Porsche Digital

Recently, the team at Porsche Digital Barcelona hosted another engaging talk at their Wittywood office, organized in collaboration with TechFems.   Presenting to a group of women from various tech fields like data analysis, UX/UI design and software development, tech recruiter Filipa Vinagre discussed the best tools to leverage job opportunities. She shared expert advice on how to professionally write a CV, present yourself on LinkedIn, and successfully prepare for job interviews.   Thank you to Filipa and TechFems for a fantastic, knowledge-filled evening!

Advancements in data and artificial intelligence are changing the way we work, live and interact with each other. For Porsche, the fusion of these two areas offers numerous opportunities to further increase efficiency and drive innovation. To discuss the impact and applications of this technology, Porsche AG recently hosted the Data & AI Days. We welcomed colleagues from across the company to the event in Zuffenhausen, where we presented our ambitious data and AI strategy, explored applications of AI in other industries, and demonstrated current use cases for the vehicle, customer experience and company processes. Among the expert speakers was our Data Science Manager and AI Topic Lead Dr. Peter Wolf. He explained how we’re using AI at Porsche Digital – with particularly strong support from the team at Porsche Digital China – to further company innovation and developments in China and generate tangible benefits. With this shared knowledge, we’re ready to leverage the power and potential of data and AI!

Recently, Timon Höfer, one of our AI Research Scientists, had the opportunity to present a lecture on generative AI to a number of students at the TUM Campus Heilbronn together with Alice Chan.   Sharing his own personal experiences and insights, Timon not only delved into the fascinating potential offered by generative AI in various domains, but also explained how we’re already actively implementing this technology at Porsche Digital and Porsche AG.   Thank you to Prof. Dr. Chunyang Chen for coordinating the lecture, and to the students for their great interest enthusiasm!

The past weeks have been a particularly busy and exciting time for us, as we hosted two student visits to the innovation labs at Porsche Zuffenhausen.   Together with Porsche AG and our partners 42 Heilbronn and 42 Wolfsburg, we shared insights into our business strategy and gave the students a chance to try out our products and solutions. There was also a fascinating visit to the Sonderwunsch Manufaktur and the Porsche Museum.   Timon Höfer from Porsche Digital presented the Digital Campus initiative and its focus on future-oriented topics like quantum physics and AI, while Aisha Gazyakan and Sebastian Dörner hosted an exclusively developed business game, providing a fun way to develop products as part of a challenge.

In 2020, Porsche AG established the Open Source Office. What followed was an amazing and collaborative journey! Working very closely with the colleagues at the Open Source Office, we’ve continuously searched for and found solutions to use open source software, allowing us to develop and release our products quickly while also fulfilling legal requirements. Besides FOSS compliance, we encourage every employee to actively contribute to FOSS. Our very first open-source project was a cookie consent banner, now downloaded nearly 20,000 times per month. Since then, we’ve gone on to publish code from our research into quantum computing and artificial intelligence, as well as the Porsche Design System. And last year, together with Porsche AG Open Source Office, the website opensource.porsche.com was publicly launched, including the FOSS Movement and guiding documentation on how to contribute to open-source projects on behalf of Porsche. Find out more about the cookie consent banner project from our digital experts Tim Weise and Patrick Böder and what they’ve learned in the past three years: https://lnkd.in/ej2AGzPv

Our Porsche colleagues in the US recently held their first-ever All Digital Day!   At a fantastic event that brought the whole team together, Porsche Digital US and the Porsche Cars North America Strategy and Digital Business team explained more about the platforms and processes that enhance the digital experience for Porsche customers both in and around the car.   In the words of Martin Richenhagen, Senior Manager, Digital Platforms at Porsche Cars North America: “The All Digital Day is about boldly looking at what we have in store to stay ahead of the game when it comes to meeting and exceeding customer expectations for Porsche in the US.”

Recently, our colleagues at Porsche Digital Barcelona hosted the Barcelona edition of WomenHack at their amazing Wittywood office in the 22@ district of the city, where they talked about opportunities at Porsche Digital with some of the most brilliant women+ in the field of tech. WomenHack is a network that promotes and encourages women in tech through events, job adverts and reviews. The recruitment events aim to connect top female engineers, designers and product managers with opportunities at diversity-first companies. Find out more about WomenHack: https://womenhack.com/

Our colleagues at Porsche Digital Croatia recently took to the TVZ Career Day, an event organized by the Zagreb University of Applied Sciences.   Throughout the day, the team connected with loads of students – all eager to hear more about life at Porsche Digital, as well as our solutions and job vacancies. There was also a special challenge, and the lucky winner scored a ride in one of our cars!   The team had a fantastic time meeting some true Porsche fans who share our drive and our interests. A big thank you to everyone who stopped by to chat with us, and to the organizers for arranging such a incredible event. We can’t wait until next time!

On June 4, we’re opening the doors to the Porsche Digital office in Ludwigsburg and welcoming you to yet another evening of exciting tech talks!   Our speakers Frank Steimle, Florian Pfleiderer and Manuel W. will share their perspectives regarding AWS Serverless, including topics such as event-driven architectures and Green IT.   The speakers will share their best practices on how to implement an event-driven architecture in an AWS environment while also shedding light on possible pitfalls. What’s more, you’ll hear about the increasing importance of Green IT and how this approach can be seamlessly integrated into our daily routines with minimal effort.   Sound interesting? The event is free to attend – just follow the link to register below. We look forward to seeing you there!   📆 June 4, 18:00 – 20:00 📍 Groenerstraße 11/1, 71636 Ludwigsburg, Germany ✅ Register here: https://lnkd.in/epdRPkiG

Recently, a group of our experts attended the ‘bonding’ careers event for students at the Technische Universität Dresden, together with colleagues at Porsche Leipzig GmbH.  Throughout the day, the team met and inspired countless students in the field of engineering and the future of digital talent! Check out the video below for a quick recap of the day and hear Helen Meissner explain how events like these are a valuable experience for both the students and us at Porsche. Stephan Wacker Sebastian Dörner