GITNUX MARKETDATA REPORT 2024
Diversity In The Beer Industry Statistics
Statistical analysis of the beer industry reveals a lack of diversity, with women and minorities significantly underrepresented in leadership roles and ownership.
With sources from: brewersassociation.org, cicerone.org, beveragedaily.com, billboard.com and many more
Sources
In this post, we shine a spotlight on the stark realities of diversity within the beer industry, as reflected by a collection of eye-opening statistics. From disparities in representation among employees and brewery owners to initiatives aimed at fostering inclusivity and combating discrimination, the landscape of the beer industry reveals both challenges and promising strides towards a more diverse and equitable future.
Statistic 1
"Employees from minority backgrounds report a 25% higher rate of discrimination in the beer industry."
Statistic 2
"Nearly 93% of cicerones (beer experts) are white."
Statistic 3
"Only 15% of beer marketing executives are women."
Statistic 4
"The Pink Boots Society supports female beer professionals to advance in brewing."
Statistic 5
"Latinos make up only 4% of brewery owners."
Statistic 6
"The Brewers Association launched a Diversity Committee in 2017 to address inclusivity."
Statistic 7
"Women make up 17% of all beer drinkers in the U.S."
Statistic 8
"Women make up only 29% of brewery employees in the U.S."
Statistic 9
"70% of beer commercials feature only male protagonists."
Statistic 10
"Only 24% of brewery staff positions are held by women in the U.S."
Statistic 11
""Beers Giving Back" initiative focuses on including more minority groups in beer culture."
Statistic 12
"Women in the beer industry are 10 times more likely to experience harassment at work."
Statistic 13
"Only 1% of breweries are owned by people identifying as LGBTQ+."
Statistic 14
"56% of breweries report having no diversity or inclusion initiatives."
Statistic 15
"8% of beer industry leaders are working on improving diversity and inclusion actively."
Statistic 16
"The number of women-owned breweries has grown by 20% over the last five years."
Statistic 17
"Only 2.3% of craft brewery owners are Black."
Statistic 18
"The National Beer Wholesalers Association created a task force for diversity in 2020."
Statistic 19
"New Belgium Brewing is one of the most diversity-focused companies, with dedicated programs for inclusivity."
Statistic 20
"Black Brew Culture is one of the few platforms focusing on Black brewers and drinkers."
Interpretation
The statistics on diversity in the beer industry reveal a significant lack of representation and inclusivity, particularly for minority groups and women. While there are initiatives and organizations advocating for change, such as the Pink Boots Society and the Diversity Committee launched by the Brewers Association, the data underscores the ongoing challenges faced by marginalized communities within the beer sector. Efforts to address discrimination, increase diversity in ownership and leadership positions, and promote inclusivity are crucial for building a more equitable and representative industry that truly reflects the diversity of its consumer base.
Jannik Lindner
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