cosnova

🌍 Sustainability Matters 🌍 Did you know that 51% of Germans consider sustainability in their purchasing decisions? At cosnova, we’re passionate about making beauty accessible and eco-friendly. Our recent survey reveals that while sustainable ingredients and packaging are essential, the price remains a crucial factor for 38% of Germans. “We know that consumers value sustainability, but the price is still a decisive factor,” says Silvia Steiner, Director Corporate Responsibility at cosnova. “That’s why we are committed to democratizing beauty by offering high-quality, sustainable products at affordable prices.” Our dedication to sustainability is evident in every step of our process. From microplastic-free and vegan products to responsible sourcing of Mica and Palm Oil, we lead with responsibility. Our latest innovation, the essence brush relaunch, features handles made entirely from recycled materials and packaging from recycled paper and PET, reducing CO2 emissions by 172 tons annually. 💄 What do you prioritize when buying sustainable cosmetics? Vote and let us know! 🗳️ #Sustainability #BeautyIndustry #CorporateResponsibility #VoteNow #makeEveryoneFeelMoreBeautiful

Connect, Learn, and Succeed: Our Companion Program ensures a warm welcome for all new employees! 🌟 👥 Starting a new journey at a company can be overwhelming. Therefore, effective onboarding is crucial for new employees to quickly familiarize themselves with the company culture and feel integrated from day one. At cosnova, our Companion Program offers new employees sincere connections and a warm welcome through unique mentorship in the dynamic world of cosmetics. Newbies can instantly connect with an experienced coworker who serves as their guide, focusing on professional growth and personal support in a relaxed, social setting. 🌐 How does it work? Super easy! Coffee dates, lunch chats, or whatever suits them. No rules, just genuine connections. 💬 Why join? Beyond mentorship, it's a chance to create lasting friendships, gain insights, and strengthen ties to the world of cosmetics. Let’s hear more about it from two employees and their personal experiences with the program: 🗣️ "Excited to be Anna's guide in cosnova's Companion Program! 🚀 As her colleague, I'm happy to support her journey. Here at cosnova, we're committed to helping all team members settle in quickly. Looking forward to the adventure ahead!” - Burcu Kural, Senior Trends & Consumer Insights Manager 🗣️ "The cosnova Companion Program gave me the security I needed as a newbie. I always felt reassured, knowing someone was by my side answering any question I might have. And Burcu especially passed on the positive energy of the cosnova family, making me feel instantly welcomed and cherished!" - Anna Hartmann, Team Lead Influencer Marketing #cosnova #companion #connect #onboarding

🎮 Level Up! Our brand essence will be part of two major conventions this year: DoKomi in Germany and gamescom in Brazil! As part of our global gaming strategy, essence is expanding its presence with exciting activities on Twitch and in the cosplay community. Here’s a sneak peek: ➡️ 🇩🇪 DoKomi - The Anime & Japan Expo in Düsseldorf from June 28th to 30th: 🤝 Meet & Greet: Join Twitch superstars Dilara and Kamui Cosplay at our booth for exclusive interactions and a major cosplay reveal. Stay tuned! 🥳 Fun Activities: Spin the wheel of fortune for a chance to win essence product samples, strike a pose at our photo corner, and visit the beauty lounge for a quick makeover. ➡️ 🇧🇷 gamescom – The world's biggest gaming experience, for the first time in Latin America in São Paulo from June 25th to 30th: 🌟 First-Ever Presence: We're excited to bring essence to the first gamescom in Latin America! 🎭 Cosplay Lounge: In addition to our own brand booth, we provide a space for cosplayers, the “Cosplay Lounge by essence,” and a team of Cosplay Medics who are specialists in making beauty fun and refreshing visitors’ looks. 🤩 In both countries, we will not only be on-site but also host livestreams with popular Twitch creators, such as Dilara and Kamui Cosplay from Germany, and Sofia Espanha, Faye TTan, and Renata Jara from Brazil and Chile. This will ensure that we connect with the community both offline and online. 🤝 A special thank you to our strategic partners Jung von Matt NERD & We Are Era for their passion and commitment in supporting our gaming activities. Stay tuned for more updates and get ready for an unforgettable experience with our brand essence at DoKomi and gamescom Latam!

