Amount conservation must respect the stoichiometry of the reaction.
If the sum of stoichiometric coefficients on both reaction sides is not equal then the total amount of substances is not constant and changes with the reaction progress.
If you cut a heap of apples to halves then the total count of fruit pieces is not constant either.
For the reaction $\ce{A -> B + C}$
and initial respective amounts $n_\mathrm{A0}$, $n_\mathrm{B0}$, $n_\mathrm{C0}$
and for the reaction completion degree $0 \lt \alpha \lt 1$,
the respective amounts of components follow this schema:
$$n_\mathrm{A}=n_\mathrm{A0}(1-\alpha)$$
$$n_\mathrm{B}=n_\mathrm{B0} + n_\mathrm{A0}\alpha$$
$$n_\mathrm{C}=n_\mathrm{C0} + n_\mathrm{A0}\alpha$$
In summary:
$$n_\text{tot} = n_\text{A} + n_\text{B} + n_\text{C} = \\
n_\mathrm{A0}(1-\alpha) + n_\mathrm{B0} + n_\mathrm{A0}\alpha + n_\mathrm{C0} + n_\mathrm{A0}\alpha= \\
= n_\mathrm{A0}(1 + \alpha) + n_\mathrm{B0} + n_\mathrm{C0} $$
If there were different reaction stoichiometric coefficients, these would be reflected as multiplication coefficients.
For the reaction $\ce{aA + bB -> cC + dD}$
initial respective amounts $n_\mathrm{A0}$, $n_\mathrm{B0}$, $n_\mathrm{C0}$, , $n_\mathrm{D0}$,
assuming the reactant $\ce{A}$ is in excess,
and for the reaction completion degree $0 \lt \alpha \lt 1$,
the respective amounts of components follow this schema:
$$n_\mathrm{A}=n_\mathrm{A0}-\alpha (\frac ab) n_\mathrm{B0}$$
$$n_\mathrm{B}=n_\mathrm{B0}(1-\alpha)$$
$$n_\mathrm{C}=n_\mathrm{C0} + \alpha(\frac cb)n_\mathrm{B0}$$
$$n_\mathrm{D}=n_\mathrm{D0} + \alpha(\frac db)n_\mathrm{B0}$$