Euro 2024: Spain vs. England? ⚽ On the brink of the Euro 2024 final, let's take a look at how you can engage football audiences. #euro204 #football #chatbots #marketingchatbots
Spectrm
Softwareentwicklung
Berlin, Berlin 2.778 Follower:innen
Spectrm empowers brands to automate one to one conversations with customers in real-time on search, social and display.
Info
Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform that powers many of the world's leading chatbots. From disruptors to Fortune 100 companies, teams rely on Spectrm’s platform, conversational AI and customer success to design experiences for their customers. The era of chatbot hype is over. Personalizing customer experience at scale in 1:1 conversations is a reality. The future of commerce is conversational and the opportunities are limitless. Our mission is to give you superpowers to build a bot that your customers love. Think of Spectrm as mission control for launching your brand into the conversational marketing stratosphere. Our approach is simple. Great tech makes it possible. Great humans make it successful. Conversational marketing is a new frontier. Unlock its full potential by combining your creativity with our powerful marketing technology and experienced human touch. We empower you with all the tools you need to crush your marketing goals. With dedicated customer success that supports you with best practices every step of the way. Brands all over the world trust Spectrm to have better conversations with their customers. Want to build customer relationships that convert at scale with and launch a chatbot you’re proud of? Get in touch.
- Website
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https://spectrm.io
Externer Link zu Spectrm
- Branche
- Softwareentwicklung
- Größe
- 51–200 Beschäftigte
- Hauptsitz
- Berlin, Berlin
- Art
- Privatunternehmen
- Gegründet
- 2016
- Spezialgebiete
- Conversational Marketing, Chatbots, Facebook Messenger, Social Marketing, Personalization, Customer Experience, Messaging, Performance Marketing, Enterprise Software, Google Business Messages, Conversational Display Ads, Instagram Messaging, WhatsApp Business, Marketing Automation, Zero Party Data und First Party Data
Orte
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Primär
Wegbeschreibung
Ohlauer Str. 43
Berlin, Berlin 10999, DE
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Wegbeschreibung
199 Water St
New York, NY 10038, US
Beschäftigte von Spectrm
Updates
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🚀 New Episode Alert! 🚀 Join us as we chat with Abby Katz, Lifecycle Marketing Manager, from Eight Sleep about her incredible journey from influencer marketing to leading the charge in sleep tech. Discover her insights on building emotional loyalty, leveraging data for personalization, and the future of wearables in health. Don't miss this episode! 🎧✨ Full episode here: https://lnkd.in/dWvifbvV #OnetoOneMarketing #ConsumerMarketing #customerjourney #datadriven #personalization
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How will AI impact CRM? In a recent episode, Jelena Zbijowski, Head of CRM and Product Marketing at Blinkist, talked about how AI will pose challenges, but it will ultimately be a tool to elevate customer engagement. Check out the full episode here: https://lnkd.in/gi6k9_py #OnetoOneMarketing #ConsumerMarketing #CRM #customerretention #retentionmarketing #datadriven #customerjourney
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How can you increase your personalization efforts? In a recent episode, Axel Adida, Chief Digital Officer at Beiersdorf, explained that customers will gravitate towards content tone and angles that resonate with them in a kind of self-select personalization. Check out the full episode here: https://lnkd.in/dPEGsvnC #consumermarketing #personalization #chatbots #messaging
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Last week, we came together for another ✨ planning week ✨ with all our #Spectromies from nearly 30 countries. 🤩 Here are some fun highlights (and awesome photos): 🔽
Director of People & Culture @Spectrm. People enthusiast, relocation expert, talent acquisition and diversity.
