“Anu is one of the most fearless leaders that I have worked with. She is extremely knowledgeable & Innovative in the vast subject of Digital Marketing & e commerce . She is not scared to push back & ensures that her ideas are backed with substance. She's an excellent people manager & was a part of my team for 6 years . She is an asset to an organization & I do wish her all the best in her career.”
Contributions
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What are the best ways to write persuasive ad copy without resorting to clickbait tactics?
Crafting persuasive ad copy without resorting to clickbait tactics involves a strategic focus on the keyword and its inherent value to the audience. The keyword serves as the heart of the ad copy, guiding its direction. Start by thoroughly understanding the audience's needs and aspirations linked to the keyword. Then, infuse the ad copy with a narrative that resonates with the audience's emotions, aspirations, and challenges. Clearly articulate the unique value proposition tied to the keyword, emphasizing real benefits. By genuinely addressing the audience's concerns and desires, the ad copy captures the soul of the keyword, fostering authenticity and trust while ensuring a persuasive and impactful message.
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How can marketing teams work together to create content that resonates with their audience?
To optimize content resonance, marketing and sales must forge a symbiotic relationship. Open channels of communication enable shared insights on prospect challenges. Jointly define buyer personas and collaboratively plan content addressing pain points. Tailor content for each sales stage, providing sales collateral equipped with case studies and personalized templates. Establish a feedback loop for continuous improvement, utilizing analytics to refine strategies. Conduct regular training to align sales with the latest content and messaging. Celebrate successful collaborations to strengthen teamwork. This cohesive approach may ensure that marketing efforts directly address prospect needs, fostering effective sales and marketing alignment.
Activity
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Transform your retail strategy with "Connected Experiences: Unpacking Retail #CX 2024." Discover how embracing #IoT and digital innovations can…
Transform your retail strategy with "Connected Experiences: Unpacking Retail #CX 2024." Discover how embracing #IoT and digital innovations can…
Liked by Anuradha Sriraman
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This 4th of #July, Resulticks salutes the courage, determination, and innovation that define the #American spirit. As we commemorate our nation's…
This 4th of #July, Resulticks salutes the courage, determination, and innovation that define the #American spirit. As we commemorate our nation's…
Liked by Anuradha Sriraman
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With SmartDX, you can capture your #anonymous website visitor details, even those who don’t complete forms. Its #identity resolution algorithm makes…
With SmartDX, you can capture your #anonymous website visitor details, even those who don’t complete forms. Its #identity resolution algorithm makes…
Liked by Anuradha Sriraman
Experience & Education
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LinkedIn User
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Exciting times are ahead for Social Beat! I'm thrilled to announce that we've been recognized as India's fastest-growing digital agency in 2024.…
Exciting times are ahead for Social Beat! I'm thrilled to announce that we've been recognized as India's fastest-growing digital agency in 2024.…
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Individuals seeking to fund their #holiday expenses may find #loans to be a practical choice. How do credit unions position themselves in the #market…
Individuals seeking to fund their #holiday expenses may find #loans to be a practical choice. How do credit unions position themselves in the #market…
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Join us this Saturday morning as we host a blood drive in aid of deserving people with thalessemia and cancer. Remember, every donor can save upto…
Join us this Saturday morning as we host a blood drive in aid of deserving people with thalessemia and cancer. Remember, every donor can save upto…
Liked by Anuradha Sriraman
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It was indeed an amazing session and it was great to get connected with the young, aspiring set of folks!
It was indeed an amazing session and it was great to get connected with the young, aspiring set of folks!
Liked by Anuradha Sriraman
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Thank God, Its Friday (soon to become TGIF) #Friyaay
Thank God, Its Friday (soon to become TGIF) #Friyaay
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Stuck in the #planning stages of your go-to-market strategy? Our latest #blog unveils 7 #key steps to take your idea from concept to reality. You can…
Stuck in the #planning stages of your go-to-market strategy? Our latest #blog unveils 7 #key steps to take your idea from concept to reality. You can…
Liked by Anuradha Sriraman
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Transform your first-time and repeat #visitor interactions with SmartDX. Differentiate between #known and #unknown audience members to facilitate…
Transform your first-time and repeat #visitor interactions with SmartDX. Differentiate between #known and #unknown audience members to facilitate…
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"Every father should remember that one day his son will follow his example instead of his advice". Charles F Kettering #HappyFathersDay
"Every father should remember that one day his son will follow his example instead of his advice". Charles F Kettering #HappyFathersDay
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Absolutely thrilled to announce that we've clinched the title of Creative Agency of the Year at the Financial Standard MAX Awards for the third…
Absolutely thrilled to announce that we've clinched the title of Creative Agency of the Year at the Financial Standard MAX Awards for the third…
Liked by Anuradha Sriraman
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"Connected Experiences: Unpacking #Retail CX 2024" offers a deep dive into how emerging technologies are reshaping the retail landscape. This #guide…
"Connected Experiences: Unpacking #Retail CX 2024" offers a deep dive into how emerging technologies are reshaping the retail landscape. This #guide…
Liked by Anuradha Sriraman
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We are delighted to announce that we, at Recklabs, have teamed up with Resulticks for an incredible co-marketing partnership. Jafar Khan Jigar Singh…
We are delighted to announce that we, at Recklabs, have teamed up with Resulticks for an incredible co-marketing partnership. Jafar Khan Jigar Singh…
Liked by Anuradha Sriraman
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Last week, the #Resulticks team in #Singapore volunteered at Food Bank Singapore, an organization affiliated with The Global FoodBanking Network…
Last week, the #Resulticks team in #Singapore volunteered at Food Bank Singapore, an organization affiliated with The Global FoodBanking Network…
Liked by Anuradha Sriraman
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