3INA

Last Saturday, with the help of Brava Madrid, we fulfilled one of our dreams: we had our first float at Pride! 🏳️🌈💖 We celebrated in style with our #3INA family and It Gets Better España. It was an unforgettable day and we hope this is just the beginning! 🌈. El pasado sábado cumplimos uno de nuestros sueños con la ayuda de Brava Madrid: ¡tuvimos nuestra primera carroza en el Orgullo! 🏳️🌈💖 Lo celebramos a lo grande con nuestra #3INA family e It Gets Better. ¡Fue un día inolvidable, esto es solo el comienzo! 🌈.

We've started summer in the best possible way by welcoming new members to our #3INA family! 🌈. Salma El Asry, Juan Carlos Jimenez Adalia and Gonzalo Martinez-Herrera Gomez have joined the Administrative, Accounting and Supply Chain teams. We're delighted to have them with us🩷✨.

Este año nos vamos de festival ❤️🔥 ¡Estamos emocionadxs de anunciar que somos, por primera vez, patrocinadores oficiales del Arenal Sound 2024! 🌈 ¿Estáis preparadxs para lo que se viene? Nos vemos en nuestro stand del 1 al 4 de agosto, donde os esperarán muchas sorpresas🤭⭐.

We did it: we’re a B Corp! Beauty is all the colours, but our favourite is transparent. 3INA goes beyond makeup; it's a global movement challenging conventional beauty standards. We promote authenticity and inclusivity through accessible, easy-to-use products. After a rigorous 10-month evaluation, we've joined the B Corp community, achieving a score of 86.3 without adjusting internal standards.   Lo conseguimos: ¡somos una B Corp! Beauty is all the colours, pero nuestro favorito es el transparente. 3INA va más allá del maquillaje; es un movimiento global que desafía los estándares de belleza convencionales. Promovemos la autenticidad e inclusividad a través de productos accesibles y fáciles de usar. Tras una rigurosa evaluación de 10 meses, por fin nos unimos a la comunidad de empresas B Corp, alcanzando una puntuación de 86.3 sin ajustar estándares internos. B Lab Spain B Lab Europe B Lab

The last few months have been amazing as we've added so many talented people to our #3INA team! ✨. Inês Silva, Marta Barreda García, Irene Martínez González and Carmen Ucles have joined the Media, Visual Merchandising and Retail teams and are now part of our family 🩷. Let's give them a warm welcome! 🌈🙌🏼.

3INA has always been committed to inclusivity through our products and campaigns. That's why in 2022 we started a partnership with It Gets Better, a non-profit organisation whose mission is to empower LGTBQI+ youth 💖. In 2024 continue our partnership with It Gets Better España and It Gets Better UK by donating 100% of the profits from our ALL THE COLORS PALETTE in 3INA.com throughout the year! We can't think of a better product to reinforce the message that Beauty is all the colours🌈✨!

These last last months brought new faces to the #3INA family! 💖 We’re excited to welcome on board Virginia Ippolito, Elena Torres Ehm, Patricia González García, Alicia Esteban García and Alexandra Wagner who are now part of Retail, Marketing and Creative teams 🌈✨! Our crew never stops growing ⭐

At 3INA we believe that size doesn’t matter so we can't be more happy to present our mini makeup collection of 3INA’s Best-Sellers so you can break the rules in pocket-size. From our legendary The Color Pen Eyeliner to the iconic The Lipstick and The Color Mascara our collection offers all our famous best-seller products and shades in a mini size🌈. Crafted with exactly the same premium formulas and packaging experience as the full-size versions. It's perfect for your summer plans, whether you're travelling or enjoying a festival, so you can touch-up on-the-go ⭐.    Mini in size, big in impact 💥. #3INA

This year we were back to Superdrug Presents and it was truly unforgettable! ⭐ Thank you all for coming to our stand, it was amazing to meet each of you and also to see some familiar faces. We hope you had lots of fun in our No-Rules Booth, trying our No-Rules products and enjoyed cool time with Craig Hamilton and the makeup tutorial he shared with us ✨🌈 We loved seeing all the cool content form our stand, see you guys next year. #3INA

We launched our new The Every-Single-Day Mascara just a few weeks ago and it has been killing it since 🚀 💫 The 3INA Labs have been working very hard to create a mascara for everyday that lifts and curls for naturally extended lashes and an effortlessly defined look.  The Every-Single-Day Mascara contains Plankton Extract to increase the density of your lashes by thickening and strengthening them 🌊 And its double pronged wand snatches up and stretches out every single lash, even those tiny ones, from root to tip, creating an extreme lengthened effect ⭐️ Yes, you can have many mascaras, but we can assure you there’s only one you will want to use every single day. (Hint: it’s this one)! No surprise it’s already sold out at Perfumerías Primor 🤭 Here are some reactions of our 3INA Friends who've tried the newness first with a very special delivery! 🥣🌈