🚀 It's that time of year again! You know the drill: Spectrm's Planning Week in Berlin. But this time, I promise this post will be different. Because let's be honest, who needs another boring update about how amazing our planning week was, right? 🤷♂️ This time, we had a "stroll and seek" activity around Berlin, and let’s just say some of the photos and videos are not suitable for LinkedIn. 😅 (great job Anastasiia K. for planning all of it!) Here are some fun highlights: 🌎 The World: Our Spectromies hail from nearly 30 countries - 🇫🇷 🇨🇴🇵🇹🇮🇪🇩🇪🇦🇱🇺🇦🇺🇸🇬🇧🇲🇾🇧���🇧🇬🇭🇺🇧🇦🇪🇸🇮🇹🇬🇷🇮🇸🇳🇱🇨🇿🇦🇺🇵🇸🇲🇦🇷🇺🇮🇱🇮🇳🇺🇿🇨🇳🇬🇹 ☕️ Caffeine First: The team consumed nearly 1.5 kg of Coffee during Planning Week. 🌯 🥗 🥘 Snack Wars: We ordered + prepped nearly 200 meals across the four days. From Ruben's Arepas (highly recommended: https://lnkd.in/eWyhnJN2) to Hot Dogs 🌭 - we had it all! 🍻 Secret Meetings: Some of our most "productive" meetings happened in the cozy corners of Berlin's beer gardens 😉 🚤 Boat Party: During our annual boat party, there was plenty of dancing, sunset watching and celebrating and who would have thought that being stuck on a boat with your co-workers for 5 hours is actually so much fun. Planning Week is always a blast, and while you might be tired of hearing about it, we never get tired of the camaraderie, innovation, and yes, the adventures. Here's to another successful week and many more stories to share! #PlanningWeek #TeamBonding #Spectrm #ConversationalMarketing #PeopleAndCulture
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We're super excited to announce the work our team at Spectrm has put into creating an NGO chatbot that promotes Sexual Health Awareness together with Ogilvy South Africa 🎉! We're proud to help spread awareness about this important topic. Lifting the taboo around HIV/AIDS and sexual health education is vital to support the youth in making the right sexual health choices. Kudos to the team who made it happen 🌈 Esteban Gómez Siobhan O'Sullivan, Adrien Ait-Braham, Dragutin Dedić & Denis Lagies. #chatbot #aichatbot #hivawareness #sexualhealthawareness
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What are the three pillars of the customer journey, and how can you stitch them together? On this week's episode of One to One, Karan Gupta, Global Head of CRM at Marley Spoon, talks about the three pillars of customer engagement at scale, and what technology and data they use to stitch those parts of the customer journey together. Full episode here: https://lnkd.in/d-TMnBq8 #ConsumerMarketing #OnetoOneMarketing #marketingstrategy #CRM #customerjourney #personalization
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Curious about the current state of consumer retention? 🤔 We surveyed over 300 consumer marketers worldwide to find out. Here's a sneak peek of what we discovered: 💡 Customer retention has surged for 86% of respondents compared to last year 💡 59% revealed that returning customers contribute to a quarter to half of their company’s total revenue 💡 90% acknowledged their retention technology is generating a positive ROI 💡 63% say managing high expectations is a major challenge, in addition to managing customer churn, managing limited budgets and resources, managing customer data, and managing a fragmented customer journey 💡 A deeper understanding of their customers has become the primary focus for the year 💡 Social media is the most effective customer retention channel Check out the full report here: https://lnkd.in/dpcsfyd4 #digitalmarketing #customerretention #retention
[Report] State of B2C Customer Retention | Spectrm
https://spectrm.io
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What channel is trustworthy and authentic to your customers? In a recent episode, Chase Young, VP of Marketing - CRM & Database Marketing at Consumer Cellular, Inc., explained that because customers trust their physical bill, Consumer Cellular uses it as marketing collateral. Check out the full episode here: https://lnkd.in/db5pjNZ4 #OnetoOneMarketing #ConsumerMarketing #CRM #customerretention #retentionmarketing #datadriven #customerjourney
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What is one of the ways to create personalization? In a recent episode, Shaurya Tyagi, Head of Digital Marketing & Loyalty at Reliance Retail, explained how personalization should involve showing warmth to the customer and creating "wow" experiences. Check out the full episode here: https://lnkd.in/db8zQYEW #OnetoOneMarketing #ConsumerMarketing #CRM #customerretention #retentionmarketing #datadriven