytical approach in understanding the relationships between media investments and their real impact on sales and conversions”. From clear attribution of sales impact to #marketingchannels, to precise ROI calculations and accurate #salesforecasting, read more about how JAKALA assisted Amplifon it this data-driven journey 👉🏻 https://lnkd.in/dGiuDsRp #weareJAKALA #TogetherToGetThere #DataDriven

Exciting News 🚨 FFW & Yours Truly has officially rebranded in JAKALA! Thrilled to announce an important #milestone for JAKALA as we officially welcome FFW and Yours Truly into our family across key territories, including North America, Germany, Denmark, Bulgaria, the United Kingdom, Moldova, Ukraine, Austria, and Vietnam. Our gratitude goes to each and every #team member whose dedication and expertise have been instrumental in guiding us toward this transformative moment. Now we are ready to celebrate, #Together! #TogetherToGetThere #weareJAKALA #GrowTogether

🚀 Insights from CONVERSatION by JAKALA Yersteday JAKALA hosted - in partnership with Assolombarda Servizi - a dynamic event where ten speakers, led by Alessandro Maggio, shared insights with over 180 attendees on #ConversionRateOptimization (#CRO).   The event was a melting pot of ideas, with international experts offering practical tips on how to improve #userexperience and boost #conversionrates: valuable insights for anyone navigating the digital business landscape!   Speakers shared insights and real-life case studies on behavioral #data analysis, qualitative research, and user-centered metrics, showcasing how continuous testing and user behavior analysis can shape smarter business strategies.   Big thanks to all the participants and to the speakers who made the event a success! André Morys Bjarn Brunenberg Francesco Giliberti Gianluca Sansone Annika Thompson Will Laurenson Javier Andrés Bargas-Avila Steph Le Prevost Meltem Naz Kaso Coskun Alvise Biffi #TogetherToGetThere #weareJAKALA #DataDriven