How can AI enhance our professional and personal lives? How can we use tools like ChatGPT and Midjourney as a “Co-pilot” in our daily work to increase efficiency? Our PR & Corporate Communications Team recently uncovered the answers during an intensive 2-day AI workshop hosted by Sven Wiesner & Dan Nommensen from Neon Gold Innovations. This experience showcased how AI can serve as a “Co-pilot” in our daily work, boosting efficiency and creativity. The atmosphere was characterized by fun, enthusiasm, amazement, and even a touch of “spooky” at times. Here are some highlights: 📝 Writing effective prompts: Understanding how to communicate with AI for optimal results and how to simplify workflows with AI. 💬 Interactive feedback: Engaging sessions with colleagues provided valuable insights and sparked new ideas. 🤝Hands-on practice: Real-world practice sessions that were not only useful, but also ready to implement immediately. 👩🍳 Beyond the job: From recipe ideas and bedtime stories for the kids to crafting wedding speeches and planning vacations, the team explored how ChatGPT can also assist in our everyday tasks. Spoiler: One task was to brainstorm new corporate benefits and the motivation of the team is high to bring them to life. 🚀 Thank you to Neon Gold Innovations for this insightful workshop and Constance Stein for the great preparation and organisation! We’re excited about more sessions to help our colleagues unlock the full potential of AI in their roles. 👨💻

Imagine working at a company that dedicates an entire day to sustainability and all employees are invited. That’s what we did at cosnova’s first-ever Sustainability Day! 🎉 Our day began with inspiring talks, filling us with knowledge and motivation. But it didn’t stop there. We had an interactive experience area where every cosnova employee could see and feel our commitment to a sustainable future. 🌱 From donating to worthy causes, volunteering for social projects, to championing biodiversity and wildlife conservation, we’re all in! We’re making strides in transparent product development, ethical sourcing, and choosing partners who share our vision for social responsibility. 🤝 We’re also revolutionizing our packaging to be more eco-friendly and educating consumers on proper recycling practices. It’s all about taking action and making a difference. 💚 A huge shout-out to our partners Makersite WWF Deutschland Der Grüne Punkt – Duales System Deutschland GmbH Klim GEKA GmbH LRQA - sustainability EcoVadis who joined us. Together, we’re crafting a future we believe in. #CosnovaCares #EcoInnovation #GreenFuture #MakeUpOurFutureTogether #WeWillNeverStop

🌍 A New Chapter in Sustainability: cosnova's First-Ever Sustainability Day! 💚 🌱 At cosnova, Corporate Responsibility is part of our foundation. Over the past years, we've achieved significant milestones, such as ensuring our products are 100% vegan and free from microplastic particles, and reducing CO2 emissions in our logistics by 20%. This year, we were honored with the “Lean & Green” award for our efforts. 🌿 Despite some challenges, we are committed to finding solutions with courage, creativity, and collective strength. In this spirit, we hosted the first-ever cosnova Sustainability Day under the theme "Make up our future together." It was a day filled with inspiration and idea exchange on the most pressing sustainability issues in our industry. 🎤 The stage program featured a keynote by Oona Horx Strathern, international speaker, author, and trend expert. We also heard from experts from our partners like GEKA GmbH packaging manufacturer and dm-drogerie markt Deutschland. From cosnova, Silvia Steinert, Director Corporate Responsibility, Yvonne Wutzler, Chief Marketing Officer, and Mathias Delor, Chief Operations Officer, took the stage. 🌍 In the afternoon, our ‘Experience Area’ hosted workshops on future challenges and presented projects from cosnova and our partners for a more sustainable future. There were plenty of opportunities for discussions and inspiration! We are convinced: Together, we can shape a sustainable future! 💪✨ #cosnova #SustainabilityDay #CorporateResponsibility #MakeUpOurFutureTogether #WeWillNeverStop

💄🎼📢 Hero products, music, and the power of community! Have you ever asked yourself what role a hero product plays in a brand? How does a product become a hero product? Or how music can affect a brand’s identity? Can a brand have its own sound? And what role does the community have in these decisions?   If you want to hear the answers to these questions and learn more about a consumer-centric marketing approach, listen to these two @Rebrand podcast episodes with Kristin Jaskolka, our global marketing director for essence. (You can find the according links in the comments.)   ➡️ Part 1: “Assimilating a hero product into a creative brand campaign”. ➡️ Part 2: “Using music as an creative expression of your brand” Listen in! #MakeBeautyFun #MarkeingStrategy #BrandSuccess  

