PR & Marketing Executive/Manager

About the role

• LA based premium denim company Citizens of Humanity is looking for a motivated Communications expert to join the European team managing DACH and Benelux markets.
• The ideal candidate will work across the women’s and men’s divisions of Citizens of Humanity and AGOLDE to deliver the company vision and goals.
• They will play a key role in the development, on-going management, and growth of the brands for optimal and meaningful brand exposure in the market.
• The position is full-time and ideally based out of our Munich showroom (open to applicants based in Hamburg and Berlin), alongside the DACH Sales Director.
• You will report into the EU PR & Communications Director in London, and work closely with the global PR teams in The UK, Milan, New York and LA.

RESPONSIBILITIES:

• Develop the PR & Communications strategies for the Citizens of Humanity and AGOLDE brands across DACH and Benelux territories including idea and event creation to support key objectives.
• Build retail and brand partnerships.
• Work closely with key retailers such as MyTheresa, Zalando, Lodenfry and Ludwig Beck to strengthen business relationships across the PR, Marketing, Editorial, Talent, Social and Personal Shopping teams.
• Identify press coverage and storytelling opportunities around key focus areas such as sustainability practices, female leadership, collaborations and brand milestones e.g. Citizens of Humanity’s Regenerative Cotton Program, AGOLDE X RSVP Gallery collaboration.
• Connect the company with key industry players such as Editors, Journalists, Stylists, Influencers and KOL’s who can positively leverage the brands.
• Execute loan send-outs and stylist pulls.
• Oversee seasonal gifting, content partnerships, and outreach programs to promote collection launches and company initiatives.
• Generate exposure for Citizens of Humanity’s HUMANITY magazine, working closely with the PR and editorial team to leverage the magazine and develop a strategy in advance of each issue. Establish press partners, launch partners, and help widen HUMANITY’s global distribution.

QUALIFICATIONS AND EXPERIENCE:

• 3+ years of experience within an agency or in-house communications team
• Strong interpersonal and communication skills
• Understanding, appreciation, and articulation of the brand
• A solid, collaborative team player
• A high-energy, self-starter spirit
• A proven network of industry contacts: Editors, Journalists Stylists, Influencers and KOL’s
• Ability to produce events and source support teams where necessary
• Solid computer skills, including Excel, Word, and PowerPoint

Compensation

Exact compensation will vary based on skills, experience, and location

Please send applications to Rosanna Hill: rosanna@citizensofhumanity.co.uk