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Brands & Marketing
Chain Reactions Africa Makes Nigeria Proud, Wins Multiple Honours At SABRE…
LAGOS - It was a seven-star performance for Nigeria and Chain Reactions Africa (CRA), one of Africa's leading Public Relations and…
Nigeria’s Best PR Agency For Top Brand Partnerships – Laerryblue…
LAGOS - Visibility is the number one ingredient when it comes to building a brand. You want people to see it, view it and…
Experts Examine Multi-Channel Content Distribution Tactics For Enhanced…
Stakeholders drawn from the media, agencies, advertisers, and brand owners recently gathered at the Ijakadi Hall of the…
Navigating The AI Revolution: Insights From Nigeria’s Marketing…
ISAAC ASABOR
Experts have highlighted the significant impact of Artificial Intelligence (AI) on branding and…
Chain Reactions Africa Emerges PR Agency Of The Year
... As MD Wins PR Practitioner of The Year
Chain Reactions Africa (CRA), one of Africa’s leading Public Relations and Integrated…
Weighing The Implications Of Multichoice’s Frequent Price Adjustments On…
ISAAC ASABOR
According to Babatunde Odumeru, Managing Director at Brand Finance Nigeria, “Brand reputation is…
Otis Ojeikhoa, Brands Optimal Shine Bright At The Industry Awards
In a glittering celebration of excellence in the Nigerian marketing arena, Otis Ojeikhoa and his agency, Brands Optimal, emerged…
Ibadan Buzzes With Excitement As Sola Sobowale, Mouka’s Brand Ambassador,…
Mouka, Nigeria's leading manufacturer of mattresses, pillows, and bedding, has expanded its distribution network within the Oyo…
Submission Of Advertisements With Misinformation To ASP Should Attract…
The Director of Regulations at ARCON, Martha Ugbomma Onyebuchi, has proposed that advert materials submitted to the…
As Brand Experts Lament Weak Competitiveness In Nigeria’s Whiskey Market
ISAAC ASABOR
For brand experts who are acquainted to the dynamics in Nigeria’s whiskey market, the prevailing weak…