🚚 essence's Call Me Queen Mascara Roadshow: A Journey Across Europe! 👑💖 Our Call Me Queen Truck has been on a whirlwind tour, crisscrossing Europe to introduce beauty lovers to essence's latest gem – the Call Me Queen Mascara. Let's take a brief look back at the magic we've shared. From Germany to Spain, and everywhere in between, our truck has brought beauty and joy to 12 cities across 9 countries. At each stop, guests were treated to a royal experience unlike any other. At the heart of our roadshow was the Call Me Queen Truck itself – a beacon of beauty, adorned with essence's signature flair. Inside, visitors discovered a world of wonder: 🎟️ Exciting Raffle: Lucky winners walked away with coveted beauty prizes, adding a touch of glamour to their day. 📸 Memorable Moments: Our instant camera station captured smiles and laughter, preserving precious memories for all who attended. 🪑 Regal Poses: The throne provided the perfect backdrop for guests to channel their inner royalty, striking poses fit for a queen. 🏰 Bouncy Castle Fun: Laughter filled the air as guests bounced to their heart's content, enjoying carefree moments of joy. We want to thank all our visitors for your support and for experiencing the Call Me Queen Mascara with us. 👸👑 #CallMeQueen #essence #BeautyRoadshow #EuropeTour #cosnova #MakeEveryoneFeelMoreBeautiful

Benvenuti a Milano! Let's 'Get-Together'! ✨🔥😍 We had the pleasure of hosting an incredible "Get-Together" with our international partners in the beautiful city of Milan. Our objectives? Celebrating, learning, exchanging, and sharing experiences. Here's what we accomplished: 1️⃣ Celebrating 🍾the fantastic start to 2024, continuing our success story. 2️⃣ Learning 📝 from cosnova Italia, who shared their impressive five-year journey. Their insights and accomplishments were truly inspiring for us all. 3️⃣ Sharing 🔮exciting future plans for our beloved brands, essence and Catrice. 4️⃣ Exchanging 🤝ideas and experiences through workshops, networking sessions, and, of course, informally over delicious Italian cuisine and a great party with the breathtaking backdrop of Milan and the iconic Madonnina. A big THANK YOU to everyone who participated, both online and in person, making this event an extraordinary gathering. Special gratitude goes to our incredible Italia team. Despite the unpredictable weather, Milan proved to be an exceptional host city. ❤️

✨ "Ask Me Anything: Kenna Challenge" Wrap Up: Insights and Innovations ✨    What an inspiring journey the 'Ask Me Anything: Kenna Challenge' has been! Thanks to your participation and feedback, we've gained valuable insights into the future of AI in beauty.    In April, we called our all LinkedIn Followers to participate in the opportunity to interact with Kenna, our AI-driven beauty assistant, and help us explore the possibilities of generative AI.    🤖💡 Your conversations with Kenna have shown us great potential for AI to enrich the beauty experience, as well as areas where we can grow and improve.    What did we learn so far?    ➡️ Positive Presence: Kenna attracted many of you and is perceived as warm, supportive, fun, and humorous.    ️➡️ Diverse Knowledge: Kenna’s knowledge goes beyond beauty advice. She can also answer questions about city trips recommendation, pop culture and lifestyle chats.      ➡️ Personalized Advice: The most considerable value of Kenna currently is personalized advice. Users were open, almost expected, to show Kenna their skin tone and/or face to get better advice. This feature showed room for improvement and we received valuable feedbacks. Stay tuned!    As we continue to innovate and refine Kenna's capabilities, we're reminded that the essence of beauty tech is not just in the technology, but in the dialogue it enables. Together, we're not just exploring the limits of AI; we're defining them.    Thank you for being an essential part of this journey. The conversation doesn't end here - let's keep pushing the boundaries of beauty and AI innovation together. #DialogueWithKenna #InnovatingTogether #cosnova #challenge #omr